Ryan Leslie

Ryan Leslie — r&b, funk & soul artist from US.

Ryan Leslie is a multi-talented musician who made a name for himself through his production and songwriting skills. After early successes working with artists…

Influence: 58.68% Fanbase: 38.40% Trending: 68.82% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 30.01% • Very Strong

As of 2025-09-10

644,898

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 16:51:43 UTC

Genres

r&b, funk & soulr&burban contemporaryr&b/soulcontemporary r&b

Biography

Ryan Leslie is a multi-talented musician who made a name for himself through his production and songwriting skills. After early successes working with artists like Beyoncé and Britney Spears, Leslie had a breakthrough in 2006 with Cassie's hit single "Me&U," leading to his own solo music career. Despite parting ways with his label after two successful albums, Leslie continued to release music independently through his NextSelection imprint.

Leslie's career has been marked by his versatility as a producer, songwriter, and performer, showcasing his talent across various genres. His entrepreneurial spirit and dedication to his craft have allowed him to navigate the music industry on his own terms, culminating in the release of his independent projects like Les Is More and the ongoing work on his fourth album, Black Mozart.

Top Brand Affinities

Report Date: 2025-09-10

Ryan Leslie resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, NIGERIA, UNITED KINGDOM. With a heavily male (73%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (149,174 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Live Nation, Akai, Pro Tools makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ryan Leslie score 2.67% — Strong bucket.

Brand: Live NationBrand: AkaiBrand: Pro Tools

Followers:644,898

Engagements:17,238

Rate:2.7%

Posts:798

Avg Likes:16,265

Avg Comments:1,097

Avg Views:149,174

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 644,898 · Engagements 17,238 · Rate 2.7% Posts 798 · Views 149,174 · Avg Likes 16,265 · Avg Comments 1,097 · Avg Views 149,174	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 49% 18-24: 37% 35-44: 10% 13-17: 3%	Largest: 25-34 (49%); next: 18-24 (37%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	UNITED STATES (52%) NIGERIA (6%) UNITED KINGDOM (5%) FRANCE (4%) GERMANY (4%)	Top regions: UNITED STATES (52%), NIGERIA (6%), UNITED KINGDOM (5%)
Platform Engagement	Instagram: 12,699 avg likes/post · Youtube: 149,174 avg views/post	Best reach: Youtube 149,174 avg views; best engagement: Instagram 12,699 avg likes

Top Brand Affinities

Live Nation

Score: 30.01

Akai

Score: 27.85

Pro Tools

Score: 25.95

WNBA

Score: 18.50

Mixcloud

Score: 15.62

Amazon Music

Score: 14.18

Ableton

Score: 11.13

Accor Hotels

Score: 10.76

iHeartRadio Music Awards

Score: 10.71

Hennessy

Score: 10.40

Beats Electronics

Score: 10.19

ESPN

Score: 9.27

Brand	Category	Score
Live Nation		30.01
Akai		27.85
Pro Tools		25.95
WNBA		18.50
Mixcloud		15.62
Amazon Music		14.18
Ableton		11.13
Accor Hotels		10.76
iHeartRadio Music Awards		10.71
Hennessy		10.40
Beats Electronics		10.19
ESPN		9.27
Sneaker News		9.04
New Era		8.40
SoundCloud		7.79
Foot Locker		7.06
JACQUEMUS		6.92
Steve Madden		6.91
Sneakerhead		6.84
MISSGUIDED		6.76
Pioneer		6.68
boohoo		6.42
Nice Kicks		6.22
Sole Collector		6.21
MTV		6.08
Champion		6.08
Maybach		6.04
Coach		6.00
Maison Margiela		5.81
Alexander McQueen		5.80
Moët & Chandon		5.74
Los Angeles Lakers		5.69
NBC		5.69
NBA		5.52
TOM FORD		5.25
Moncler		4.97
Dsquared		4.93
Spotify Music		4.81
Kickstagram		4.58
NFL		4.53
Urban Outfitters		4.46
CNN		4.43
Jimmy Choo		4.23
FashionNova		4.21
BALMAIN		4.21
Verizon		4.20
NORDSTROM		3.91
Christian Louboutin		3.77
Timberland		3.76
Kodak		3.69