Sean McConnell
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
31,672
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:35:23 UTC
Genres
Biography
Approaching 40, McConnell uses the 11 tracks on SKIN to navigate the challenges of identity and change, seeking grounding amidst life's chaos. Through his music, he showcases a willingness to embrace life's uncertainties and contradictions, leaving space for listeners to find their own truths. SKIN serves as a reintroduction to McConnell's artistry, emphasizing the profound journey of self-discovery beneath the surface of skin.
Sean McConnell resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, NIGERIA. With a heavily male (59%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (763 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Houston Livestock Show and Rodeo, Ariat, Miller Lite makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 31,672 · Engagements 180 · Rate 0.6% Posts 2,162 · Views 1,260 · Avg Likes 168 · Avg Comments 10 · Avg Views 1,260 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 37% 18-24: 25% 35-44: 20% 45-64: 17% |
Largest: 25-34 (37%); next: 18-24 (25%) |
| Gender Split |
Female: 41% Male: 59% Non-binary/Other: 0% |
Skews male (59%) |
| Top Countries |
UNITED STATES (70%) UNITED KINGDOM (6%) NIGERIA (5%) AUSTRALIA (3%) CANADA (3%) |
Top regions: UNITED STATES (70%), UNITED KINGDOM (6%), NIGERIA (5%) |
| Platform Engagement | Instagram: 96 avg likes/post · Tiktok: 763 avg views/post · Youtube: 497 avg views/post | Best reach: Tiktok 763 avg views; best engagement: Instagram 96 avg likes |
Top Brand Affinities
Houston Livestock Show and Rodeo
Ariat
Miller Lite
Ampeg
Amazon Music
Live Nation
MOOG
Barstool Sports
Chick-fil-A
Coors
Sennheiser
Lowe's
| Brand | Category | Score |
|---|---|---|
| Houston Livestock Show and Rodeo | 56.46 | |
| Ariat | 28.86 | |
| Miller Lite | 24.18 | |
| Ampeg | 24.12 | |
| Amazon Music | 23.51 | |
| Live Nation | 20.06 | |
| MOOG | 18.01 | |
| Barstool Sports | 14.29 | |
| Chick-fil-A | 13.83 | |
| Coors | 13.81 | |
| Sennheiser | 11.44 | |
| Lowe's | 10.96 | |
| Kroger | 10.60 | |
| Madewell | 9.68 | |
| Dr Pepper | 9.67 | |
| Margaritaville | 9.43 | |
| NBC | 9.26 | |
| Bud Light | 9.15 | |
| Pro Tools | 8.95 | |
| Free People | 8.49 | |
| iHeartRadio Music Awards | 7.75 | |
| Spotify Music | 7.32 | |
| Delta | 6.98 | |
| Target | 6.87 | |
| Verizon | 6.40 | |
| Bose | 6.12 | |
| Carhartt | 6.02 | |
| Publix | 5.87 | |
| Kickstarter | 5.55 | |
| Cadillac | 5.53 | |
| The Home Depot | 5.42 | |
| OLD NAVY | 5.16 | |
| Gillette | 5.10 | |
| Jameson | 5.09 | |
| Anthropologie | 5.09 | |
| Busch | 4.94 | |
| Ableton | 4.90 | |
| HomeGoods | 4.73 | |
| NORDSTROM | 4.70 | |
| Paramount Pictures | 4.42 | |
| Walmart | 4.21 | |
| American Eagle | 4.04 | |
| FedEx | 3.94 | |
| NHL | 3.80 | |
| Airbnb | 3.77 | |
| Costco | 3.75 | |
| Hurley | 3.73 | |
| ESPN | 3.72 | |
| Lululemon Athletica | 3.67 | |
| Emporium | 3.62 |
Official Profiles
Login to view Contact
LoginArtist: Sean McConnell
The map shows every radio station that aired Sean McConnell today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
