SA-ROC

SA-ROC

Country: US | Gender: female

Influence: 51.54% Fanbase: 22.72% Trending: 65.96% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Akai • 24.27% • Very Strong

As of 2025-09-09

274,052

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:34 UTC

Genres

alternativeescape roomhip-hop & rapconscious hip hophip-hop/rapspiritual hip hopcontemporary hip hophip hop

Biography

Sa-Roc, a dynamic MC known for her sharp delivery and profound lyrics, has been praised by media outlets like NPR and Okayplayer as a leading voice for social consciousness in modern hip-hop. Raised in Southeast D.C. during tumultuous times, her personal struggles have deeply influenced her music, culminating in her acclaimed 2020 album, The Sharecropper’s Daughter, which explores themes of generational trauma and triumph.

With hits like “Forever” and collaborations with artists like MF DOOM, Sa-Roc continues to make waves in the music industry. Her recent deluxe edition of The Sharecropper’s Daughter showcases her ongoing commitment to empowering listeners and shedding light on important social issues. As she works on new projects, Sa-Roc remains a standout figure in hip-hop, using her platform to amplify the voices of the marginalized and bring attention to vital causes.

SA-ROC Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

SA-ROC speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, NIGERIA, CANADA. Composition is male-leaning (53%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (1,155 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Akai, Lionsgate, WNBA, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist SA-ROC score 0.44%Low bucket.
Brand: AkaiBrand: LionsgateBrand: WNBA
Followers:274,052
Engagements:1,199
Rate:0.4%
Posts:6,019
Views:1,593
Avg Likes:1,174
Avg Comments:62
Avg Views:1,593

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 274,052 · Engagements 1,199 · Rate 0.4%
Posts 6,019 · Views 1,593 · Avg Likes 1,174 · Avg Comments 62 · Avg Views 1,593
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 48%
18-24: 28%
35-44: 17%
45-64: 4%
Largest: 25-34 (48%); next: 18-24 (28%)
Gender Split Female: 47%
Male: 53%
Non-binary/Other: 0%
Skews male (53%)
Top Countries UNITED STATES (66%)
NIGERIA (5%)
CANADA (4%)
UNITED KINGDOM (3%)
BRAZIL (3%)
Top regions: UNITED STATES (66%), NIGERIA (5%), CANADA (4%)
Platform Engagement Instagram: 1,019 avg likes/post · Tiktok: 1,155 avg views/post · Youtube: 438 avg views/post Best reach: Tiktok 1,155 avg views; best engagement: Instagram 1,019 avg likes

Top Brand Affinities

Akai
Score: 24.27
Lionsgate
Score: 20.66
WNBA
Score: 15.50
Mixcloud
Score: 13.15
Amazon Music
Score: 13.01
Pro Tools
Score: 11.84
Beats Electronics
Score: 8.64
iHeartRadio Music Awards
Score: 8.07
FOX
Score: 7.88
Ableton
Score: 7.66
CNN
Score: 7.32
Hennessy
Score: 7.29
Brand Category Score
Akai 24.27
Lionsgate 20.66
WNBA 15.50
Mixcloud 13.15
Amazon Music 13.01
Pro Tools 11.84
Beats Electronics 8.64
iHeartRadio Music Awards 8.07
FOX 7.88
Ableton 7.66
CNN 7.32
Hennessy 7.29
SoundCloud 7.26
Matrix 5.91
Pioneer 5.69
ESPN 5.46
Spotify Music 5.43
Kickstarter 5.40
Mortal Kombat 5.40
Sneakerhead 5.07
NFL 4.58
Power Rangers 4.31
Paramount Pictures 4.14
NBA 4.13
MTV 4.07
NBC 4.05
Comedy Central 3.96
Los Angeles Lakers 3.93
Verizon 3.84
Fenty beauty 3.70
Paypal 3.60
FashionNova 3.54
Transformers 2.85
Kodak 2.80
Amazon 2.74
Nickelodeon 2.73
Walmart 2.72
Target 2.71
Stüssy 2.67
Timberland 2.65
Philips 2.60
Tesla Motors 2.53
Chipotle Mexican Grill 2.31
Cadillac 2.31
WWE 2.23
Showtime 2.22
CBS 2.17
Skoda 2.03
Warner Bros 2.00
New Balance 2.00

Official Profiles

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Artist: SA-ROC

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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