Rizzle Kicks

Rizzle Kicks — hip-hop & rap artist from GB.

Rizzle Kicks, a UK duo, first made waves in the music industry at 19, crafting youthful, expressive tracks before taking a hiatus to explore personal and…

Influence: 58.28% Fanbase: 52.38% Trending: 61.23% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Motel Rocks • 37.32% • Very Strong

As of 2025-09-09

553,072

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:28 UTC

Genres

hip-hop & rappop raphip-hop/rapuk hip hophip hop

Biography

Rizzle Kicks, a UK duo, first made waves in the music industry at 19, crafting youthful, expressive tracks before taking a hiatus to explore personal and professional endeavors. Returning with a fresh perspective, their latest album features a blend of influences from Mac Miller to Jurassic 5, creating a unique fusion of live instrument funk-infused hip hop with emotionally charged messages. The duo, now more mature and grounded, draw from their personal growth and experiences to create music that celebrates love, mental health, and life's journey in a fun and engaging way.

Top Brand Affinities

Report Date: 2025-09-09

Rizzle Kicks engages 18-24 & 25-34 audiences with repeatable results in UNITED KINGDOM, UNITED STATES, IRELAND. The fan base skews female-leaning (50%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (1,057,049 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Motel Rocks, ITV, River Island, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rizzle Kicks score 13.34% — Very Strong bucket.

Brand: Motel RocksBrand: ITVBrand: River Island

Followers:553,072

Engagements:73,776

Rate:13.3%

Posts:245

Avg Likes:71,347

Avg Comments:871

Avg Views:1,928,449

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 553,072 · Engagements 73,776 · Rate 13.3% Posts 245 · Views 1,928,449 · Avg Likes 71,347 · Avg Comments 871 · Avg Views 1,928,449	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 22% 13-17: 9% 35-44: 5%	Largest: 18-24 (62%); next: 25-34 (22%)
Gender Split	Female: 50% Male: 50% Non-binary/Other: 0%	Skews female (50%)
Top Countries	UNITED KINGDOM (49%) UNITED STATES (11%) IRELAND (3%) CANADA (3%) POLAND (3%)	Top regions: UNITED KINGDOM (49%), UNITED STATES (11%), IRELAND (3%)
Platform Engagement	Instagram: 7,819 avg likes/post · Tiktok: 871,400 avg views/post · Youtube: 1,057,049 avg views/post	Best reach: Youtube 1,057,049 avg views; best engagement: Tiktok 51,000 avg likes

Top Brand Affinities

Motel Rocks

Score: 37.32

ITV

Score: 24.27

River Island

Score: 18.25

ASDA

Score: 15.93

Sainsbury's

Score: 15.32

Waitrose

Score: 14.90

Costa Coffee

Score: 13.29

Depop

Score: 12.90

Nasty Gal

Score: 12.75

MISSGUIDED

Score: 12.57

boohoo

Score: 12.08

All Saints

Score: 11.85

Brand	Category	Score
Motel Rocks		37.32
ITV		24.27
River Island		18.25
ASDA		15.93
Sainsbury's		15.32
Waitrose		14.90
Costa Coffee		13.29
Depop		12.90
Nasty Gal		12.75
MISSGUIDED		12.57
boohoo		12.08
All Saints		11.85
Topshop		11.69
Selfridges		11.49
Vauxhall		10.95
Lush		10.76
Tate Modern		10.66
Morrisons		10.62
Marks & Spencer		10.46
Beauty Bay		10.25
Next		10.00
Fred Perry		9.57
Ted Baker		9.55
Cadbury		8.73
Primark		8.26
Tesco		7.84
Glossier		7.12
ASOS		6.67
Carlsberg		6.57
Stone Island		6.27
Guinness		6.13
Vivienne Westwood		6.06
Showtime		5.99
ALDI		5.90
Haribo		5.62
Baileys		5.47
Myprotein		5.28
Harrods		5.10
Carhartt		4.82
Superdry		4.19
Hilton		4.15
Rimmel		3.90
Stüssy		3.83
Sunnies Studios		3.74
BBC		3.58
Urban Outfitters		3.58
Bershka		3.49
Dr. Martens		3.49
Lindt		3.46
Babybump		3.35