Role Model

Role Model — pop artist from US.

Role Model's latest album, "Kansas Anymore," delves into the aftermath of a significant relationship that deeply impacted him. Originally starting the project…

Influence: 65.73% Fanbase: 50.06% Trending: 73.57% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Brandy Melville • 21.54% • Very Strong

As of 2025-09-10

2,115,752

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:30:18 UTC

Genres

poppopindie popindie cafe popbedroom poprockmodern rockalternativealt zelectronicelectronic

Biography

Role Model's latest album, "Kansas Anymore," delves into the aftermath of a significant relationship that deeply impacted him. Originally starting the project in 2022, Role Model reworked the album with collaborators after facing the end of the relationship that inspired the music. The folk-tinged, lyric-driven album features 13 new tracks, including standouts like "Oh Gemini" and "Deeply Still in Love," showcasing his growth and emotional depth as an artist. Role Model finds solace and pride in translating personal struggles into music that resonates with others, marking this album as a significant milestone in his career.

Top Brand Affinities

Report Date: 2025-09-10

Role Model is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, THAILAND, UNITED KINGDOM. The audience is heavily female (68%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (3,550,000 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to Brandy Melville, JACQUEMUS, Acne Studios points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Role Model score 35.26% — Very Strong bucket.

Brand: Brandy MelvilleBrand: JACQUEMUSBrand: Acne Studios

Followers:2,115,752

Engagements:746,100

Rate:35.3%

Posts:269

Avg Likes:724,052

Avg Comments:3,730

Avg Views:3,601,924

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,115,752 · Engagements 746,100 · Rate 35.3% Posts 269 · Views 3,601,924 · Avg Likes 724,052 · Avg Comments 3,730 · Avg Views 3,601,924	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 66% 25-34: 19% 13-17: 13% 35-44: 2%	Largest: 18-24 (66%); next: 25-34 (19%)
Gender Split	Female: 68% Male: 32% Non-binary/Other: 0%	Skews female (68%)
Top Countries	UNITED STATES (30%) THAILAND (8%) UNITED KINGDOM (5%) BRAZIL (4%) CANADA (4%)	Top regions: UNITED STATES (30%), THAILAND (8%), UNITED KINGDOM (5%)
Platform Engagement	Instagram: 268,877 avg likes/post · Tiktok: 3,550,000 avg views/post · Youtube: 51,924 avg views/post	Best reach: Tiktok 3,550,000 avg views; best engagement: Tiktok 452,450 avg likes

Top Brand Affinities

Brandy Melville

Score: 21.54

JACQUEMUS

Score: 13.91

Acne Studios

Score: 12.06

Nasty Gal

Score: 11.61

REVOLVE

Score: 11.37

Lollapalooza

Score: 11.31

Glossier

Score: 11.12

Urban Outfitters

Score: 10.72

Depop

Score: 10.07

Madewell

Score: 8.98

J.Crew

Score: 8.82

Marni

Score: 8.79

Brand	Category	Score
Brandy Melville		21.54
JACQUEMUS		13.91
Acne Studios		12.06
Nasty Gal		11.61
REVOLVE		11.37
Lollapalooza		11.31
Glossier		11.12
Urban Outfitters		10.72
Depop		10.07
Madewell		8.98
J.Crew		8.82
Marni		8.79
Coachella		8.32
Free People		7.26
Champion		6.49
Anthropologie		6.13
American Eagle		6.11
Maison Margiela		6.05
Selfridges		6.04
Coach		5.89
Dr. Martens		5.53
Verizon		5.08
Miu Miu		5.00
Loewe		4.99
Kroger		4.82
ASOS		4.80
American Airlines		4.79
Steve Madden		4.65
Marc Jacobs		4.47
Summit Entertainment		4.12
Gillette		4.04
UGG		4.02
Pull&Bear		3.88
Harrods		3.53
NBC		3.40
Chrysler		3.28
Topshop		3.09
Abercrombie & Fitch		3.05
Lululemon Athletica		3.01
Fenty beauty		2.85
Stüssy		2.78
Paramount Pictures		2.77
Yves Saint Laurent		2.72
Polaroid		2.69
Philips		2.65
Nickelodeon		2.64
H&M		2.63
Carhartt		2.51
Fendi		2.46
Forever 21		2.38

Official Profiles

Artist: Role Model

Date Range: 2025-12-07 → 2025-12-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Role Model today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-29)

Total: 8,370,360

PLATFORM

TOTAL

[+]

Spotify

8,119,023

97.00%

[+]

Pandora

200,499

2.40%

[+]

Yandex

50,786

0.61%

[+]

Audiomack

0.00%

[+]

Anghami

0.00%

[+]

Jiosaavn

0.00%

[+]

Last.fm

0.00%

[+]

Tidal

0.00%

[+]

YouTube Artist

0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2026-01-08 08:00 UTC	Out Of The Blue 2026	Moon Palace Golf & Spa Resort	Cancún, Mexico	—
2026-02-05 19:00 UTC	Laneway Festival 2026	Western Springs Stadium and Park	Auckland, New Zealand	—
2026-02-14 08:00 UTC	Laneway Festival 2026	Adelaide Showgrounds Farmers Market	Adelaide, Australia	—