Scott Stapp
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
297,864
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-31 16:52:39 UTC
Genres
Biography
Originating from Orlando, Florida, Stapp formed Creed in the 90s with guitarist Mark Tremonti, enjoying commercial success with hits like "With Arms Wide Open." Despite internal tensions leading to the band's breakup in 2004, Creed reunited in 2009 for a tour and album release. Stapp continued his solo endeavors, navigating personal challenges and eventually finding solace in his music. His recent release, Higher Power, marked a poignant chapter in his career, coinciding with Creed's successful reunion and national tour in 2024.
Scott Stapp is already in the conversation with 25-34 & 18-24 audiences in BRAZIL, UNITED STATES, UNITED KINGDOM. The audience is heavily male (74%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (175,733 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Live Nation, Akg, Pro Tools points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 297,864 · Engagements 18,111 · Rate 6.1% Posts 422 · Views 175,733 · Avg Likes 17,979 · Avg Comments 702 · Avg Views 175,733 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 32% 35-44: 15% 45-64: 5% |
Largest: 25-34 (46%); next: 18-24 (32%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
BRAZIL (36%) UNITED STATES (24%) UNITED KINGDOM (4%) INDIA (3%) INDONESIA (2%) |
Top regions: BRAZIL (36%), UNITED STATES (24%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 15,894 avg likes/post · Youtube: 175,733 avg views/post | Best reach: Youtube 175,733 avg views; best engagement: Instagram 15,894 avg likes |
Top Brand Affinities
Live Nation
Akg
Pro Tools
Amazon Music
iHeartRadio Music Awards
NBC
Verizon
MTV
Itaipava
Lollapalooza
Power Rangers
Gillette
| Brand | Category | Score |
|---|---|---|
| Live Nation | 26.85 | |
| Akg | 14.43 | |
| Pro Tools | 11.04 | |
| Amazon Music | 10.81 | |
| iHeartRadio Music Awards | 6.43 | |
| NBC | 5.36 | |
| Verizon | 5.18 | |
| MTV | 5.02 | |
| Itaipava | 4.86 | |
| Lollapalooza | 4.73 | |
| Power Rangers | 4.59 | |
| Gillette | 4.54 | |
| Budweiser | 4.32 | |
| NHL | 4.24 | |
| Resident Evil | 4.07 | |
| ESPN | 3.92 | |
| Mortal Kombat | 3.76 | |
| WWE | 3.61 | |
| AMC | 3.53 | |
| Spotify Music | 3.53 | |
| Paramount Pictures | 3.41 | |
| Jack Daniels | 3.33 | |
| NFL | 3.30 | |
| Pixar | 2.98 | |
| Transformers | 2.90 | |
| Monster Beverage | 2.87 | |
| Columbia Pictures | 2.77 | |
| Heineken | 2.64 | |
| Nickelodeon | 2.46 | |
| UFC | 2.45 | |
| Busch | 2.45 | |
| Harley-Davidson | 2.33 | |
| Snoopy And The Peanuts Gang | 2.22 | |
| Walmart | 2.18 | |
| Star Wars | 2.16 | |
| Marvel Entertainment | 2.14 | |
| Pepsi | 2.07 | |
| DC Entertainment | 2.04 | |
| Guinness | 2.01 | |
| Nintendo | 1.95 | |
| Jeep | 1.94 | |
| Under Armour | 1.93 | |
| PlayStation | 1.86 | |
| Chevrolet | 1.85 | |
| HBO | 1.77 | |
| Ubisoft | 1.76 | |
| Warner Bros | 1.75 | |
| Sony | 1.65 | |
| Chrysler | 1.65 | |
| Tesla Motors | 1.64 |
Official Profiles
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















