Rivers of Nihil

Rivers of Nihil

Country: US

Influence: 55.06% Fanbase: 30.81% Trending: 67.18% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 113.90% • Very Strong

As of 2025-09-10

94,168

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:33:30 UTC

Genres

metalmetaltechnical death metalprogressive metaldeath metal

Biography

Rivers Of Nihil from Reading, Pennsylvania, defied labels with their 2018 album "Where Owls Know My Name" and continued to push boundaries with 2021's "The Work." Adam Biggs describes the new release as a blend of various styles and emotions, showcasing both familiar and never-before-heard elements that set them apart in the metal scene. The band's focus remains on the present work rather than speculating on the future, emphasizing the unpredictable nature of the music industry and the importance of persevering amidst uncertainty.

Rivers of Nihil Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Rivers of Nihil performs best with fans in the 25-34 range, concentrated in UNITED STATES, BRAZIL, CANADA. Audience composition is heavily male (90%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 2,142 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Impericon, Ampeg, FromSoftware, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Rivers of Nihil is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Rivers of Nihil score 0.74%Low bucket.
Brand: ImpericonBrand: AmpegBrand: FromSoftware
Followers:94,168
Engagements:699
Rate:0.7%
Posts:291
Views:3,474
Avg Likes:677
Avg Comments:24
Avg Views:3,474

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 94,168 · Engagements 699 · Rate 0.7%
Posts 291 · Views 3,474 · Avg Likes 677 · Avg Comments 24 · Avg Views 3,474
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 48%
18-24: 31%
35-44: 14%
45-64: 4%
Largest: 25-34 (48%); next: 18-24 (31%)
Gender Split Female: 10%
Male: 90%
Non-binary/Other: 0%
Skews male (90%)
Top Countries UNITED STATES (41%)
BRAZIL (5%)
CANADA (5%)
UNITED KINGDOM (5%)
MEXICO (4%)
Top regions: UNITED STATES (41%), BRAZIL (5%), CANADA (5%)
Platform Engagement Instagram: 513 avg likes/post · Tiktok: 1,332 avg views/post · Youtube: 2,142 avg views/post Best reach: Youtube 2,142 avg views; best engagement: Instagram 513 avg likes

Top Brand Affinities

Impericon
Score: 113.90
Ampeg
Score: 78.49
FromSoftware
Score: 32.68
Sennheiser
Score: 21.74
Bloodborne
Score: 18.85
Pro Tools
Score: 17.13
Metal Gear Solid
Score: 17.04
Amazon Music
Score: 13.16
Fallout
Score: 10.16
Square Enix
Score: 9.97
Spotify Music
Score: 8.39
Mortal Kombat
Score: 8.30
Brand Category Score
Impericon 113.90
Ampeg 78.49
FromSoftware 32.68
Sennheiser 21.74
Bloodborne 18.85
Pro Tools 17.13
Metal Gear Solid 17.04
Amazon Music 13.16
Fallout 10.16
Square Enix 9.97
Spotify Music 8.39
Mortal Kombat 8.30
Hot Topic 7.89
World of Warcraft 7.65
Resident Evil 7.58
Capcom 7.53
Borderlands 7.04
God of War 6.92
Final Fantasy 6.90
Jagermeister 6.53
Bethesda Softworks 6.36
Sega 6.29
Pilsner Urquell 6.07
Taco Bell 5.95
Diablo 5.81
Ableton 5.70
The Witcher 5.31
Jameson 5.09
Kickstarter 4.67
NHL 4.65
Power Rangers 4.48
Monster Beverage 4.34
Nintendo 4.23
Comedy Central 4.21
SoundCloud 4.20
Coors 4.19
Bandai Namco 4.15
Columbia Pictures 4.01
Jack Daniels 3.90
Star Wars 3.86
Omega 3.82
Activision Blizzard 3.74
WWE 3.42
ASUS 3.25
Warner Bros 3.20
AMC 3.18
Heinz 3.13
Gundam 3.10
Dr. Martens 3.07
Nickelodeon 3.06

Official Profiles

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Artist: Rivers of Nihil

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-08 02:00 UTC Rivers of Nihil, Ne Obliviscaris, Psycroptic The Belasco Theater Los Angeles, United States
2025-12-08 02:00 UTC Rivers of Nihil, Ne Obliviscaris, Psycroptic The Belasco Los Angeles, United States
2025-12-10 02:30 UTC Rivers of Nihil RockHouse Bar & Grill El Paso, United States
2025-12-11 03:00 UTC Rivers of Nihil Beer City Music Hall Oklahoma City, United States
2025-12-12 02:30 UTC Rivers of Nihil, Summoning the Lich Off Broadway St. Louis, United States
2025-12-13 04:00 UTC Rivers of Nihil Manchester Music Hall Lexington, United States
2025-12-14 03:00 UTC Rivers of Nihil Mahall's Lakewood, United States
2025-12-14 03:00 UTC Rivers of Nihil Mahall's 20 Lanes Lakewood, United States
2026-01-29 03:00 UTC Rivers of Nihil C3 Stage Guadalajara, Mexico
2026-01-30 03:00 UTC Rivers of Nihil Cafe Iguana Monterrey, Mexico
2026-01-31 03:00 UTC Rivers of Nihil Multiforo Alicia Mexico City, Mexico
2026-02-01 03:00 UTC Rivers of Nihil Amón Solar San José, Costa Rica
2026-02-02 03:00 UTC Rivers of Nihil Boro room Bogota, Colombia
2026-02-04 03:00 UTC Rivers of Nihil Vichama Rock Bar Lima, Peru
2026-02-04 03:00 UTC Rivers of Nihil Vichama Conciertos Lima, Peru
2026-02-06 03:00 UTC Rivers of Nihil Club Chocolate Ovalle, Chile
2026-02-06 03:00 UTC Rivers of Nihil Sala Metrónomo Santiago, Chile
2026-02-07 03:00 UTC Rivers of Nihil UNICLUB Buenos Aires, Argentina
2026-02-08 03:00 UTC Rivers of Nihil Burning House São Paulo, Brazil

Trending Artist