ROSIE

ROSIE

Country: BR | Gender: female

Influence: 53.18% Fanbase: 27.84% Trending: 65.85% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 31.11% • Very Strong

As of 2025-09-08

976,690

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-08 05:36:36 UTC

Genres

poppopalternativealt z

Biography

ROSIE, a 24-year-old pop singer/songwriter from New York, has captivated millions of followers with her genuine warmth, empathy, and commitment to authenticity. Influenced by pop and indie icons like Taylor Swift and Bon Iver, ROSIE's music resonates with fans for its raw, unfiltered honesty. Going viral in 2020 with her heartbreak ballad "Never The 1," ROSIE's talent caught the attention of industry heavyweights like Olivia Rodrigo and Troye Sivan, leading to a record deal with Arista Records.

Since the success of her debut EP "20mg Of Happiness" in 2021, ROSIE has been on a whirlwind journey, touring with Chelsea Cutler, performing at major festivals like Lollapalooza, and supporting Jake Scott on a US tour. Recently releasing her EP "5 Songs For Healing," and embarking on her first headline tour, ROSIE's star continues to rise as she collaborates with renowned songwriters and prepares for the release of her third EP in mid-2024.

ROSIE Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

ROSIE resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, PHILIPPINES, UNITED KINGDOM. The demographic is heavily female (82%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 2,318 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Live Nation, Warner Music, Brandy Melville maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist ROSIE score 0.07%Low bucket.
Brand: Live NationBrand: Warner MusicBrand: Brandy Melville
Followers:976,690
Engagements:695
Rate:0.1%
Posts:1,161
Views:2,318
Avg Likes:682
Avg Comments:18
Avg Views:2,318

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 976,690 · Engagements 695 · Rate 0.1%
Posts 1,161 · Views 2,318 · Avg Likes 682 · Avg Comments 18 · Avg Views 2,318
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 63%
25-34: 24%
13-17: 9%
35-44: 3%
Largest: 18-24 (63%); next: 25-34 (24%)
Gender Split Female: 82%
Male: 18%
Non-binary/Other: 0%
Skews female (82%)
Top Countries UNITED STATES (50%)
PHILIPPINES (7%)
UNITED KINGDOM (5%)
CANADA (4%)
AUSTRALIA (3%)
Top regions: UNITED STATES (50%), PHILIPPINES (7%), UNITED KINGDOM (5%)
Platform Engagement Instagram: 548 avg likes/post · Tiktok: 2,318 avg views/post Best reach: Tiktok 2,318 avg views; best engagement: Instagram 548 avg likes

Top Brand Affinities

Live Nation
Score: 31.11
Warner Music
Score: 24.30
Brandy Melville
Score: 9.74
Glossier
Score: 8.68
Amazon Music
Score: 7.75
Ableton
Score: 7.73
Pro Tools
Score: 7.09
Abercrombie & Fitch
Score: 5.92
Free People
Score: 5.46
Anthropologie
Score: 5.23
Coach
Score: 5.11
Lollapalooza
Score: 4.97
Brand Category Score
Live Nation 31.11
Warner Music 24.30
Brandy Melville 9.74
Glossier 8.68
Amazon Music 7.75
Ableton 7.73
Pro Tools 7.09
Abercrombie & Fitch 5.92
Free People 5.46
Anthropologie 5.23
Coach 5.11
Lollapalooza 4.97
MTV 4.96
OLD NAVY 4.91
iHeartRadio Music Awards 4.71
Lululemon Athletica 4.53
Urban Outfitters 4.43
Steve Madden 4.37
Gillette 4.28
Taco Bell 4.22
Margaritaville 4.15
American Eagle 4.13
Spotify Music 4.09
Target 3.99
Chick-fil-A 3.96
Summit Entertainment 3.92
Coachella 3.79
Verizon 3.71
NORDSTROM 3.70
Kate Spade 3.47
NBC 3.34
Showtime 3.31
Fenty beauty 3.05
SoundCloud 3.02
Forever 21 2.94
Tinder 2.86
ASOS 2.74
shein 2.67
Philips 2.58
Nickelodeon 2.46
Carhartt 2.43
Geocaching 2.41
Primark 2.39
Topshop 2.32
Hollister Co 2.30
SheInside 2.17
Dr. Martens 2.17
NYX Cosmetics 2.16
Gymshark 2.14
Polaroid 2.12

Official Profiles

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Artist: ROSIE

Date Range: 2025-12-08 → 2025-12-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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