Resavoir

Resavoir

Country: US

Influence: 52.66% Fanbase: 26.66% Trending: 65.66% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 96.09% • Very Strong

As of 2025-09-09

10,397

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:30 UTC

Genres

jazz & standardsjazzexperimental jazzjazz fusion

Biography

Chicago-based musician, composer, and producer Will Miller, known for his work with Chance The Rapper and Whitney, released Resavoir's self-titled debut album in 2019 to critical acclaim. The album was praised by Pitchfork as "complex and soulful," and received high accolades from VICE, Noisey, NPR Music, and more. In November 2023, Resavoir released their second album on International Anthem, followed by a series of remixes and singles in 2024, leading up to their first European tour and the debut of Orchestra Resavoir in Chicago's Thalia Hall.

Trained as a composer and trumpeter in Chicago Public Schools and Oberlin Conservatory, Miller has also built a strong production resume working with artists like SZA and Knox Fortune. Resavoir's music has gained recognition for its lush sound and celebration of interconnectedness, leading to performances at prestigious venues like Londons Church of Sound and Brooklyns Pioneer Works. The band's evolution culminated in Orchestra Resavoir's debut at a sold-out show in December, marking a successful year of growth and innovation for the ensemble.

Resavoir Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Resavoir has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, UNITED KINGDOM, GERMANY. A heavily male (81%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 573 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Mixcloud, MOOG, Warby Parker signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Resavoir score 4.72%Very Strong bucket.
Brand: MixcloudBrand: MOOGBrand: Warby Parker
Followers:10,397
Engagements:491
Rate:4.7%
Posts:80
Views:573
Avg Likes:489
Avg Comments:27
Avg Views:573

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 10,397 · Engagements 491 · Rate 4.7%
Posts 80 · Views 573 · Avg Likes 489 · Avg Comments 27 · Avg Views 573
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 48%
25-34: 38%
35-44: 5%
45-64: 4%
Largest: 18-24 (48%); next: 25-34 (38%)
Gender Split Female: 19%
Male: 81%
Non-binary/Other: 0%
Skews male (81%)
Top Countries UNITED STATES (78%)
UNITED KINGDOM (6%)
GERMANY (2%)
ITALY (2%)
CANADA (1%)
Top regions: UNITED STATES (78%), UNITED KINGDOM (6%), GERMANY (2%)
Platform Engagement Instagram: 436 avg likes/post · Youtube: 573 avg views/post Best reach: Youtube 573 avg views; best engagement: Instagram 436 avg likes

Top Brand Affinities

Mixcloud
Score: 96.09
MOOG
Score: 63.38
Warby Parker
Score: 38.84
Lollapalooza
Score: 23.51
Emporium
Score: 22.77
Ableton
Score: 22.33
Akai
Score: 14.98
Hasselblad
Score: 13.62
Atmos
Score: 12.75
Glossier
Score: 11.40
Spotify Music
Score: 10.17
SoundCloud
Score: 9.01
Brand Category Score
Mixcloud 96.09
MOOG 63.38
Warby Parker 38.84
Lollapalooza 23.51
Emporium 22.77
Ableton 22.33
Akai 14.98
Hasselblad 13.62
Atmos 12.75
Glossier 11.40
Spotify Music 10.17
SoundCloud 9.01
Amazon Music 8.62
Pro Tools 8.50
J.Crew 8.43
Carhartt 8.40
Coachella 7.77
Kodak 7.72
Beats Electronics 7.35
Walgreens 7.08
Margaritaville 6.76
Maison Margiela 6.75
Wilton 6.21
Hurley 6.13
Polaroid 5.84
Kickstarter 5.12
Paramount Pictures 4.69
Fujifilm 4.41
Stüssy 4.38
Pixar 4.35
Miu Miu 4.18
Bethesda Softworks 4.01
Skoda 3.82
Urban Outfitters 3.49
Tinder 3.35
Cadillac 3.24
Airbnb 3.09
Paypal 2.95
Nickelodeon 2.89
Hennessy 2.89
Guinness 2.86
Showtime 2.71
Sprite 2.59
Costco 2.42
GAP 2.41
New Balance 2.29
Warner Bros 2.19
Guess 2.13
A Game of Tones 2.00
Polo Ralph Lauren 1.76

Official Profiles

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Artist: Resavoir

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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