Riovaz

Riovaz — hip-hop & rap artist from US.

The phrase "be u or die" conveys a stark message of authenticity and self-acceptance. It suggests a choice between staying true to oneself or facing the…

Influence: 56.63% Fanbase: 35.53% Trending: 67.18% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Zumiez • 23.82% • Very Strong

As of 2025-09-09

494,616

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:40:44 UTC

Genres

hip-hop & raphip-hop/rapaesthetic raphip hopelectronicdance

Biography

The phrase "be u or die" conveys a stark message of authenticity and self-acceptance. It suggests a choice between staying true to oneself or facing the consequences of not doing so. The addition of "threetwentyseven" could be a reference to a specific time or date, adding a sense of urgency or significance to the message. Overall, the statement is bold and thought-provoking, encouraging individuals to embrace their true selves.

Top Brand Affinities

Report Date: 2025-09-09

Riovaz commands interest from 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, CANADA. With a heavily male (73%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (68,750 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Zumiez, SoundCloud, True Religion points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Riovaz score 5.77% — Very Strong bucket.

Brand: ZumiezBrand: SoundCloudBrand: True Religion

Followers:494,616

Engagements:28,537

Rate:5.8%

Posts:248

Avg Likes:27,533

Avg Comments:560

Avg Views:100,873

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 494,616 · Engagements 28,537 · Rate 5.8% Posts 248 · Views 100,873 · Avg Likes 27,533 · Avg Comments 560 · Avg Views 100,873	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 25% 13-17: 10% 35-44: 4%	Largest: 18-24 (59%); next: 25-34 (25%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	UNITED STATES (62%) BRAZIL (4%) CANADA (4%) UNITED KINGDOM (3%) AUSTRALIA (2%)	Top regions: UNITED STATES (62%), BRAZIL (4%), CANADA (4%)
Platform Engagement	Instagram: 19,236 avg likes/post · Tiktok: 68,750 avg views/post · Youtube: 32,123 avg views/post	Best reach: Tiktok 68,750 avg views; best engagement: Instagram 19,236 avg likes

Top Brand Affinities

Zumiez

Score: 23.82

SoundCloud

Score: 15.83

True Religion

Score: 12.99

Palm Angels

Score: 12.66

Amazon Music

Score: 11.79

Marni

Score: 9.76

Champion

Score: 8.08

Maison Margiela

Score: 6.88

Pontiac

Score: 6.57

Beats Electronics

Score: 6.37

Ableton

Score: 6.31

Vivienne Westwood

Score: 5.71

Brand	Category	Score
Zumiez		23.82
SoundCloud		15.83
True Religion		12.99
Palm Angels		12.66
Amazon Music		11.79
Marni		9.76
Champion		8.08
Maison Margiela		6.88
Pontiac		6.57
Beats Electronics		6.37
Ableton		6.31
Vivienne Westwood		5.71
Kodak		5.46
Coach		5.36
Hot Topic		5.30
Rockstar Games		4.87
Moncler		4.57
Supreme		4.56
Spotify Music		4.52
Lollapalooza		4.48
Cartoon Network		4.47
Alexander McQueen		4.44
Stüssy		4.25
Steve Madden		4.23
Sega		4.04
Ubisoft		3.86
Sprite		3.78
Nickelodeon		3.69
The North Face		3.38
Urban Outfitters		3.25
Carhartt		2.94
ESPN		2.76
NBA		2.74
Call of Duty		2.73
Balenciaga		2.71
Hollister Co		2.65
Xbox		2.43
MTV		2.38
Coachella		2.31
Dr. Martens		2.30
Timberland		2.27
Grand Theft Auto		2.18
Vans		2.04
Activision Blizzard		2.03
Versace		1.96
Nintendo		1.95
Paramount Pictures		1.94
Cartier		1.89
Sneakerhead		1.85
GIVENCHY		1.85