Seth Sentry

Seth Sentry — pop artist from AU.

During the COVID lockdown, Seth Sentry engaged fans in a weekly challenge to submit beats for him to turn into short songs released on YouTube every Sunday.…

Influence: 53.74% Fanbase: 34.65% Trending: 63.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Illy • 49.90% • Very Strong

As of 2025-09-08

121,046

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:08:29 UTC

Genres

popaustralian indiehip-hop & raphip-hop/rapaustralian hip hopaustralian trapaustralian underground hip hopcontemporary hip hophip hop

Biography

During the COVID lockdown, Seth Sentry engaged fans in a weekly challenge to submit beats for him to turn into short songs released on YouTube every Sunday. This project, known as Super Cool Tree House, became a beloved weekly tradition in 2020, offering a unique glimpse into Seth's perspective on the world.

As pandemic restrictions eased in late 2020, Seth collaborated with producer Nic Martin to compile the Super Cool Tree House album, featuring songs from the YouTube series alongside new additions. The album, set for release on June 18th, 2021, captures Seth's signature blend of humor, darkness, and irreverence, showcasing his creative freedom and talent.

Top Brand Affinities

Report Date: 2025-09-08

Seth Sentry connects with 18-24 & 25-34 audiences and shows durable traction across AUSTRALIA, UNITED STATES, UNITED KINGDOM. With a heavily male (78%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 2,559 avg views per post; Instagram adds dependable engagement depth. Overlap with Illy, Vegemite, Telstra highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Seth Sentry moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Seth Sentry score 0.41% — Low bucket.

Brand: IllyBrand: VegemiteBrand: Telstra

Followers:121,046

Engagements:497

Rate:0.4%

Posts:873

Avg Likes:487

Avg Comments:27

Avg Views:2,559

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 121,046 · Engagements 497 · Rate 0.4% Posts 873 · Views 2,559 · Avg Likes 487 · Avg Comments 27 · Avg Views 2,559	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 37% 35-44: 10% 13-17: 4%	Largest: 18-24 (45%); next: 25-34 (37%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	AUSTRALIA (78%) UNITED STATES (8%) UNITED KINGDOM (3%) CANADA (1%) GERMANY (1%)	Top regions: AUSTRALIA (78%), UNITED STATES (8%), UNITED KINGDOM (3%)
Platform Engagement	Instagram: 327 avg likes/post · Youtube: 2,559 avg views/post	Best reach: Youtube 2,559 avg views; best engagement: Instagram 327 avg likes

Top Brand Affinities

Illy

Score: 49.90

Vegemite

Score: 41.53

Telstra

Score: 40.10

Virgin Australia

Score: 34.50

Holden

Score: 32.14

Qantas

Score: 25.52

Kmart

Score: 23.82

Coles

Score: 23.54

Woolworths

Score: 14.08

Sunnies Studios

Score: 11.43

Jim Beam

Score: 10.78

Hoonigan

Score: 8.35

Brand	Category	Score
Illy		49.90
Vegemite		41.53
Telstra		40.10
Virgin Australia		34.50
Holden		32.14
Qantas		25.52
Kmart		23.82
Coles		23.54
Woolworths		14.08
Sunnies Studios		11.43
Jim Beam		10.78
Hoonigan		8.35
Isuzu		7.49
New Line Cinema		6.74
Datsun		5.98
Billabong		5.94
Ableton		5.70
Jameson		5.18
UberEATS		4.53
Cadbury		4.08
Tinder		4.06
Beats Electronics		3.93
Fallout		3.91
Mazda		3.87
Jack Daniels		3.60
Showtime		3.46
GoPro		3.39
Nissan		3.35
Toyota		3.20
Stüssy		3.19
SoundCloud		3.16
Subaru		3.09
Lush		3.04
Geocaching		2.95
McLaren		2.87
Monster Beverage		2.84
Ubisoft		2.81
Ford		2.78
Babybump		2.78
Comedy Central		2.77
Harley-Davidson		2.64
Mitsubishi Motors		2.62
Red Bull		2.57
Nickelodeon		2.53
KFC		2.49
Rover		2.33
Spotify Music		2.26
UFC		2.26
Mitsubishi		2.24
Chrysler		2.18