Roxy Music Brand Affinity ranks highest Sotheby's at 26.34% . Very Strong. Score DMDB 64.83% | Fanbase 52.62%

Roxy Music — pop artist from GB.

Roxy Music, an English band formed in the 1970s, blended experimental rock with pop, fashion, and avant-garde influences. Led by Bryan Ferry and Brian Eno, the…

Roxy Music

Recognizable

Country: GB | Artist ID: 11e81bc9-33fe-ce58-a630-a0369fe50396

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Genres

popnew romanticnew wave popsophisti-poprockrockart rockglam rocknew wavealbum rocksoft rockclassic rockmellow goldprogressive rockpop rockothersmelancholia

Influential: 64.83% Fanbase: 52.62% Trending: 70.94%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Sotheby's • 26.34% • Very Strong

As of 2025-09-10

325,262

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 64.83% | Fanbase 52.62% | Trending 70.94% | CAREER STAGE: MAINSTREAM

Biography

Roxy Music, an English band formed in the 1970s, blended experimental rock with pop, fashion, and avant-garde influences. Led by Bryan Ferry and Brian Eno, the band released influential albums like Roxy Music and For Your Pleasure before evolving their sound to incorporate elements of disco and soul in later works. After disbanding at the peak of their commercial success, Roxy Music reunited for live performances, including their induction into the Rock and Roll Hall of Fame in 2019 and a 2022 tour marking their 50th anniversary.

Bryan Ferry, the band's vocalist and keyboardist, founded Roxy Music in 1970 with bassist Graham Simpson and saxophonist Andy Mackay. With a rotating lineup of musicians, the band achieved success in the UK with albums like Stranded, Country Life, and Siren. Following a hiatus in the mid-'70s, Roxy Music returned with a new sound on albums like Manifesto and Flesh + Blood. The band's pinnacle came with Avalon in 1982, their most successful album. Despite disbanding after the Avalon tour, Roxy Music has periodically reunited for live shows and special events, leaving a lasting impact on the music industry.

Report Date: 2025-09-10

Roxy Music keeps 35-44 & 45-64 audiences engaged throughout UNITED STATES, UNITED KINGDOM, BRAZIL. The composition is heavily male (70%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 20,600 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Sotheby's, MOOG, Hasselblad supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Roxy Music score 1.71% — Moderate bucket.

Brand: Sotheby'sBrand: MOOGBrand: Hasselblad

Followers:325,262

Engagements:5,569

Rate:1.7%

Posts:593

Avg Likes:5,353

Avg Comments:170

Avg Views:24,791

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 325,262 · Engagements 5,569 · Rate 1.7% Posts 593 · Views 24,791 · Avg Likes 5,353 · Avg Comments 170 · Avg Views 24,791	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	35-44: 28% 45-64: 28% 25-34: 27% 18-24: 14%	Largest: 35-44 (28%); next: 45-64 (28%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	UNITED STATES (23%) UNITED KINGDOM (11%) BRAZIL (9%) ITALY (6%) CANADA (5%)	Top regions: UNITED STATES (23%), UNITED KINGDOM (11%), BRAZIL (9%)
Platform Engagement	Instagram: 3,444 avg likes/post · Tiktok: 20,600 avg views/post · Youtube: 4,191 avg views/post	Best reach: Tiktok 20,600 avg views; best engagement: Instagram 3,444 avg likes

Top Brand Affinities

Sotheby's

Score: 26.34

MOOG

Score: 25.78

Hasselblad

Score: 18.72

Mixcloud

Score: 17.31

Jean Paul Gaultier

Score: 14.11

Paul Smith

Score: 12.07

Tate Modern

Score: 10.51

Fred Perry

Score: 10.19

Amazon Music

Score: 9.82

Sennheiser

Score: 9.82

Vivienne Westwood

Score: 9.45

Atmos

Score: 8.83

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Top Brand Affinities

Brand	Category	Score
Sotheby's		26.34
MOOG		25.78
Hasselblad		18.72
Mixcloud		17.31
Jean Paul Gaultier		14.11
Paul Smith		12.07
Tate Modern		10.51
Fred Perry		10.19
Amazon Music		9.82
Sennheiser		9.82
Vivienne Westwood		9.45
Atmos		8.83
Selfridges		7.46
Leica		6.62
Marks & Spencer		6.53
Warner Bros		6.42
KARL LAGERFELD		6.11
Columbia Pictures		5.91
Alexander McQueen		5.60
Loewe		4.78
NBC		4.63
MTV		4.46
Nixon		4.40
Kodak		4.18
Paramount Pictures		4.13
Spotify Music		4.03
Omega		3.99
BBC		3.84
Pfizer		3.77
Campari		3.75
Harrods		3.75
Martini		3.71
Oculus		3.68
Polaroid		3.42
Guinness		3.41
Vogue		3.40
Philips		3.33
Heinz		3.33
Summit Entertainment		3.29
Emporium		3.24
Alfa Romeo		3.23
TOM FORD		3.23
Aston Martin		3.16
Aperol		3.08
Dr. Martens		3.01
Yves Saint Laurent		3.00
Citroen		2.98
Jaguar		2.95
Snoopy And The Peanuts Gang		2.90
Coachella		2.63