Sarah Blasko

Sarah Blasko — pop artist from AU.

Australian singer-songwriter Sarah Blasko made her mark in the U.S. music scene in 2005, impressing with her ethereal vocals and introspective songwriting.…

Influence: 54.96% Fanbase: 35.53% Trending: 64.67% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Virgin Australia • 57.55% • Very Strong

As of 2025-09-10

59,284

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 08:04:18 UTC

Genres

poppopaustralian indieindie poprockaustralian alternative rockfolk & traditionalaustralian singer-songwriter

Biography

Australian singer-songwriter Sarah Blasko made her mark in the U.S. music scene in 2005, impressing with her ethereal vocals and introspective songwriting. Influenced by a mix of '80s pop icons like Prince and David Bowie, as well as classical composers introduced by her father, Blasko honed a unique sound that blended elements of pop, jazz, and blues. After gaining traction in Australia, she toured internationally and released several successful albums, including What the Sea Wants, the Sea Will Have and I Awake, showcasing her talent for crafting intricate, emotive music.

Blasko continued to evolve as an artist, collaborating with the Bulgarian Symphony Orchestra for I Awake and releasing the critically acclaimed Eternal Return in 2015. Her sixth album, Depth of Field, documented in an accompanying film, further solidified her reputation as a versatile and innovative musician. With a string of Top Ten albums and a dedicated fan base, Blasko's career has been defined by her ability to blend diverse influences into a cohesive and captivating musical style.

Top Brand Affinities

Report Date: 2025-09-10

Sarah Blasko engages 18-24 & 25-34 audiences with repeatable results in BRAZIL, AUSTRALIA, UNITED STATES. The fan base skews heavily male (63%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (4,890 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Virgin Australia, Telstra, Qantas, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sarah Blasko score 0.58% — Low bucket.

Brand: Virgin AustraliaBrand: TelstraBrand: Qantas

Followers:59,284

Engagements:344

Rate:0.6%

Posts:862

Avg Likes:327

Avg Comments:16

Avg Views:5,190

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 59,284 · Engagements 344 · Rate 0.6% Posts 862 · Views 5,190 · Avg Likes 327 · Avg Comments 16 · Avg Views 5,190	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 36% 35-44: 14% 45-64: 8%	Largest: 18-24 (40%); next: 25-34 (36%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	BRAZIL (28%) AUSTRALIA (15%) UNITED STATES (9%) IRAN (7%) TüRKIYE (4%)	Top regions: BRAZIL (28%), AUSTRALIA (15%), UNITED STATES (9%)
Platform Engagement	Instagram: 199 avg likes/post · Tiktok: 300 avg views/post · Youtube: 4,890 avg views/post	Best reach: Youtube 4,890 avg views; best engagement: Instagram 199 avg likes

Top Brand Affinities

Virgin Australia

Score: 57.55

Telstra

Score: 54.98

Qantas

Score: 47.54

Vegemite

Score: 45.83

Myer

Score: 41.17

Coles

Score: 34.24

MOOG

Score: 23.66

Woolworths

Score: 21.06

Kmart

Score: 20.48

Holden

Score: 11.88

Pro Tools

Score: 10.09

ABC

Score: 9.68

Brand	Category	Score
Virgin Australia		57.55
Telstra		54.98
Qantas		47.54
Vegemite		45.83
Myer		41.17
Coles		34.24
MOOG		23.66
Woolworths		21.06
Kmart		20.48
Holden		11.88
Pro Tools		10.09
ABC		9.68
Zimmermann		9.47
Ableton		9.38
BALMAIN		9.31
Sennheiser		8.97
Amazon Music		7.68
Tate Modern		6.69
Sunnies Studios		6.02
Spotify Music		5.85
Billabong		5.63
Emporium		4.70
Dyson		4.12
Airbnb		3.85
UberEATS		3.75
Cadbury		3.74
Showtime		3.69
Kickstarter		3.66
Mulberry		3.62
Columbia Pictures		3.47
Kodak		3.39
Leica		3.39
Tinder		3.38
Aperol		3.31
Paramount Pictures		3.22
SoundCloud		3.02
NBC		3.01
Lindt		2.87
Lush		2.85
Martini		2.82
McLaren		2.78
Polaroid		2.66
Guinness		2.46
The Olympic Games		2.44
Lego		2.43
Beats Electronics		2.35
Nokia		2.33
BBC		2.32
Pixar		2.23
Geocaching		2.23