Ricky Gervais

Ricky Gervais

Country: GB | Gender: male

Influence: 52.05% Fanbase: 33.05% Trending: 61.55% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Waitrose • 11.85% • Very Strong

As of 2025-09-08

5,178,711

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 19:53:57 UTC

Genres

europeanbritish comedy

Biography

Ricky Gervais, a multi-talented entertainer from Reading, England, has made a significant mark in comedy, television, and music. Starting in the music industry, Gervais formed the synth pop group Seona Dancing before transitioning to acting and writing, creating successful series like The Office and Extras with collaborator Stephen Merchant. Alongside his television work, Gervais has built a successful stand-up career with global tours featuring shows like Animals, Politics, Fame, and Science, the latter being released as Ricky Gervais Live, Vol. 4: Science by Universal in 2014.

Ricky Gervais Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Ricky Gervais speaks to 25-34 & 18-24 audiences with measurable traction in UNITED KINGDOM, UNITED STATES, AUSTRALIA. Composition is heavily male (76%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (222,991 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Waitrose, Sainsbury's, Vauxhall, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Ricky Gervais score 0.51%Low bucket.
Brand: WaitroseBrand: Sainsbury'sBrand: Vauxhall
Followers:5,178,711
Engagements:26,215
Rate:0.5%
Posts:2,803
Views:222,991
Avg Likes:25,708
Avg Comments:977
Avg Views:222,991

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 5,178,711 · Engagements 26,215 · Rate 0.5%
Posts 2,803 · Views 222,991 · Avg Likes 25,708 · Avg Comments 977 · Avg Views 222,991
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 37%
18-24: 31%
35-44: 18%
45-64: 11%
Largest: 25-34 (37%); next: 18-24 (31%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries UNITED KINGDOM (36%)
UNITED STATES (19%)
AUSTRALIA (6%)
CANADA (5%)
IRELAND (3%)
Top regions: UNITED KINGDOM (36%), UNITED STATES (19%), AUSTRALIA (6%)
Platform Engagement Instagram: 19,610 avg likes/post · Youtube: 222,991 avg views/post Best reach: Youtube 222,991 avg views; best engagement: Instagram 19,610 avg likes

Top Brand Affinities

Waitrose
Score: 11.85
Sainsbury's
Score: 8.48
Vauxhall
Score: 7.83
Carlsberg
Score: 6.58
Tate Modern
Score: 6.42
DeLorean Motor Company
Score: 6.10
Showtime
Score: 5.06
Baileys
Score: 4.95
Harrods
Score: 4.70
Guinness
Score: 4.67
Cadbury
Score: 4.51
Columbia Pictures
Score: 4.30
Brand Category Score
Waitrose 11.85
Sainsbury's 8.48
Vauxhall 7.83
Carlsberg 6.58
Tate Modern 6.42
DeLorean Motor Company 6.10
Showtime 5.06
Baileys 4.95
Harrods 4.70
Guinness 4.67
Cadbury 4.51
Columbia Pictures 4.30
ALDI 4.19
Pilsner Urquell 4.19
BBC 3.85
Tesco 3.78
Martini 3.73
Lush 3.73
Star Wars 3.28
HBO 3.18
Hilton 3.12
Comedy Central 2.97
Emporium 2.94
The Witcher 2.93
Lindt 2.93
LEGOLAND 2.90
Sunnies Studios 2.85
Warner Bros 2.67
Topshop 2.67
Dr. Martens 2.67
Transformers 2.64
Lego 2.57
Primark 2.43
Aston Martin 2.42
AMC 2.42
Airbnb 2.34
Babybump 2.27
McLaren 2.25
ASOS 2.22
Budweiser 2.11
Paramount Pictures 2.02
Bellagio 2.01
Jack Daniels 1.99
Jaguar 1.99
A Game of Tones 1.97
Polaroid 1.97
Land Rover 1.97
Tinder 1.91
UFC 1.90
DC Entertainment 1.86

Official Profiles

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Artist: Ricky Gervais

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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