Scrimshire

Scrimshire — jazz & standards artist from GB.

At just 14, Adam Scrimshire began creating music on an Amiga 500 and released his first self-recorded album within a few years. Signing with Wah Wah 45s in…

Influence: 49.54% Fanbase: 24.03% Trending: 62.30% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 553.67% • Very Strong

As of 2025-09-09

5,533

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:05:50 UTC

Genres

jazz & standardsindie jazzuk contemporary jazznu jazzelectronicelectronicother electronic music

Biography

At just 14, Adam Scrimshire began creating music on an Amiga 500 and released his first self-recorded album within a few years. Signing with Wah Wah 45s in 2006 as "Scrimshire," he garnered praise from Gilles Peterson for his three albums, with The Hollow being named one of the albums of the year in 2011.

After a hiatus, Scrimshire returned in 2019 with the album Listeners on his own label, Albert’s Favourites, featuring collaborations with artists like Georgia Anne Muldrow. Following up in 2020 with Believers Vol. 1, he worked with musicians such as Omar and received critical acclaim for his sixth album, Nothing Feels Like Everything, released in 2021, which was praised as technically flawless and earned a nomination for Album of the Year at Gilles Peterson’s Worldwide Awards in 2022.

Top Brand Affinities

Report Date: 2025-09-09

Scrimshire connects with 25-34 & 18-24 audiences and shows durable traction across UNITED KINGDOM, UNITED STATES, FRANCE. With a heavily male (77%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 321 avg views per post; Instagram adds dependable engagement depth. Overlap with Mixcloud, MOOG, Akai highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Scrimshire moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Scrimshire score 1.37% — Moderate bucket.

Brand: MixcloudBrand: MOOGBrand: Akai

Followers:5,533

Engagements:76

Rate:1.4%

Posts:1,354

Avg Likes:73

Avg Comments:11

Avg Views:321

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,533 · Engagements 76 · Rate 1.4% Posts 1,354 · Views 321 · Avg Likes 73 · Avg Comments 11 · Avg Views 321	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 26% 35-44: 22% 45-64: 9%	Largest: 25-34 (42%); next: 18-24 (26%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED KINGDOM (62%) UNITED STATES (11%) FRANCE (3%) GERMANY (3%) SPAIN (2%)	Top regions: UNITED KINGDOM (62%), UNITED STATES (11%), FRANCE (3%)
Platform Engagement	Instagram: 69 avg likes/post · Youtube: 321 avg views/post	Best reach: Youtube 321 avg views; best engagement: Instagram 69 avg likes

Top Brand Affinities

Mixcloud

Score: 553.67

MOOG

Score: 129.45

Akai

Score: 57.08

Ableton

Score: 49.95

Pioneer

Score: 28.91

Beats Electronics

Score: 26.39

Akg

Score: 25.85

Pro Tools

Score: 24.74

SoundCloud

Score: 22.09

Tate Modern

Score: 20.47

Amazon Music

Score: 20.32

Sennheiser

Score: 15.34

Brand	Category	Score
Mixcloud		553.67
MOOG		129.45
Akai		57.08
Ableton		49.95
Pioneer		28.91
Beats Electronics		26.39
Akg		25.85
Pro Tools		24.74
SoundCloud		22.09
Tate Modern		20.47
Amazon Music		20.32
Sennheiser		15.34
Spotify Music		14.66
Vauxhall		14.20
BBC		11.60
Sainsbury's		9.86
Selfridges		9.33
Atmos		8.84
Marks & Spencer		7.52
Kickstarter		6.50
Garnier		5.79
Guinness		5.39
Philips		5.38
Campari		4.26
Showtime		4.23
Dr. Martens		4.17
Leica		3.92
Paramount Pictures		3.79
Tesco		3.72
Carhartt		3.64
Emporium		3.55
Lush		2.73
Paypal		2.53
Warner Bros		2.38
Kodak		2.38
Aperol		2.36
Polaroid		2.35
Yamaha		2.33
Lego		2.31
Bentley		2.24
The Olympic Games		2.14
Tomorrowland		2.07
Red Bull		2.03
Coachella		1.98
Sneakerhead		1.95
Amazon		1.93
Airbnb		1.87
Suzuki		1.72
Cadillac		1.63
Vogue		1.59