REZZ
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,656,942
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 22:42:04 UTC
Genres
Biography
Originally from Ukraine, Rezz moved to Canada as a child and quickly immersed herself in music, starting as a DJ at 16 and progressing to producing her own tracks. Her rise to fame was propelled by online releases that caught the attention of industry heavyweights like Skrillex and Deadmau5. With a string of EPs and singles, Rezz established herself as a prominent figure in electronic music, earning critical acclaim and industry recognition for her innovative sound and captivating performances.
REZZ reaches 18-24 & 25-34 audiences concentrated in UNITED STATES, MEXICO, FRANCE. The demographic tilt is heavily male (70%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 27,400 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to iHeartRaves, Trancefamily, Ableton suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,656,942 · Engagements 17,086 · Rate 1.0% Posts 1,217 · Views 48,935 · Avg Likes 16,687 · Avg Comments 335 · Avg Views 48,935 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 32% 35-44: 7% 13-17: 6% |
Largest: 18-24 (54%); next: 25-34 (32%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
UNITED STATES (32%) MEXICO (7%) FRANCE (6%) CANADA (6%) INDIA (3%) |
Top regions: UNITED STATES (32%), MEXICO (7%), FRANCE (6%) |
| Platform Engagement | Instagram: 12,787 avg likes/post · Tiktok: 27,400 avg views/post · Youtube: 21,535 avg views/post | Best reach: Tiktok 27,400 avg views; best engagement: Instagram 12,787 avg likes |
Top Brand Affinities
iHeartRaves
Trancefamily
Ableton
Pioneer
Tomorrowland
Mixcloud
Akai
Coachella
Lollapalooza
SoundCloud
Coors
Bud Light
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 191.29 | |
| Trancefamily | 34.64 | |
| Ableton | 27.73 | |
| Pioneer | 25.15 | |
| Tomorrowland | 15.19 | |
| Mixcloud | 12.14 | |
| Akai | 11.43 | |
| Coachella | 10.55 | |
| Lollapalooza | 9.62 | |
| SoundCloud | 9.62 | |
| Coors | 6.38 | |
| Bud Light | 5.85 | |
| Beats Electronics | 4.45 | |
| Taco Bell | 4.05 | |
| Monster Beverage | 3.35 | |
| Urban Outfitters | 3.31 | |
| Budweiser | 3.30 | |
| Matrix | 3.26 | |
| Comedy Central | 2.98 | |
| Spotify Music | 2.96 | |
| Chrysler | 2.78 | |
| League of Legends | 2.78 | |
| NHL | 2.73 | |
| Showtime | 2.62 | |
| Busch | 2.56 | |
| Mulberry | 2.51 | |
| Pokemon Go | 2.43 | |
| Bellagio | 2.41 | |
| Lululemon Athletica | 2.39 | |
| Jack Daniels | 2.35 | |
| Paramount Pictures | 2.34 | |
| Dr. Martens | 2.34 | |
| Carhartt | 2.32 | |
| MTV | 2.25 | |
| Red Bull | 2.21 | |
| GoPro | 2.18 | |
| Subaru | 2.17 | |
| AMC | 2.13 | |
| Vans | 2.10 | |
| Warner Bros | 2.09 | |
| Nickelodeon | 2.09 | |
| A Game of Tones | 2.02 | |
| Chipotle Mexican Grill | 2.01 | |
| Gymshark | 1.96 | |
| Pixar | 1.95 | |
| Supreme | 1.93 | |
| Polaroid | 1.91 | |
| Dodge | 1.91 | |
| Kodak | 1.90 | |
| Activision Blizzard | 1.88 |
Official Profiles
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LoginArtist: REZZ
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Top 10 Songs Played Today
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Total Streams (2025-09-29)
Total: 2,264,258
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
1,782,880 | 78.74% |
| [+] |
|
267,225 | 11.80% |
| [+] |
|
134,870 | 5.96% |
| [+] |
|
79,283 | 3.50% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-31 08:00 UTC | REZZ | The Warehouse at The Nashville Fairgrounds | Nashville, United States | |
| 2026-01-01 04:00 UTC | REZZ | The Fairgrounds Nashville | Nashville, United States | |
| 2026-01-18 03:00 UTC | REZZ | Roadrunner | Boston, United States | |
| 2026-01-25 03:00 UTC | REZZ | Brooklyn Storehouse | New York, United States | |
| 2026-02-01 05:00 UTC | REZZ | 713 Music Hall | Houston, United States | |
| 2026-02-08 03:00 UTC | REZZ | Masonic Temple Theatre | Detroit, United States | |
| 2026-02-08 03:00 UTC | REZZ | Masonic Temple | Detroit, United States | |
| 2026-02-14 04:00 UTC | REZZ | The Factory | Chesterfield, United States | |
| 2026-02-22 05:00 UTC | Rezz | The Armory | Minneapolis, United States | |
| 2026-04-11 02:00 UTC | Coachella 2026 | Empire Polo Club | Indio, United States | — |















