Scissor Sisters
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
340,068
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:33:21 UTC
Genres
Biography
After captivating audiences in the U.K. and Europe with their dynamic live performances, Scissor Sisters embarked on a successful tour in 2004 coinciding with the release of their self-titled debut album. The band's popularity continued to soar, with highlights including a Grammy nomination for "Comfortably Numb" and chart-topping success with singles like "I Don't Feel Like Dancin'." Collaborations with producers and artists such as Stuart Price, Pharrell Williams, and Calvin Harris brought a fresh edge to their music, culminating in the release of albums like Night Work and Magic Hour in the following years.
Scissor Sisters engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, BRAZIL, UNITED KINGDOM. The fan base skews heavily male (63%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,856 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Grindr, Victoria Beckham, Vauxhall, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 340,068 · Engagements 3,333 · Rate 1.0% Posts 265 · Views 2,856 · Avg Likes 3,322 · Avg Comments 84 · Avg Views 2,856 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 38% 35-44: 13% 45-64: 6% |
Largest: 18-24 (40%); next: 25-34 (38%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED STATES (28%) BRAZIL (9%) UNITED KINGDOM (8%) ITALY (5%) ARGENTINA (4%) |
Top regions: UNITED STATES (28%), BRAZIL (9%), UNITED KINGDOM (8%) |
| Platform Engagement | Instagram: 3,136 avg likes/post · Youtube: 2,856 avg views/post | Best reach: Youtube 2,856 avg views; best engagement: Instagram 3,136 avg likes |
Top Brand Affinities
Grindr
Victoria Beckham
Vauxhall
Jean Paul Gaultier
All Saints
Qantas
British Airways
Vivienne Westwood
Tate Modern
Barbie
MATTEL
Marks & Spencer
| Brand | Category | Score |
|---|---|---|
| Grindr | 34.10 | |
| Victoria Beckham | 23.60 | |
| Vauxhall | 13.73 | |
| Jean Paul Gaultier | 13.57 | |
| All Saints | 12.16 | |
| Qantas | 10.73 | |
| British Airways | 10.58 | |
| Vivienne Westwood | 9.92 | |
| Tate Modern | 9.15 | |
| Barbie | 7.66 | |
| MATTEL | 7.38 | |
| Marks & Spencer | 6.63 | |
| Alexander McQueen | 6.17 | |
| MTV | 6.09 | |
| KARL LAGERFELD | 5.79 | |
| Selfridges | 5.76 | |
| Showtime | 5.66 | |
| Macy's | 5.53 | |
| BBC | 5.41 | |
| Columbia Pictures | 5.39 | |
| Oculus | 5.10 | |
| Lollapalooza | 5.10 | |
| Final Fantasy | 4.87 | |
| Martini | 4.79 | |
| Vogue | 4.69 | |
| Lush | 4.65 | |
| TOM FORD | 4.36 | |
| Lego | 4.35 | |
| Paramount Pictures | 4.32 | |
| Tesco | 4.11 | |
| Aperol | 4.08 | |
| ASOS | 4.08 | |
| Primark | 3.95 | |
| Summit Entertainment | 3.91 | |
| Coachella | 3.79 | |
| NBC | 3.78 | |
| Moschino | 3.78 | |
| Versace | 3.69 | |
| Dr. Martens | 3.69 | |
| Dyson | 3.56 | |
| Bethesda Softworks | 3.55 | |
| Guinness | 3.53 | |
| Pfizer | 3.47 | |
| Snoopy And The Peanuts Gang | 3.44 | |
| Sunnies Studios | 3.33 | |
| Pokemon Go | 3.23 | |
| HBO | 3.16 | |
| Star Wars | 3.10 | |
| Harrods | 3.09 | |
| Marc Jacobs | 3.09 |
Official Profiles
Login to view Contact
LoginArtist: Scissor Sisters
The map shows every radio station that aired Scissor Sisters today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















