Ryan Hurd

Ryan Hurd — pop artist from US.

Nashville-based Big Machine Records artist Ryan Hurd boasts over one billion career streams and multiple No. 1 hits as a singer-songwriter. His debut album,…

Influence: 56.68% Fanbase: 36.96% Trending: 66.54% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 21.89% • Very Strong

As of 2025-09-09

309,421

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:49:43 UTC

Genres

popcountry popcountrycountrycontemporary country

Biography

Nashville-based Big Machine Records artist Ryan Hurd boasts over one billion career streams and multiple No. 1 hits as a singer-songwriter. His debut album, Pelago, garnered critical acclaim and reached the top five of Spotify's most-streamed Country albums. Hurd, a prolific songwriter for artists like Blake Shelton and Luke Bryan, is set to release his sophomore album, Midwest Rock & Roll, on March 21, featuring tracks such as "Midwest Rock & Roll" and "Go To Bed Sober."

Having earned two GRAMMY® Awards nominations and acclaim for his songwriting prowess, Hurd's success extends beyond his own music to writing chart-topping hits for various artists. His upcoming album, Midwest Rock & Roll, promises to be a highly anticipated release, with tracks like "This Party Sucks" and "Die For It" already generating buzz. For more updates and information, visit RyanHurd.com.

Top Brand Affinities

Report Date: 2025-09-09

Ryan Hurd reliably reaches 25-34 & 18-24 audiences in UNITED STATES, CANADA, INDIA. The base is heavily female (65%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (686 avg views per post); Instagram layers on depth and replies. The audience sits near Ariat, Live Nation, Miller Lite, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ryan Hurd score 0.36% — Low bucket.

Brand: AriatBrand: Live NationBrand: Miller Lite

Followers:309,421

Engagements:1,122

Rate:0.4%

Posts:1,536

Avg Likes:1,122

Avg Comments:35

Avg Views:686

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 309,421 · Engagements 1,122 · Rate 0.4% Posts 1,536 · Views 686 · Avg Likes 1,122 · Avg Comments 35 · Avg Views 686	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 34% 18-24: 34% 35-44: 18% 45-64: 10%	Largest: 25-34 (34%); next: 18-24 (34%)
Gender Split	Female: 65% Male: 35% Non-binary/Other: 0%	Skews female (65%)
Top Countries	UNITED STATES (67%) CANADA (6%) INDIA (5%) UNITED KINGDOM (2%) BRAZIL (2%)	Top regions: UNITED STATES (67%), CANADA (6%), INDIA (5%)
Platform Engagement	Instagram: 1,101 avg likes/post · Youtube: 686 avg views/post	Best reach: Youtube 686 avg views; best engagement: Instagram 1,101 avg likes

Top Brand Affinities

Ariat

Score: 21.89

Live Nation

Score: 21.60

Miller Lite

Score: 15.28

Pro Tools

Score: 15.07

Houston Livestock Show and Rodeo

Score: 12.57

Margaritaville

Score: 11.92

Barstool Sports

Score: 11.88

Busch

Score: 11.66

Free People

Score: 10.95

Coors

Score: 10.50

Arbonne

Score: 9.92

Publix

Score: 9.58

Brand	Category	Score
Ariat		21.89
Live Nation		21.60
Miller Lite		15.28
Pro Tools		15.07
Houston Livestock Show and Rodeo		12.57
Margaritaville		11.92
Barstool Sports		11.88
Busch		11.66
Free People		10.95
Coors		10.50
Arbonne		9.92
Publix		9.58
iHeartRadio Music Awards		9.44
Gillette		9.42
Bud Light		9.41
Sennheiser		9.11
J.Crew		8.58
Chick-fil-A		8.55
Amazon Music		8.10
T.J. Maxx		8.09
NBC		7.92
Target		7.88
Verizon		7.76
Delta		7.51
Carhartt		7.50
OLD NAVY		7.41
Influenster		7.34
Kroger		6.80
Anthropologie		6.03
Budweiser		5.78
MamaBear		5.47
NORDSTROM		5.47
The Home Depot		5.44
Abercrombie & Fitch		5.30
American Eagle		5.25
Lululemon Athletica		5.13
NHL		5.02
Ableton		4.79
BarkBox		4.58
Steve Madden		4.57
HomeGoods		4.57
Heinz		4.56
Jeep		4.24
Dunkin' Donuts		4.14
PetSmart		4.06
Taco Bell		4.05
Jack Daniels		4.00
Bentley		3.93
Sunnies Studios		3.93
FedEx		3.90