Reel 2 Real
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
61,635
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:34:56 UTC
Genres
Biography
The success of "I Like to Move It" propelled The Mad Stuntman and Reel 2 Real to international stardom, with the song becoming a club classic and a staple in pop culture. Its inclusion in popular films, commercials, and video games further solidified its status as a timeless dance anthem. The Mad Stuntman's collaboration with Erick Morillo left a lasting impact on the music industry, with the song continuing to be celebrated and recognized across various forms of media and entertainment.
Reel 2 Real connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (76%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Instagram, where posts average 48 avg likes per post; Instagram adds dependable engagement depth. Overlap with Mixcloud, Univision, Pioneer highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Reel 2 Real moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 61,635 · Engagements 48 · Rate 0.1% Posts 1,394 · Views 0 · Avg Likes 48 · Avg Comments 5 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 24% 35-44: 23% 45-64: 10% |
Largest: 25-34 (41%); next: 18-24 (24%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED STATES (32%) BRAZIL (7%) UNITED KINGDOM (4%) VENEZUELA (4%) ITALY (4%) |
Top regions: UNITED STATES (32%), BRAZIL (7%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 48 avg likes/post | best engagement: Instagram 48 avg likes |
Top Brand Affinities
Mixcloud
Univision
Pioneer
Amazon Music
iHeartRadio Music Awards
Margaritaville
Movistar
Spotify Music
SoundCloud
Hennessy
MTV
NBC
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 17.13 | |
| Univision | 16.15 | |
| Pioneer | 15.64 | |
| Amazon Music | 10.88 | |
| iHeartRadio Music Awards | 9.36 | |
| Margaritaville | 4.52 | |
| Movistar | 4.24 | |
| Spotify Music | 3.95 | |
| SoundCloud | 3.66 | |
| Hennessy | 3.62 | |
| MTV | 3.55 | |
| NBC | 3.55 | |
| McLaren | 3.15 | |
| NBA | 3.11 | |
| Red Bull | 3.03 | |
| WWE | 3.02 | |
| Lamborghini | 2.80 | |
| Paramount Pictures | 2.71 | |
| Martini | 2.64 | |
| Jack Daniels | 2.62 | |
| Ferrari | 2.56 | |
| Beats Electronics | 2.56 | |
| Cadillac | 2.53 | |
| Warner Bros | 2.43 | |
| Maserati | 2.35 | |
| Transformers | 2.30 | |
| Bugatti | 2.27 | |
| Cafecito | 2.25 | |
| Guinness | 2.24 | |
| Rolls-Royce | 2.15 | |
| Pepsi | 2.13 | |
| Tesla Motors | 2.12 | |
| FashionNova | 2.11 | |
| Renault | 2.10 | |
| Los Angeles Lakers | 2.09 | |
| Polo Ralph Lauren | 1.96 | |
| Porsche | 1.96 | |
| Land Rover | 1.86 | |
| Versace | 1.84 | |
| FIFA | 1.83 | |
| Pandora | 1.82 | |
| Lexus | 1.81 | |
| Walmart | 1.77 | |
| Fenty beauty | 1.77 | |
| Dodge | 1.66 | |
| Chevrolet | 1.64 | |
| Sony | 1.61 | |
| Mitsubishi Motors | 1.55 | |
| Chrysler | 1.50 | |
| Grand Theft Auto | 1.49 |
Official Profiles
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LoginArtist: Reel 2 Real
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
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