Rochelle Jordan

Rochelle Jordan — r&b, funk & soul artist from GB.

Originally from London, Jordan was raised in Toronto surrounded by a diverse musical environment that influenced her eclectic taste, from soul to underground…

Influence: 56.11% Fanbase: 27.92% Trending: 70.21% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 24.02% • Very Strong

As of 2025-09-09

79,144

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:34 UTC

Genres

r&b, funk & soulalternative r&bindie r&br&b/soulcontemporary r&balternativeescape roomelectronicdance

Biography

Originally from London, Jordan was raised in Toronto surrounded by a diverse musical environment that influenced her eclectic taste, from soul to underground dance music. Teaming up with KLSH, she gained recognition for her '90s R&B covers on YouTube, leading to a discography of projects released annually from 2011 to 2014, including ROJO and Origins. Jordan's collaborations extended to notable artists like Drake and Childish Gambino, while her work with KLSH was sampled on tracks like "Soundboy Killer" by Paul Woolford.

Breaking free from a restrictive solo label, Jordan joined Young Art and made a triumphant return in 2021 with her versatile album, Play with the Changes. Throughout her career, she continued to showcase her talents as a vocalist on tracks by Cyril Hahn, Machinedrum, and JETS, solidifying her reputation as a versatile and dynamic artist in the music industry.

Top Brand Affinities

Report Date: 2025-09-09

Rochelle Jordan resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, CANADA, UNITED KINGDOM. With a heavily female (56%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (16,749 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Mixcloud, Acne Studios, Jeffrey Campbell makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rochelle Jordan score 4.43% — Very Strong bucket.

Brand: MixcloudBrand: Acne StudiosBrand: Jeffrey Campbell

Followers:79,144

Engagements:3,509

Rate:4.4%

Posts:125

Avg Likes:3,438

Avg Comments:130

Avg Views:20,384

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 79,144 · Engagements 3,509 · Rate 4.4% Posts 125 · Views 20,384 · Avg Likes 3,438 · Avg Comments 130 · Avg Views 20,384	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 40% 35-44: 7% 13-17: 4%	Largest: 18-24 (48%); next: 25-34 (40%)
Gender Split	Female: 56% Male: 44% Non-binary/Other: 0%	Skews female (56%)
Top Countries	UNITED STATES (59%) CANADA (7%) UNITED KINGDOM (6%) FRANCE (4%) BRAZIL (4%)	Top regions: UNITED STATES (59%), CANADA (7%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 2,541 avg likes/post · Tiktok: 16,749 avg views/post · Youtube: 3,635 avg views/post	Best reach: Tiktok 16,749 avg views; best engagement: Instagram 2,541 avg likes

Top Brand Affinities

Mixcloud

Score: 24.02

Acne Studios

Score: 23.45

Jeffrey Campbell

Score: 23.26

Jean Paul Gaultier

Score: 22.73

Kinky-Curly

Score: 22.51

Live Nation

Score: 22.43

Shea Moisture

Score: 20.41

Akai

Score: 17.69

JACQUEMUS

Score: 17.06

Ableton

Score: 16.54

WNBA

Score: 14.59

Marni

Score: 14.46

Brand	Category	Score
Mixcloud		24.02
Acne Studios		23.45
Jeffrey Campbell		23.26
Jean Paul Gaultier		22.73
Kinky-Curly		22.51
Live Nation		22.43
Shea Moisture		20.41
Akai		17.69
JACQUEMUS		17.06
Ableton		16.54
WNBA		14.59
Marni		14.46
Grindr		14.35
Amazon Music		13.53
Glossier		13.24
GENTLE MONSTER		12.62
Vivienne Westwood		12.48
SoundCloud		12.29
Pro Tools		12.05
Depop		12.01
Nasty Gal		10.56
Fenty beauty		9.65
Hennessy		8.71
Alexander McQueen		7.71
Beats Electronics		7.60
Loewe		7.57
Steve Madden		7.04
Maison Margiela		6.72
boohoo		6.65
Urban Outfitters		6.40
Spotify Music		6.35
FashionNova		6.17
ASOS		5.97
Pioneer		5.91
Champion		5.84
UGG		5.76
iHeartRadio Music Awards		5.73
MTV		5.46
Coachella		5.35
Coach		5.20
NARS Cosmetics		4.70
ESPN		4.60
NORDSTROM		4.57
NBA		4.52
NBC		4.47
Los Angeles Lakers		4.42
Forever 21		4.42
Nice Kicks		4.37
Verizon		4.24
Sneakerhead		4.23