Shad
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
45,859
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:09:36 UTC
Genres
Biography
Shad is already in the conversation with 25-34 & 18-24 audiences in CANADA, UNITED STATES, UNITED KINGDOM. The audience is heavily male (82%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (2,473 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Scotiabank, Akai, Live Nation points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 45,859 · Engagements 437 · Rate 1.0% Posts 665 · Views 4,107 · Avg Likes 422 · Avg Comments 33 · Avg Views 4,107 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 37% 35-44: 12% 13-17: 4% |
Largest: 25-34 (45%); next: 18-24 (37%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
CANADA (39%) UNITED STATES (32%) UNITED KINGDOM (5%) BRAZIL (3%) FRANCE (2%) |
Top regions: CANADA (39%), UNITED STATES (32%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 308 avg likes/post · Tiktok: 2,473 avg views/post · Youtube: 1,634 avg views/post | Best reach: Tiktok 2,473 avg views; best engagement: Instagram 308 avg likes |
Top Brand Affinities
Scotiabank
Akai
Live Nation
Mixcloud
MOOG
Air Canada
Amazon Music
Ableton
WNBA
Tim Hortons
Budweiser
Pro Tools
| Brand | Category | Score |
|---|---|---|
| Scotiabank | 57.42 | |
| Akai | 30.00 | |
| Live Nation | 29.72 | |
| Mixcloud | 21.77 | |
| MOOG | 19.42 | |
| Air Canada | 18.68 | |
| Amazon Music | 16.24 | |
| Ableton | 15.97 | |
| WNBA | 15.92 | |
| Tim Hortons | 14.40 | |
| Budweiser | 13.13 | |
| Pro Tools | 11.79 | |
| NHL | 11.67 | |
| Arc'teryx | 10.92 | |
| Pioneer | 10.65 | |
| Sennheiser | 8.73 | |
| Beats Electronics | 8.49 | |
| SoundCloud | 7.85 | |
| Spotify Music | 7.79 | |
| Pilsner Urquell | 7.33 | |
| Pacific Northwest Wonderland | 7.17 | |
| Kickstarter | 6.24 | |
| Jameson | 5.88 | |
| Lululemon Athletica | 5.43 | |
| iHeartRadio Music Awards | 5.17 | |
| NBA | 5.09 | |
| Coors | 5.01 | |
| Kodak | 4.94 | |
| Showtime | 4.79 | |
| Columbia Pictures | 4.22 | |
| Gatorade | 4.11 | |
| Airbnb | 4.02 | |
| The Olympic Games | 3.98 | |
| ESPN | 3.70 | |
| Los Angeles Lakers | 3.69 | |
| Costco | 3.68 | |
| Stüssy | 3.62 | |
| CBS | 3.60 | |
| Tinder | 3.58 | |
| Sneakerhead | 3.52 | |
| WWE | 3.48 | |
| NBC | 3.46 | |
| CBS Television Studios | 3.46 | |
| Paramount Pictures | 3.44 | |
| Hennessy | 3.44 | |
| Mortal Kombat | 3.42 | |
| Guinness | 3.40 | |
| Fujifilm | 3.34 | |
| Coachella | 3.31 | |
| Leica | 3.29 |
Official Profiles
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LoginArtist: Shad
The map shows every radio station that aired Shad today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-01)
Total: 74,716
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
55,581 | 74.39% |
| [+] |
Yandex |
19,135 | 25.61% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-18 03:00 UTC | SHAD | Hollywood Theatre | Vancouver, Canada | |
| 2026-01-24 03:00 UTC | Shad | Commonwealth Bar & Stage | Calgary, Canada | |
| 2026-01-25 03:00 UTC | Shad | Rocky Mountain Icehouse | Edmonton, Canada | |
| 2026-02-07 03:00 UTC | SHAD | Sonic Hall | Guelph, Canada | |
| 2026-02-08 03:00 UTC | SHAD | Bridgeworks | Hamilton, Canada | |
| 2026-02-22 03:00 UTC | Shad | The Axis Club | Toronto, Canada |
