Scissor Sisters

Scissor Sisters

Country: US | Gender: mixed

Influence: 63.94% Fanbase: 53.91% Trending: 68.96% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Grindr • 34.10% • Very Strong

As of 2025-09-08

340,068

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:33:21 UTC

Genres

popdance poppopindie poprockdance rockpop rockelectronicelectropop

Biography

New York's Scissor Sisters, a genre-defying mix of rock, pop, and dance, burst onto the scene in late 2003 with their reimagining of Pink Floyd's "Comfortably Numb." The band's theatrical live shows, inspired by burlesque, glam rock, and drag culture, quickly gained attention and acclaim, leading to a record deal with Polydor in the U.K. Their eclectic sound, drawing from influences like Elton John and David Bowie, appealed to audiences worldwide.

After captivating audiences in the U.K. and Europe with their dynamic live performances, Scissor Sisters embarked on a successful tour in 2004 coinciding with the release of their self-titled debut album. The band's popularity continued to soar, with highlights including a Grammy nomination for "Comfortably Numb" and chart-topping success with singles like "I Don't Feel Like Dancin'." Collaborations with producers and artists such as Stuart Price, Pharrell Williams, and Calvin Harris brought a fresh edge to their music, culminating in the release of albums like Night Work and Magic Hour in the following years.

Scissor Sisters Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Scissor Sisters engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, BRAZIL, UNITED KINGDOM. The fan base skews heavily male (63%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,856 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Grindr, Victoria Beckham, Vauxhall, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Scissor Sisters score 0.98%Low bucket.
Brand: GrindrBrand: Victoria BeckhamBrand: Vauxhall
Followers:340,068
Engagements:3,333
Rate:1.0%
Posts:265
Views:2,856
Avg Likes:3,322
Avg Comments:84
Avg Views:2,856

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 340,068 · Engagements 3,333 · Rate 1.0%
Posts 265 · Views 2,856 · Avg Likes 3,322 · Avg Comments 84 · Avg Views 2,856
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 40%
25-34: 38%
35-44: 13%
45-64: 6%
Largest: 18-24 (40%); next: 25-34 (38%)
Gender Split Female: 37%
Male: 63%
Non-binary/Other: 0%
Skews male (63%)
Top Countries UNITED STATES (28%)
BRAZIL (9%)
UNITED KINGDOM (8%)
ITALY (5%)
ARGENTINA (4%)
Top regions: UNITED STATES (28%), BRAZIL (9%), UNITED KINGDOM (8%)
Platform Engagement Instagram: 3,136 avg likes/post · Youtube: 2,856 avg views/post Best reach: Youtube 2,856 avg views; best engagement: Instagram 3,136 avg likes

Top Brand Affinities

Grindr
Score: 34.10
Victoria Beckham
Score: 23.60
Vauxhall
Score: 13.73
Jean Paul Gaultier
Score: 13.57
All Saints
Score: 12.16
Qantas
Score: 10.73
British Airways
Score: 10.58
Vivienne Westwood
Score: 9.92
Tate Modern
Score: 9.15
Barbie
Score: 7.66
MATTEL
Score: 7.38
Marks & Spencer
Score: 6.63
Brand Category Score
Grindr 34.10
Victoria Beckham 23.60
Vauxhall 13.73
Jean Paul Gaultier 13.57
All Saints 12.16
Qantas 10.73
British Airways 10.58
Vivienne Westwood 9.92
Tate Modern 9.15
Barbie 7.66
MATTEL 7.38
Marks & Spencer 6.63
Alexander McQueen 6.17
MTV 6.09
KARL LAGERFELD 5.79
Selfridges 5.76
Showtime 5.66
Macy's 5.53
BBC 5.41
Columbia Pictures 5.39
Oculus 5.10
Lollapalooza 5.10
Final Fantasy 4.87
Martini 4.79
Vogue 4.69
Lush 4.65
TOM FORD 4.36
Lego 4.35
Paramount Pictures 4.32
Tesco 4.11
Aperol 4.08
ASOS 4.08
Primark 3.95
Summit Entertainment 3.91
Coachella 3.79
NBC 3.78
Moschino 3.78
Versace 3.69
Dr. Martens 3.69
Dyson 3.56
Bethesda Softworks 3.55
Guinness 3.53
Pfizer 3.47
Snoopy And The Peanuts Gang 3.44
Sunnies Studios 3.33
Pokemon Go 3.23
HBO 3.16
Star Wars 3.10
Harrods 3.09
Marc Jacobs 3.09

Official Profiles

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Artist: Scissor Sisters

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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