Rodriguez Jr.
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
111,678
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:28:28 UTC
Genres
Biography
Drawing inspiration from vintage synths in his Miami studio, Rodriguez Jr. captivates audiences worldwide with his live performances, forging a deep emotional connection with his loyal fan base. His boundary-blurring approach to electronic music has led to performances at prestigious venues and festivals globally, from Cercle Festival to Burning Man, Fabric London to CRSSD California, solidifying his reputation as a dynamic and influential artist in the electronic music scene.
Rodriguez Jr. stands out with 25-34 & 18-24 audiences across FRANCE, GERMANY, COLOMBIA. The profile is heavily male (83%), and content lands hardest on Youtube, where posts average 4,184 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Allen & Heath, Mixcloud, MOOG, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Rodriguez Jr. a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 111,678 · Engagements 1,133 · Rate 1.0% Posts 1,949 · Views 4,680 · Avg Likes 1,130 · Avg Comments 55 · Avg Views 4,680 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 50% 18-24: 27% 35-44: 15% 45-64: 7% |
Largest: 25-34 (50%); next: 18-24 (27%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
FRANCE (12%) GERMANY (12%) COLOMBIA (8%) UNITED STATES (8%) BRAZIL (5%) |
Top regions: FRANCE (12%), GERMANY (12%), COLOMBIA (8%) |
| Platform Engagement | Instagram: 977 avg likes/post · Tiktok: 496 avg views/post · Youtube: 4,184 avg views/post | Best reach: Youtube 4,184 avg views; best engagement: Instagram 977 avg likes |
Top Brand Affinities
Allen & Heath
Mixcloud
MOOG
Pioneer
Ableton
Akai
Trancefamily
Sennheiser
SoundCloud
Tomorrowland
Amazon Music
Atmos
| Brand | Category | Score |
|---|---|---|
| Allen & Heath | 182.58 | |
| Mixcloud | 125.23 | |
| MOOG | 101.73 | |
| Pioneer | 101.38 | |
| Ableton | 85.93 | |
| Akai | 37.40 | |
| Trancefamily | 35.78 | |
| Sennheiser | 32.28 | |
| SoundCloud | 25.49 | |
| Tomorrowland | 19.33 | |
| Amazon Music | 9.75 | |
| Atmos | 8.75 | |
| Pro Tools | 8.27 | |
| Beats Electronics | 8.24 | |
| Spotify Music | 6.98 | |
| Absolut | 6.15 | |
| Coachella | 5.59 | |
| Garnier | 5.29 | |
| KIA | 4.78 | |
| Lollapalooza | 3.97 | |
| Red Bull | 3.37 | |
| Bacardi | 3.26 | |
| Budweiser | 3.05 | |
| Matrix | 2.89 | |
| Heineken | 2.89 | |
| Cafecito | 2.46 | |
| musical.ly | 2.43 | |
| Warner Bros | 2.26 | |
| Montblanc | 2.15 | |
| Aperol | 2.04 | |
| GoPro | 1.95 | |
| Dolce & Gabbana | 1.84 | |
| Ray-Ban | 1.78 | |
| Paramount Pictures | 1.74 | |
| Jaguar | 1.73 | |
| Jack Daniels | 1.61 | |
| Tesla Motors | 1.57 | |
| McLaren | 1.55 | |
| Showtime | 1.52 | |
| Versace | 1.48 | |
| Ferrari | 1.43 | |
| Yves Saint Laurent | 1.39 | |
| Travelgram | 1.37 | |
| BBC | 1.36 | |
| Pepsi | 1.34 | |
| Bellagio | 1.33 | |
| Polaroid | 1.30 | |
| Volkswagen | 1.30 | |
| National Geographic | 1.30 | |
| Sony | 1.29 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 08:00 UTC | Rodriguez Jr. | Minimüzikhol | Istanbul, Türkiye | — |
| 2025-12-13 06:00 UTC | Rodriguez Jr. | MiniMuzikhol | Beyoğlu, Türkiye | — |
| 2025-12-14 04:00 UTC | Rodriguez Jr. | Studio 338 | London, United Kingdom | |
| 2025-12-14 06:00 UTC | Guy J | Studio 338 | London, United Kingdom | |
| 2025-12-19 08:00 UTC | Rodriguez Jr. | BEAST HOUSE | Riyadh, Saudi Arabia | — |
| 2025-12-20 06:00 UTC | Rodriguez Jr. | Beast House | Wadi Ad Dawasir, Saudi Arabia | — |
| 2025-12-21 01:00 UTC | Rodriguez Jr., Liquid Soul, Iorie, Ingrid Lukas, Paradoks, Flying Mars | X-tra House of Music | Zürich, Switzerland | |
| 2025-12-21 01:00 UTC | 7 Vibes Journey in Zurich 2025 | X-TRA | Zürich, Switzerland | — |
