Richard Grey

Richard Grey — electronic artist from US.

For nearly two decades, French DJ and house music producer Richard Grey has been a driving force behind the iconic "French Touch" style of the late 1990s. With…

Influence: 50.28% Fanbase: 18.02% Trending: 66.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 198.33% • Very Strong

As of 2025-11-18

9,567

Social Media Followers

As of 2025-11-18

00:00:00

Hours Airplay

2025-12-27 02:45:00 UTC

Genres

electronicdancedisco housevocal housefunky tech housefunky houseelectronichouse

Biography

For nearly two decades, French DJ and house music producer Richard Grey has been a driving force behind the iconic "French Touch" style of the late 1990s. With an impressive catalog of tracks, Richard has collaborated with renowned labels like Spinnin', Subliminal, and Pacha, as well as worked with industry giants such as Shakira, Erick Morillo, and Armand Van Helden. After making a mark in Las Vegas, Richard now resides in Cape Town, drawing inspiration from the city's beauty to craft new musical masterpieces.

Top Brand Affinities

Report Date: 2025-11-18

Richard Grey performs best with fans in the 25-34 range, concentrated in UNITED STATES, BRAZIL, ITALY. Audience composition is heavily male (63%), which simplifies targeting and creative tone. The most reliable reach comes from Instagram at 55 avg likes per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Mixcloud, Pioneer, iHeartRaves, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Richard Grey is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Richard Grey score 0.59% — Low bucket.

Brand: MixcloudBrand: PioneerBrand: iHeartRaves

Followers:9,567

Engagements:68

Rate:0.7%

Posts:3,185

Avg Likes:67

Avg Comments:2

Avg Views:1,279

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,567 · Engagements 68 · Rate 0.7% Posts 3,185 · Views 1,279 · Avg Likes 67 · Avg Comments 2 · Avg Views 1,279	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 35-44: 24% 18-24: 22% 45-64: 9%	Largest: 25-34 (43%); next: 35-44 (24%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	UNITED STATES (18%) BRAZIL (10%) ITALY (7%) UNITED KINGDOM (6%) SPAIN (5%)	Top regions: UNITED STATES (18%), BRAZIL (10%), ITALY (7%)
Platform Engagement	Instagram: 55 avg likes/post	best engagement: Instagram 55 avg likes

Top Brand Affinities

Mixcloud

Score: 198.33

Pioneer

Score: 113.46

iHeartRaves

Score: 55.79

Ableton

Score: 43.61

Trancefamily

Score: 41.69

MOOG

Score: 40.80

Warner Music

Score: 31.11

Amazon Music

Score: 31.07

Sennheiser

Score: 29.19

Tomorrowland

Score: 26.48

Live Nation

Score: 24.74

Akai

Score: 20.40

Brand	Category	Score
Mixcloud		198.33
Pioneer		113.46
iHeartRaves		55.79
Ableton		43.61
Trancefamily		41.69
MOOG		40.80
Warner Music		31.11
Amazon Music		31.07
Sennheiser		29.19
Tomorrowland		26.48
Live Nation		24.74
Akai		20.40
SoundCloud		20.17
Akg		15.83
Grey Goose		14.47
Pro Tools		13.20
Beats Electronics		11.30
Spotify Music		9.79
Dom Pérignon		9.53
Atmos		7.70
Moët & Chandon		6.52
iHeartRadio Music Awards		5.91
Coachella		5.19
Smirnoff		4.23
MTV		4.17
Red Bull		3.70
Stüssy		3.68
NBC		3.64
BBC		2.91
Emporium		2.73
Hennessy		2.65
Ferrari		2.65
Heineken		2.65
Lollapalooza		2.64
musical.ly		2.50
Garnier		2.44
NBA		2.43
Dolce & Gabbana		2.42
Versace		2.29
Maserati		2.29
Tinder		2.27
Guess		2.26
Paramount Pictures		2.17
Bugatti		2.16
Los Angeles Lakers		2.15
Rolls-Royce		2.10
Kodak		2.05
Coca-Cola		2.03
Aperol		2.02
Transformers		2.02