
Robert Plant
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,244,479
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Throughout his career, Plant's vocal style evolved, demonstrating a range that could span from the bluesy wails of Zeppelin classics like "Black Dog" to more contemporary sounds like his 1988 solo track "Tall Cool One." In interviews, Plant has expressed a playful attitude towards his vocal development, noting that his voice naturally evolved into its current form without consciously imitating others. His ability to adapt and experiment with different musical styles has solidified his status as a legendary figure in rock music history.
Robert Plant draws 45-64 & 25-34 audiences and holds attention in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (72%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 49,862 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Ampeg, Amazon Music, Sennheiser makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 1,244,479 · Engagements 8,085 · Rate 0.6% Posts 640 · Views 49,862 · Avg Likes 7,846 · Avg Comments 397 · Avg Views 49,862 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
45-64: 30% 25-34: 26% 35-44: 25% 18-24: 18% |
Largest: 45-64 (30%); next: 25-34 (26%) |
Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
Top Countries |
UNITED STATES (33%) BRAZIL (14%) UNITED KINGDOM (5%) CANADA (4%) RUSSIA (4%) |
Top regions: UNITED STATES (33%), BRAZIL (14%), UNITED KINGDOM (5%) |
Platform Engagement | Instagram: 6,425 avg likes/post · Youtube: 49,862 avg views/post | Best reach: Youtube 49,862 avg views; best engagement: Instagram 6,425 avg likes |
Top Brand Affinities
Ampeg
Amazon Music
Sennheiser
Pro Tools
Kickstarter
Lollapalooza
Holden
Movistar
MTV
Spotify Music
NBC
Jack Daniels
Brand | Category | Score |
---|---|---|
Ampeg | 32.29 | |
Amazon Music | 8.80 | |
Sennheiser | 8.69 | |
Pro Tools | 7.67 | |
Kickstarter | 4.80 | |
Lollapalooza | 4.61 | |
Holden | 4.38 | |
Movistar | 4.30 | |
MTV | 4.20 | |
Spotify Music | 3.98 | |
NBC | 3.69 | |
Jack Daniels | 3.64 | |
Paramount Pictures | 3.45 | |
Guinness | 3.37 | |
Columbia Pictures | 3.16 | |
Star Wars | 2.94 | |
Warner Bros | 2.88 | |
AMC | 2.56 | |
Dr. Martens | 2.54 | |
NHL | 2.54 | |
Emporium | 2.44 | |
Heineken | 2.40 | |
Budweiser | 2.40 | |
Harley-Davidson | 2.38 | |
SoundCloud | 2.38 | |
HBO | 2.32 | |
Cadillac | 2.31 | |
Snoopy And The Peanuts Gang | 2.20 | |
BBC | 2.19 | |
Kodak | 2.19 | |
Coachella | 2.19 | |
Showtime | 2.06 | |
Chrysler | 2.01 | |
McLaren | 1.88 | |
NFL | 1.82 | |
Yamaha | 1.81 | |
Beats Electronics | 1.77 | |
Pixar | 1.75 | |
Fujifilm | 1.73 | |
National Geographic | 1.71 | |
Jaguar | 1.69 | |
Yves Saint Laurent | 1.67 | |
Vans | 1.65 | |
Marvel Entertainment | 1.59 | |
Tesla Motors | 1.58 | |
DC Entertainment | 1.57 | |
Maserati | 1.53 | |
Bellagio | 1.50 | |
Polaroid | 1.49 | |
CBS | 1.48 |
Official Profiles
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LoginArtist: Robert Plant
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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