RIP SLYME

RIP SLYME — pop artist from JP.

Formed in 1994, RIP SLYME made their major label debut in 2001, showcasing a distinctive HIPHOP sound characterized by lively beats, rap delivery, and creative…

Influence: 57.82% Fanbase: 46.12% Trending: 63.67% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Isetan • 23.95% • Very Strong

As of 2025-09-21

280,610

Social Media Followers

As of 2025-09-21

00:00:00

Hours Airplay

2025-12-07 08:06:51 UTC

Genres

popj-popj-poprockasian pophip-hop & raphip-hop/rapj-rapjapanese old school hip hopcontemporary hip hophip hop

Biography

Formed in 1994, RIP SLYME made their major label debut in 2001, showcasing a distinctive HIPHOP sound characterized by lively beats, rap delivery, and creative flair. Their track record includes numerous hit songs, such as the million-selling album "TOKYO CLASSIC" and the 50,000-strong outdoor concert "SUMMER MADNESS '03," contributing to the popularization of HIPHOP in Japan. Following a hiatus in 2018 and a member's departure, the group reemerged in April 2022 as a trio, engaging in activities like releasing music, performing at major music festivals, providing songs, media appearances, and producing content on their official YouTube channel. Additionally, each member shines individually as fashion models, actors, narrators, guest performers, and songwriters, showcasing their diverse talents across various domains.

Top Brand Affinities

Report Date: 2025-09-21

RIP SLYME stands out with 18-24 & 25-34 audiences across JAPAN, UNITED STATES, TAIWAN. The profile is heavily male (69%), and content lands hardest on Youtube, where posts average 62,096 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Isetan, Atmos, Paul Smith, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes RIP SLYME a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist RIP SLYME score 3.90% — Very Strong bucket.

Brand: IsetanBrand: AtmosBrand: Paul Smith

Followers:280,610

Engagements:10,935

Rate:3.9%

Posts:1,528

Avg Likes:10,758

Avg Comments:87

Avg Views:96,396

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 280,610 · Engagements 10,935 · Rate 3.9% Posts 1,528 · Views 96,396 · Avg Likes 10,758 · Avg Comments 87 · Avg Views 96,396	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 38% 35-44: 12% 13-17: 5%	Largest: 18-24 (43%); next: 25-34 (38%)
Gender Split	Female: 31% Male: 69% Non-binary/Other: 0%	Skews male (69%)
Top Countries	JAPAN (75%) UNITED STATES (5%) TAIWAN (2%) BRAZIL (2%) FRANCE (2%)	Top regions: JAPAN (75%), UNITED STATES (5%), TAIWAN (2%)
Platform Engagement	Instagram: 8,007 avg likes/post · Tiktok: 34,300 avg views/post · Youtube: 62,096 avg views/post	Best reach: Youtube 62,096 avg views; best engagement: Instagram 8,007 avg likes

Top Brand Affinities

Isetan

Score: 23.95

Atmos

Score: 14.19

Paul Smith

Score: 13.72

Snoopy And The Peanuts Gang

Score: 13.02

UNIQLO

Score: 12.52

Shake Shack

Score: 11.87

Maison Margiela

Score: 11.71

A.P.C.

Score: 10.72

The North Face

Score: 10.32

Barbour

Score: 9.94

Shiseido

Score: 9.13

Stüssy

Score: 9.01

Brand	Category	Score
Isetan		23.95
Atmos		14.19
Paul Smith		13.72
Snoopy And The Peanuts Gang		13.02
UNIQLO		12.52
Shake Shack		11.87
Maison Margiela		11.71
A.P.C.		10.72
The North Face		10.32
Barbour		9.94
Shiseido		9.13
Stüssy		9.01
Marni		8.51
Bim		8.03
New Balance		7.73
Summit Entertainment		7.56
Acne Studios		7.32
G-shock		7.19
Supreme		5.91
Dr. Martens		5.39
ASICS		5.36
Vivienne Westwood		5.30
GAP		5.28
Olympus		4.92
Converse		4.71
Loewe		4.46
IKEA		4.41
Panasonic		4.33
Pokemon		4.24
Reebok		4.19
Hermès		3.96
Miu Miu		3.95
Vans		3.91
UGG		3.89
Costco		3.75
Dyson		3.49
Tiffany		3.42
Lindt		3.16
TOM FORD		3.14
Star Wars		3.09
Polo Ralph Lauren		2.99
Yves Saint Laurent		2.99
Bulgari		2.91
Gundam		2.90
LEGOLAND		2.86
Marc Jacobs		2.82
Levi's		2.77
Carhartt		2.69
Chanel		2.57
Nike		2.55