Sam Gellaitry
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
180,192
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 20:54:48 UTC
Genres
Biography
Sam Gellaitry's evolution as a producer is defined by his ability to translate experiences and surroundings into intricate musical compositions, with his synesthesia-informed approach infusing each track with vivid imagery. From his early days exploring production in Stirling, to his breakout single "Powder," and subsequent 'Escapism' series, Sam's music has garnered attention for its fusion of hip-hop and electronica elements. Recognized by industry heavyweights like Kaytranada and Flume, Sam's colorful soundscapes offer listeners a respite from reality, embodying a journey of self-expression and creativity.
Sam Gellaitry speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, FRANCE, UNITED KINGDOM. Composition is heavily male (79%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (32,440 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Ableton, Mixcloud, Akai, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 180,192 · Engagements 7,225 · Rate 4.0% Posts 302 · Views 47,840 · Avg Likes 6,776 · Avg Comments 167 · Avg Views 47,840 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 35% 13-17: 5% 35-44: 3% |
Largest: 18-24 (56%); next: 25-34 (35%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (41%) FRANCE (8%) UNITED KINGDOM (8%) AUSTRALIA (7%) BRAZIL (5%) |
Top regions: UNITED STATES (41%), FRANCE (8%), UNITED KINGDOM (8%) |
| Platform Engagement | Instagram: 4,117 avg likes/post · Tiktok: 15,400 avg views/post · Youtube: 32,440 avg views/post | Best reach: Youtube 32,440 avg views; best engagement: Instagram 4,117 avg likes |
Top Brand Affinities
Ableton
Mixcloud
Akai
MOOG
SoundCloud
Pioneer
Pro Tools
Beats Electronics
Coachella
Arc'teryx
Acne Studios
Stone Island
| Brand | Category | Score |
|---|---|---|
| Ableton | 67.16 | |
| Mixcloud | 51.74 | |
| Akai | 42.30 | |
| MOOG | 31.66 | |
| SoundCloud | 27.86 | |
| Pioneer | 26.40 | |
| Pro Tools | 18.43 | |
| Beats Electronics | 15.49 | |
| Coachella | 14.97 | |
| Arc'teryx | 13.90 | |
| Acne Studios | 8.98 | |
| Stone Island | 8.82 | |
| Sennheiser | 8.46 | |
| Amazon Music | 8.42 | |
| Stüssy | 8.23 | |
| Maison Margiela | 8.05 | |
| Spotify Music | 7.87 | |
| JACQUEMUS | 7.21 | |
| Lollapalooza | 6.76 | |
| Vivienne Westwood | 6.15 | |
| Carhartt | 5.69 | |
| Kodak | 5.64 | |
| Hennessy | 5.56 | |
| Tomorrowland | 4.06 | |
| Supreme | 4.06 | |
| Miu Miu | 3.90 | |
| A Game of Tones | 3.53 | |
| Oculus | 3.53 | |
| Coors | 3.47 | |
| Fujifilm | 3.17 | |
| Sneakerhead | 3.09 | |
| The North Face | 2.90 | |
| Urban Outfitters | 2.76 | |
| ASICS | 2.73 | |
| Adobe | 2.71 | |
| Dr. Martens | 2.70 | |
| New Balance | 2.69 | |
| Paramount Pictures | 2.65 | |
| Los Angeles Lakers | 2.63 | |
| Red Bull | 2.62 | |
| ASOS | 2.60 | |
| Emporium | 2.55 | |
| MTV | 2.49 | |
| Polaroid | 2.43 | |
| Nickelodeon | 2.34 | |
| Topshop | 2.31 | |
| Fenty beauty | 2.27 | |
| Tinder | 2.27 | |
| Warner Bros | 2.22 | |
| Lacoste | 2.14 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-28 08:00 UTC | The Lakes Festival 2025 | Hagley Park | Christchurch, New Zealand | — |
| 2025-12-29 22:00 UTC | Rhythm & Vines Festival 2025 | Rhythm And Vines | Gisborne, New Zealand | — |
| 2025-12-29 22:00 UTC | Rhythm and Vines 2025 | Waiohika Estate Vineyard | Gisborne, New Zealand | moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io moshtix-nz.pxf.io |
| 2026-01-01 00:00 UTC | New Years at the Bowl 2025 | Sidney Myer Music Bowl | Melbourne, Australia | — |
| 2026-01-03 05:00 UTC | Sam Gellaitry | The Prince Consort Hotel | Fortitude Valley, Australia | |
| 2026-01-03 05:00 UTC | Sam Gellaitry | La La Land | City of Brisbane, Australia | |
| 2026-01-04 05:00 UTC | Sam Gellaitry | Oxford Art Factory | Sydney, Australia |















