Ritviz Brand Affinity ranks highest OnePlus at 27.14% . Very Strong. Score DMDB 57.00% | Fanbase 44.86%

Ritviz — pop artist from IN.

Ritviz Srivastava, known as Ritviz, is an Indian musician who combines traditional Indian melodies with electronic beats and introspective lyricism. Raised in…

Ritviz

Established

Country: IN | Gender: male | Artist ID: 11e81bcb-6593-518a-ba32-a0369fe50396

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Genres

popdesi popindian indiehindi indiehip-hop & rapdesi hip hoptrap/future basselectronicindian edmelectronicdance

Influential: 57.00% Fanbase: 44.86% Trending: 63.07%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

OnePlus • 27.14% • Very Strong

As of 2025-09-09

2,828,078

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 57.00% | Fanbase 44.86% | Trending 63.07% | CAREER STAGE: MID_LEVEL

Biography

Ritviz Srivastava, known as Ritviz, is an Indian musician who combines traditional Indian melodies with electronic beats and introspective lyricism. Raised in a middle-class family with exposure to Hindustani classical music from a young age, Ritviz gained widespread recognition in 2017 with his hit single "Udd Gaye," blending hip-hop and electronica with traditional Indian elements. Since then, he has established himself as a prominent figure in the Indian music scene with chart-topping tracks like "Jeet," "Sage," "Liggi," "Baaraat," and "Aaj Na," showcasing his talent for genre fusion.

Ritviz's music serves as a cultural bridge, reflecting a fusion of generations and traditions while pushing the boundaries of Indian music. He is recognized as a key figure in India's evolving music landscape, demonstrating the creative possibilities of blending diverse influences and redefining the country's musical identity.

Report Date: 2025-09-09

Ritviz resonates with 18-24 & 25-34 audiences and sustains presence in INDIA, BANGLADESH, PAKISTAN. The demographic is heavily male (81%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 305,647 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with OnePlus, Pioneer, Discovery Media maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ritviz score 0.73% — Low bucket.

Brand: OnePlusBrand: PioneerBrand: Discovery Media

Followers:2,828,078

Engagements:20,649

Rate:0.7%

Posts:1,742

Avg Likes:20,229

Avg Comments:458

Avg Views:311,869

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,828,078 · Engagements 20,649 · Rate 0.7% Posts 1,742 · Views 311,869 · Avg Likes 20,229 · Avg Comments 458 · Avg Views 311,869	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 33% 13-17: 7% 35-44: 3%	Largest: 18-24 (56%); next: 25-34 (33%)
Gender Split	Female: 19% Male: 81% Non-binary/Other: 0%	Skews male (81%)
Top Countries	INDIA (82%) BANGLADESH (4%) PAKISTAN (3%) UNITED STATES (3%) NEPAL (3%)	Top regions: INDIA (82%), BANGLADESH (4%), PAKISTAN (3%)
Platform Engagement	Instagram: 10,156 avg likes/post · Tiktok: 6,222 avg views/post · Youtube: 305,647 avg views/post	Best reach: Youtube 305,647 avg views; best engagement: Instagram 10,156 avg likes

Top Brand Affinities

OnePlus

Score: 27.14

Pioneer

Score: 17.96

Discovery Media

Score: 16.92

Mahindra

Score: 12.88

Snapseed

Score: 11.60

A Game of Tones

Score: 8.98

Bajaj

Score: 8.90

Tomorrowland

Score: 8.71

Bacardi

Score: 8.09

Ableton

Score: 7.40

Décathlon

Score: 7.11

Travelstoke

Score: 6.84

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Top Brand Affinities

Brand	Category	Score
OnePlus		27.14
Pioneer		17.96
Discovery Media		16.92
Mahindra		12.88
Snapseed		11.60
A Game of Tones		8.98
Bajaj		8.90
Tomorrowland		8.71
Bacardi		8.09
Ableton		7.40
Décathlon		7.11
Travelstoke		6.84
Maruti		6.60
PlayerUnknown's Battlegrounds		6.57
National Geographic		6.55
Travelgram		5.73
Adobe		5.21
KTM		5.10
ASUS		5.07
Beats Electronics		4.99
Motorola		4.55
Geocaching		4.27
G-shock		4.11
Nikon		4.01
Canon		3.99
musical.ly		3.77
Xiaomi		3.65
H&M		3.46
Lenovo		3.29
Cartoon Network		3.26
MTV		3.14
SoundCloud		3.09
Sony		3.08
Puma		2.88
Levi's		2.88
Budweiser		2.72
Pizza Hut		2.70
Nokia		2.58
Red Bull		2.52
GoPro		2.49
Ray-Ban		2.45
Tinder		2.27
Rolls-Royce		2.19
Spotify Music		2.10
HBO		2.03
Sneakerhead		1.92
Hyundai		1.92
Kodak		1.86
Ducati		1.84
FIFA		1.81