ScHoolboy Q
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
5,993,747
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-11-07 00:43:39 UTC
Genres
Biography
Throughout his career, ScHoolboy Q collaborated with various artists, contributing to hits like "White Walls" and "2 On." His solo work, characterized by introspective themes and versatile flows, resonated with audiences worldwide. In 2024, he released Blue Lips, showcasing a dense and deliberate style that solidified his position as a respected voice in the hip-hop landscape.
ScHoolboy Q maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, FRANCE. The audience leans heavily male (77%), so brand cues around style and status perform well. The clearest reach is on Youtube with 107,205 avg views per post; Youtube functions as the community touchpoint. Affinity with Amazon Music, Akai, New Era makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 5,993,747 · Engagements 3,231 · Rate 0.1% Posts 104 · Views 111,861 · Avg Likes 3,015 · Avg Comments 202 · Avg Views 111,861 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 34% 35-44: 6% 13-17: 6% |
Largest: 18-24 (52%); next: 25-34 (34%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
UNITED STATES (40%) BRAZIL (6%) FRANCE (5%) CANADA (4%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (40%), BRAZIL (6%), FRANCE (5%) |
| Platform Engagement | Instagram: 0 avg likes/post · Tiktok: 4,656 avg views/post · Youtube: 107,205 avg views/post | Best reach: Youtube 107,205 avg views; best engagement: Youtube 2,807 avg likes |
Top Brand Affinities
Amazon Music
Akai
New Era
SoundCloud
Pro Tools
Hennessy
Ableton
Kappa
Beats Electronics
Los Angeles Lakers
Stüssy
iHeartRadio Music Awards
| Brand | Category | Score |
|---|---|---|
| Amazon Music | 10.64 | |
| Akai | 10.45 | |
| New Era | 9.98 | |
| SoundCloud | 8.99 | |
| Pro Tools | 8.81 | |
| Hennessy | 7.41 | |
| Ableton | 7.26 | |
| Kappa | 6.45 | |
| Beats Electronics | 6.18 | |
| Los Angeles Lakers | 5.45 | |
| Stüssy | 5.41 | |
| iHeartRadio Music Awards | 5.03 | |
| Champion | 4.99 | |
| Nice Kicks | 4.84 | |
| Bud Light | 4.69 | |
| Sneakerhead | 4.62 | |
| Kodak | 4.55 | |
| Supreme | 4.49 | |
| Coachella | 4.48 | |
| Kickstagram | 4.33 | |
| ESPN | 4.16 | |
| Carhartt | 3.88 | |
| Urban Outfitters | 3.87 | |
| NBA | 3.81 | |
| Moncler | 3.75 | |
| Mortal Kombat | 3.56 | |
| Spotify Music | 3.54 | |
| MTV | 3.39 | |
| Fenty beauty | 3.39 | |
| Acura | 3.35 | |
| NFL | 3.29 | |
| Dr. Martens | 3.23 | |
| Timberland | 3.04 | |
| BALMAIN | 2.93 | |
| Lollapalooza | 2.84 | |
| Versace | 2.73 | |
| Fendi | 2.66 | |
| Rolls-Royce | 2.58 | |
| Vans | 2.56 | |
| NBC | 2.48 | |
| TOM FORD | 2.48 | |
| Nickelodeon | 2.38 | |
| Puma | 2.37 | |
| NHL | 2.33 | |
| Nike | 2.33 | |
| Cadillac | 2.33 | |
| The North Face | 2.26 | |
| Polo Ralph Lauren | 2.24 | |
| Warner Bros | 2.18 | |
| shein | 2.17 |
Official Profiles
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LoginArtist: ScHoolboy Q
The map shows every radio station that aired ScHoolboy Q today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-26)
Total: 12,876,808
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
8,958,574 | 69.57% |
| [+] |
Audiomack |
2,836,941 | 22.03% |
| [+] |
Pandora |
884,354 | 6.87% |
| [+] |
Yandex |
196,939 | 1.53% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-04 03:00 UTC | Kendrick Lamar, ScHoolboy Q | AAMI Park | Melbourne, Australia | |
| 2025-12-06 19:00 UTC | Spilt Milk Ballarat 2025 | Victoria Park | Newington, Australia | — |
| 2025-12-07 18:30 UTC | Spilt Milk Perth | 2025 | Robinson Pavilion, Claremont Showground | Claremont, Australia | — |
| 2025-12-11 03:00 UTC | Kendrick Lamar, ScHoolboy Q | Allianz Stadium | Sydney, Australia | |
| 2025-12-13 19:00 UTC | Spilt Milk Canberra 2025 | Exhibition Park | Canberra, Australia | — |
| 2025-12-14 18:30 UTC | Spilt Milk Gold Coast 2025 | Gold Coast Sports and Leisure Centre | Gold Coast City, Australia | |
| 2025-12-15 03:00 UTC | Kendrick Lamar, sombr, d4vd, ScHoolboy Q, Dominic Fike, Chance Peña, Nessa Barrett, Sofia Isella, Rebecca Black, Sara Landry, Don West, Ninajirachi, The Rions, Rum Jungle, Club Angel, Mia Wray, Skin on Skin, South Summit, Doechii | Gold Coast Sports Precinct | Gold Coast City, Australia |
