Robert Randolph & The Family Band

Robert Randolph & The Family Band

Country: US

Influence: 56.64% Fanbase: 35.77% Trending: 67.08% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-21

17,312

Social Media Followers

As of 2025-09-21

00:00:00

Hours Airplay

2025-12-30 04:42:44 UTC

Genres

rockjam bandrockblues rockspiritualssacred steelchristian musicbluesmodern blues

Biography

Renowned pedal steel guitar virtuoso Robert Randolph transitioned from spiritual to secular music, captivating audiences with his passionate instrumental work and heartfelt blend of blues, rock, and gospel. Raised in New Jersey's House of God Church, where the pedal steel played a vital role in services, Randolph's talent was quickly recognized beyond the church walls. With his band, the Family Band, Randolph released impactful albums like 2003's "Unclassified" and 2013's "Lickety Split," showcasing his diverse musical influences and energetic performances.

Randolph's journey to success began when talent buyer Matt Hickey introduced him to the music scene, leading to collaborations with acclaimed artists like Medeski, Martin & Wood and Eric Clapton. His collaborations with producer T-Bone Burnett resulted in the critically acclaimed album "We Walk This Road" in 2010, followed by continued success with the Family Band on albums like 2017's "Got Soul" and 2019's "Brighter Days," solidifying Randolph's reputation as a boundary-pushing musician with a soulful sound.

Robert Randolph & The Family Band Marketing Affinity & Brand Fit Data

Report Date: 2025-09-21

Robert Randolph & The Family Band cuts through with 25-34 & 35-44 audiences and consistency across UNITED STATES, BRAZIL, NIGERIA. A heavily male (74%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 1,254 avg views per post, while Tiktok preserves the relationship between tentpoles. Affinity lines up with leading lifestyle names, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Robert Randolph & The Family Band score 0.63%Low bucket.
Followers:17,312
Engagements:109
Rate:0.6%
Posts:160
Views:2,131
Avg Likes:97
Avg Comments:4
Avg Views:2,131

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 17,312 · Engagements 109 · Rate 0.6%
Posts 160 · Views 2,131 · Avg Likes 97 · Avg Comments 4 · Avg Views 2,131
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 35%
35-44: 23%
45-64: 21%
18-24: 18%
Largest: 25-34 (35%); next: 35-44 (23%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries UNITED STATES (63%)
BRAZIL (5%)
NIGERIA (4%)
CANADA (3%)
ITALY (3%)
Top regions: UNITED STATES (63%), BRAZIL (5%), NIGERIA (4%)
Platform Engagement Tiktok: 1,254 avg views/post · Youtube: 877 avg views/post Best reach: Tiktok 1,254 avg views; best engagement: Tiktok 83 avg likes

Top Brand Affinities

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Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Robert Randolph & The Family Band

Date Range: 2025-12-30 → 2025-12-30
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams (2025-09-21)

Total: 445,078

PLATFORM TOTAL %
Spotify Spotify 252,452 56.72%
Last.fm Last.fm 192,626 43.28%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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