Serena Isioma
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-11
120,114
Social Media Followers
As of 2025-09-11
00:00:00
Hours Airplay
2025-12-07 20:34:47 UTC
Genres
Biography
Serena Isioma resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily female (61%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,434 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Live Nation, Lollapalooza, Jean Paul Gaultier makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 120,114 · Engagements 1,528 · Rate 1.3% Posts 255 · Views 1,434 · Avg Likes 1,523 · Avg Comments 37 · Avg Views 1,434 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 57% 25-34: 26% 13-17: 10% 35-44: 5% |
Largest: 18-24 (57%); next: 25-34 (26%) |
| Gender Split |
Female: 61% Male: 39% Non-binary/Other: 0% |
Skews female (61%) |
| Top Countries |
UNITED STATES (54%) UNITED KINGDOM (6%) BRAZIL (4%) CANADA (3%) AUSTRALIA (2%) |
Top regions: UNITED STATES (54%), UNITED KINGDOM (6%), BRAZIL (4%) |
| Platform Engagement | Instagram: 1,418 avg likes/post · Youtube: 1,434 avg views/post | Best reach: Youtube 1,434 avg views; best engagement: Instagram 1,418 avg likes |
Top Brand Affinities
Live Nation
Lollapalooza
Jean Paul Gaultier
Glossier
SoundCloud
Depop
Amazon Music
Urban Outfitters
Ableton
Acne Studios
Coachella
Vivienne Westwood
| Brand | Category | Score |
|---|---|---|
| Live Nation | 22.33 | |
| Lollapalooza | 14.22 | |
| Jean Paul Gaultier | 10.45 | |
| Glossier | 10.00 | |
| SoundCloud | 9.71 | |
| Depop | 9.60 | |
| Amazon Music | 9.49 | |
| Urban Outfitters | 8.49 | |
| Ableton | 8.17 | |
| Acne Studios | 7.16 | |
| Coachella | 6.69 | |
| Vivienne Westwood | 6.47 | |
| Barbie | 6.43 | |
| Spotify Music | 6.40 | |
| Champion | 6.29 | |
| Maison Margiela | 5.71 | |
| Hot Topic | 5.67 | |
| ULTA Beauty | 5.33 | |
| SpeedPaint | 5.28 | |
| Fenty beauty | 4.60 | |
| Kodak | 4.54 | |
| Coach | 4.46 | |
| Dr. Martens | 4.41 | |
| Polaroid | 4.37 | |
| Beats Electronics | 3.97 | |
| Verizon | 3.85 | |
| Cartoon Network | 3.66 | |
| Carhartt | 3.56 | |
| ASOS | 3.51 | |
| Tinder | 3.46 | |
| Prismacolor | 3.28 | |
| Showtime | 3.23 | |
| Paramount Pictures | 3.14 | |
| Nickelodeon | 2.96 | |
| Hennessy | 2.81 | |
| Target | 2.78 | |
| NARS Cosmetics | 2.68 | |
| MTV | 2.60 | |
| Sprite | 2.59 | |
| Vogue | 2.57 | |
| FashionNova | 2.52 | |
| Forever 21 | 2.48 | |
| Emporium | 2.41 | |
| shein | 2.33 | |
| Chrysler | 2.30 | |
| Vans | 2.05 | |
| Pixar | 2.04 | |
| SheInside | 1.99 | |
| Paypal | 1.95 | |
| Walmart | 1.93 |
Official Profiles
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LoginArtist: Serena Isioma
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
