Run The Jewels Brand Affinity ranks highest Live Nation at 23.34% . Very Strong. Score DMDB 63.16% | Fanbase 54.46%

Run The Jewels — alternative artist from US.

Run the Jewels is a Grammy-nominated hip-hop duo consisting of Brooklyn rapper/producer El-P and Atlanta emcee Killer Mike. Formed after El-P produced Killer…

Run The Jewels

Recognizable

Country: US | Artist ID: 11e81bd2-8166-9168-915f-a0369fe50396

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Genres

alternativeescape roomhip-hop & raphip hophip-hop/rappolitical hip hopcontemporary hip hop

Influential: 63.16% Fanbase: 54.46% Trending: 67.51%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 23.34% • Very Strong

As of 2025-09-10

1,064,845

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 63.16% | Fanbase 54.46% | Trending 67.51% | CAREER STAGE: MAINSTREAM

Biography

Run the Jewels is a Grammy-nominated hip-hop duo consisting of Brooklyn rapper/producer El-P and Atlanta emcee Killer Mike. Formed after El-P produced Killer Mike's 2012 album, R.A.P. Music, the duo gained national attention with their critically acclaimed debut album, Run the Jewels, in 2013. Their subsequent releases, including Run the Jewels 2 and Run the Jewels 3, further solidified their presence in the music industry, leading to collaborations with notable artists and a dedicated fan base.

In 2020, Run the Jewels released their highly successful album RTJ4, featuring collaborations with various artists. The duo continued their musical journey with the 2022 remix album RTJ CU4TRO, showcasing collaborations with Latin American musicians. Run the Jewels' unique sound and socially conscious lyrics have garnered them a global following and critical acclaim throughout their career.

Report Date: 2025-09-10

Run The Jewels indexes high with fans in the 25-34 range in UNITED STATES, CANADA, UNITED KINGDOM. The skew is heavily male (86%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 13,949 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Live Nation, Akai, MOOG, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Run The Jewels when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Run The Jewels score 0.33% — Low bucket.

Brand: Live NationBrand: AkaiBrand: MOOG

Followers:1,064,845

Engagements:3,493

Rate:0.3%

Posts:711

Avg Likes:3,403

Avg Comments:86

Avg Views:18,308

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,064,845 · Engagements 3,493 · Rate 0.3% Posts 711 · Views 18,308 · Avg Likes 3,403 · Avg Comments 86 · Avg Views 18,308	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 35% 35-44: 15% 45-64: 4%	Largest: 25-34 (43%); next: 18-24 (35%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	UNITED STATES (48%) CANADA (7%) UNITED KINGDOM (6%) FRANCE (2%) BRAZIL (2%)	Top regions: UNITED STATES (48%), CANADA (7%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 2,177 avg likes/post · Tiktok: 13,949 avg views/post · Youtube: 4,359 avg views/post	Best reach: Tiktok 13,949 avg views; best engagement: Instagram 2,177 avg likes

Top Brand Affinities

Live Nation

Score: 23.34

Akai

Score: 19.60

MOOG

Score: 18.13

Pro Tools

Score: 11.80

Ableton

Score: 11.65

New Era

Score: 8.16

Coors

Score: 8.10

Amazon Music

Score: 7.81

Jameson

Score: 7.54

DeLorean Motor Company

Score: 7.06

Beats Electronics

Score: 6.34

GameStop

Score: 6.21

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Top Brand Affinities

Brand	Category	Score
Live Nation		23.34
Akai		19.60
MOOG		18.13
Pro Tools		11.80
Ableton		11.65
New Era		8.16
Coors		8.10
Amazon Music		7.81
Jameson		7.54
DeLorean Motor Company		7.06
Beats Electronics		6.34
GameStop		6.21
Verizon		6.15
Lollapalooza		6.01
Capcom		5.97
Mortal Kombat		5.80
Columbia Pictures		5.79
Fallout		5.75
SoundCloud		5.71
Comedy Central		5.69
Pioneer		5.54
Pilsner Urquell		5.45
Pacific Northwest Wonderland		5.34
Hot Topic		5.18
ESPN		5.09
Kickstarter		5.02
Spotify Music		4.96
Sega		4.91
Sneakerhead		4.90
Kickstagram		4.74
Final Fantasy		4.74
Nickelodeon		4.66
NFL		4.48
Taco Bell		4.37
Hennessy		4.27
Nice Kicks		4.26
Nintendo		4.26
Resident Evil		4.22
NHL		4.21
Nixon		4.17
Coachella		4.11
iHeartRadio Music Awards		4.06
Prismacolor		3.99
WWE		3.98
Star Wars		3.97
Warner Bros		3.92
Paramount Pictures		3.83
Showtime		3.79
Guinness		3.67
Cadillac		3.56