Rodrigo Amarante

Rodrigo Amarante — alternative artist from BR.

Rodrigo Amarante, known for his work on the Narcos theme "Tuyo" and collaborations with artists like Gal Costa and Norah Jones, presents his second solo album,…

Influence: 58.18% Fanbase: 40.90% Trending: 66.83% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

OSGEMEOS • 50.29% • Very Strong

As of 2025-09-09

265,575

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:55:35 UTC

Genres

alternativealternativelatinnova mpb

Biography

Rodrigo Amarante, known for his work on the Narcos theme "Tuyo" and collaborations with artists like Gal Costa and Norah Jones, presents his second solo album, Drama, a purposefully cinematic and enigmatic work that challenges preconceived notions. The album's tracks, such as the ominous opener and the warm and tropical "Tango," explore themes of projection, attachment, and deception with a hint of nostalgia and longing. Drama culminates with the reflective piano ballad "The End," suggesting a contemplation on mortality and the continual pursuit of growth and understanding in life.

Top Brand Affinities

Report Date: 2025-09-09

Rodrigo Amarante draws 25-34 & 18-24 audiences and holds attention in BRAZIL, UNITED STATES, MEXICO. The skew is heavily male (67%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 213,510 avg views per post, with Youtube sustaining the conversation. Audience adjacency to OSGEMEOS, Citi, Itaipava makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rodrigo Amarante score 2.75% — Strong bucket.

Brand: OSGEMEOSBrand: CitiBrand: Itaipava

Followers:265,575

Engagements:7,299

Rate:2.7%

Posts:396

Avg Likes:7,099

Avg Comments:315

Avg Views:213,510

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 265,575 · Engagements 7,299 · Rate 2.7% Posts 396 · Views 213,510 · Avg Likes 7,099 · Avg Comments 315 · Avg Views 213,510	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 40% 35-44: 11% 45-64: 4%	Largest: 25-34 (42%); next: 18-24 (40%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	BRAZIL (48%) UNITED STATES (8%) MEXICO (6%) FRANCE (3%) PORTUGAL (3%)	Top regions: BRAZIL (48%), UNITED STATES (8%), MEXICO (6%)
Platform Engagement	Instagram: 2,136 avg likes/post · Youtube: 213,510 avg views/post	Best reach: Youtube 213,510 avg views; best engagement: Youtube 4,963 avg likes

Top Brand Affinities

OSGEMEOS

Score: 50.29

Citi

Score: 18.55

Itaipava

Score: 16.50

Lollapalooza

Score: 15.98

Riachuelo

Score: 13.38

Banco Bradesco

Score: 9.61

Rapha

Score: 8.05

Pro Tools

Score: 7.21

Havaianas

Score: 6.87

Xerox

Score: 6.53

Ableton

Score: 5.58

Heineken

Score: 5.04

Brand	Category	Score
OSGEMEOS		50.29
Citi		18.55
Itaipava		16.50
Lollapalooza		15.98
Riachuelo		13.38
Banco Bradesco		9.61
Rapha		8.05
Pro Tools		7.21
Havaianas		6.87
Xerox		6.53
Ableton		5.58
Heineken		5.04
Spotify Music		4.61
Pfizer		4.18
Kodak		3.09
Paramount Pictures		2.69
Pantone Inc		2.60
MTV		2.47
Budweiser		2.43
Fujifilm		2.18
Cafecito		2.18
Polaroid		2.12
Tinder		2.01
Pixar		1.69
DC Entertainment		1.61
Airbnb		1.56
Coachella		1.56
SoundCloud		1.50
Netflix		1.48
Warner Bros		1.45
UFC		1.36
Pandora		1.34
Guess		1.29
HBO		1.27
Yves Saint Laurent		1.26
Vogue		1.19
Pepsi		1.15
Adobe		1.14
Amazon		1.13
Star Wars		1.11
Guinness		1.02
NBA		1.00
GoPro		0.99
Levi's		0.97
musical.ly		0.97
Nutella		0.96
Los Angeles Lakers		0.96
Canon		0.96
Nikon		0.93
Ray-Ban		0.90