Regine Velasquez Brand Affinity ranks highest Jollibee at 56.08% . Very Strong. Score DMDB 61.46% | Fanbase 46.29%

Regine Velasquez — pop artist from PH.

Regine Velasquez, a Filipino pop singer, record producer, and actress, is recognized for her vocal range and musical diversity. Known as "Asia's Songbird" and…

Regine Velasquez

Recognizable

Country: PH | Gender: female | Artist ID: 11e81bbf-df27-c366-8829-a0369fe50396

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Genres

popdance poppopmainstream popasian popasianclassic opmopm

Influential: 61.46% Fanbase: 46.29% Trending: 69.05%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Jollibee • 56.08% • Very Strong

As of 2025-09-09

2,936,538

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 61.46% | Fanbase 46.29% | Trending 69.05% | CAREER STAGE: MAINSTREAM

Biography

Regine Velasquez, a Filipino pop singer, record producer, and actress, is recognized for her vocal range and musical diversity. Known as "Asia's Songbird" and "The Queen of Pop" in her home country, she holds the title of the best-selling artist in the Philippines, with numerous awards to her name including an Asian Television Award and multiple music accolades.

Velasquez began her music career at a young age, winning numerous competitions and signing her first record deal in the late 1980s. Over the years, she has released several successful albums, ventured into acting with lead roles in Filipino films, and made notable television appearances. Her contributions to the music industry have earned her a dedicated fan base and critical acclaim both locally and internationally.

Report Date: 2025-09-09

Regine Velasquez has momentum with 25-34 & 18-24 audiences—particularly in PHILIPPINES, UNITED STATES, INDONESIA. A male-leaning (51%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 39,500 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Jollibee, Alden, Penshoppe signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Regine Velasquez score 0.16% — Low bucket.

Brand: JollibeeBrand: AldenBrand: Penshoppe

Followers:2,936,538

Engagements:4,684

Rate:0.2%

Posts:14,614

Avg Likes:4,394

Avg Comments:161

Avg Views:41,838

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,936,538 · Engagements 4,684 · Rate 0.2% Posts 14,614 · Views 41,838 · Avg Likes 4,394 · Avg Comments 161 · Avg Views 41,838	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 46% 18-24: 37% 35-44: 11% 13-17: 5%	Largest: 25-34 (46%); next: 18-24 (37%)
Gender Split	Female: 50% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	PHILIPPINES (72%) UNITED STATES (6%) INDONESIA (5%) CANADA (2%) SAUDI ARABIA (2%)	Top regions: PHILIPPINES (72%), UNITED STATES (6%), INDONESIA (5%)
Platform Engagement	Instagram: 2,206 avg likes/post · Tiktok: 39,500 avg views/post · Youtube: 2,338 avg views/post	Best reach: Tiktok 39,500 avg views; best engagement: Instagram 2,206 avg likes

Top Brand Affinities

Jollibee

Score: 56.08

Alden

Score: 38.11

Penshoppe

Score: 26.01

McCafé

Score: 11.13

Yakult

Score: 10.78

T.G.I. Friday's

Score: 8.66

7-Eleven

Score: 8.16

Kraft Foods

Score: 7.55

Tim Hortons

Score: 5.65

Longchamp

Score: 4.53

Petronas

Score: 4.44

Dunkin' Donuts

Score: 4.42

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Top Brand Affinities

Brand	Category	Score
Jollibee		56.08
Alden		38.11
Penshoppe		26.01
McCafé		11.13
Yakult		10.78
T.G.I. Friday's		8.66
7-Eleven		8.16
Kraft Foods		7.55
Tim Hortons		5.65
Longchamp		4.53
Petronas		4.44
Dunkin' Donuts		4.42
KitKat		4.15
Pfizer		4.12
NBC		3.71
Pizza Hut		3.70
Preloved		3.44
Sunnies Studios		3.42
Cadbury		3.14
Lacoste		3.12
Gundam		3.10
Pic Collage		3.04
Coffeegram		2.90
H&M		2.89
Fujifilm		2.82
Starbucks		2.52
UNIQLO		2.47
Showtime		2.39
Fila		2.39
Snapseed		2.28
Ferrero		2.28
shein		2.26
McDonald's		1.94
Sprite		1.91
Bershka		1.86
KFC		1.85
Michael Kors		1.83
Forever 21		1.82
LEGOLAND		1.82
Hermès		1.75
The Olympic Games		1.54
Calvin Klein		1.45
Coachella		1.41
New Balance		1.38
Huawei		1.26
Versace		1.21
Burberry		1.18
Tommy Hilfiger		1.09
Balenciaga		1.06
L'Oréal Paris		1.05