Rodney Crowell
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
66,173
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:35:17 UTC
Genres
Biography
Born in Houston in 1950, Rodney Crowell's musical journey began with forming bands in high school and relocating to Nashville in 1972. His songwriting career flourished with hits for artists like Crystal Gayle and Bob Seger, while his own success peaked with the chart-topping Diamonds & Dirt in 1988. Crowell's prolific output continued with albums like Fate's Right Hand and collaborations with artists such as Mary Karr. Recent releases like 2018's Acoustic Classics and 2021's Triage showcase his enduring artistry and introspective songwriting, leading to 2023's The Chicago Sessions produced by Jeff Tweedy.
Rodney Crowell resonates with 45-64 & 35-44 audiences and sustains presence in UNITED STATES, CANADA, UNITED KINGDOM. The demographic is heavily male (64%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 2,097 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Ampeg, Amazon Music, Ariat maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 66,173 · Engagements 692 · Rate 1.0% Posts 900 · Views 2,097 · Avg Likes 686 · Avg Comments 57 · Avg Views 2,097 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 52% 35-44: 22% 25-34: 17% 18-24: 8% |
Largest: 45-64 (52%); next: 35-44 (22%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (65%) CANADA (9%) UNITED KINGDOM (4%) AUSTRALIA (2%) GERMANY (2%) |
Top regions: UNITED STATES (65%), CANADA (9%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 626 avg likes/post · Tiktok: 0 avg views/post · Youtube: 2,097 avg views/post | Best reach: Youtube 2,097 avg views; best engagement: Instagram 626 avg likes |
Top Brand Affinities
Ampeg
Amazon Music
Ariat
Akg
Houston Livestock Show and Rodeo
Sennheiser
Pro Tools
Margaritaville
Coors
Paramount Pictures
Nixon
Kroger
| Brand | Category | Score |
|---|---|---|
| Ampeg | 29.70 | |
| Amazon Music | 25.35 | |
| Ariat | 16.60 | |
| Akg | 16.06 | |
| Houston Livestock Show and Rodeo | 14.54 | |
| Sennheiser | 11.62 | |
| Pro Tools | 10.71 | |
| Margaritaville | 10.65 | |
| Coors | 9.96 | |
| Paramount Pictures | 9.57 | |
| Nixon | 9.26 | |
| Kroger | 8.93 | |
| Bonneville | 8.83 | |
| Delta | 8.76 | |
| Kickstarter | 8.36 | |
| NBC | 8.07 | |
| Cadillac | 8.05 | |
| Spotify Music | 7.86 | |
| Publix | 7.27 | |
| iHeartRadio Music Awards | 6.98 | |
| Walgreens | 5.78 | |
| Verizon | 5.49 | |
| Emporium | 5.28 | |
| Leica | 5.11 | |
| Holden | 4.72 | |
| Bud Light | 4.56 | |
| Gillette | 4.38 | |
| Hurley | 4.35 | |
| Pilsner Urquell | 4.21 | |
| Pixar | 4.09 | |
| Budweiser | 3.86 | |
| Showtime | 3.74 | |
| FedEx | 3.71 | |
| Busch | 3.50 | |
| Jack Daniels | 3.44 | |
| Guinness | 3.44 | |
| Heinz | 3.39 | |
| Harley-Davidson | 3.20 | |
| Columbia Pictures | 3.14 | |
| Carhartt | 3.12 | |
| Preloved | 3.05 | |
| Airbnb | 3.01 | |
| Bentley | 2.87 | |
| ESPN | 2.84 | |
| Walmart | 2.76 | |
| NHL | 2.73 | |
| MTV | 2.67 | |
| NFL | 2.64 | |
| Costco | 2.58 | |
| Paypal | 2.52 |
Official Profiles
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LoginArtist: Rodney Crowell
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-27 02:00 UTC | Rodney Crowell | Edmonds Center for the Arts | Edmonds, United States | |
| 2026-02-28 02:00 UTC | Rodney Crowell | Aladdin Theater | Portland, United States | |
| 2026-03-01 02:00 UTC | Rodney Crowell | Rogue Theatre | Grants Pass, United States | |
| 2026-03-04 02:00 UTC | Rodney Crowell | Uptown Theatre | napa, United States | |
| 2026-03-04 08:00 UTC | Rodney Crowell | Grass Valley Center for the Arts | Grass Valley, United States | |
| 2026-03-05 02:00 UTC | Rodney Crowell | The Center For the Arts | Grass Valley, United States | |
| 2026-03-07 02:00 UTC | Rodney Crowell | Golden State Theatre | Monterey, United States | |
| 2026-03-07 08:00 UTC | Rodney Crowell | Majestic Ventura Theater | ventura, United States | |
| 2026-03-08 02:00 UTC | Rodney Crowell | The Majestic Ventura Theater | ventura, United States | |
| 2026-03-08 08:00 UTC | Rodney Crowell | Pappy + Harriet's | Pioneertown, United States | |
| 2026-03-09 01:00 UTC | Rodney Crowell | Pappy & Harriet's | Pioneertown, United States | |
| 2026-03-10 07:00 UTC | Rodney Crowell | MIM Music Theater | Phoenix, United States | — |
| 2026-03-12 01:00 UTC | Rodney Crowell | La Rosa | Tucson, United States |
