Reel 2 Real

Reel 2 Real

Country: US

Influence: 52.92% Fanbase: 27.15% Trending: 65.81% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 17.13% • Very Strong

As of 2025-09-08

61,635

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:34:56 UTC

Genres

hip-hop & raphip houseelectronicdanceother electronic musiceuropeaneurodance

Biography

The Mad Stuntman of Reel 2 Real, known for his hit “I Like to Move It,” is featured in the award-winning dance album "Don't Call It A Comeback." The album includes eight original songs produced by Mr King Dj & Peter Michael Robles Jr, and a new dance version of "I Like To Move It" Global Mix, performed at the 2022 FIFA World Cup in Qatar. The smash hit single, co-written by The Mad Stuntman and Erick Morillo, topped charts worldwide, selling nearly four million copies and achieving gold certification in multiple countries. The song was also featured in films like 'Madagascar,' 'Saving Silverman,' and 'Masters of Disguise,' as well as in various commercials and video games.

The success of "I Like to Move It" propelled The Mad Stuntman and Reel 2 Real to international stardom, with the song becoming a club classic and a staple in pop culture. Its inclusion in popular films, commercials, and video games further solidified its status as a timeless dance anthem. The Mad Stuntman's collaboration with Erick Morillo left a lasting impact on the music industry, with the song continuing to be celebrated and recognized across various forms of media and entertainment.

Reel 2 Real Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Reel 2 Real connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (76%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Instagram, where posts average 48 avg likes per post; Instagram adds dependable engagement depth. Overlap with Mixcloud, Univision, Pioneer highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Reel 2 Real moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Reel 2 Real score 0.08%Low bucket.
Brand: MixcloudBrand: UnivisionBrand: Pioneer
Followers:61,635
Engagements:48
Rate:0.1%
Posts:1,394
Views:0
Avg Likes:48
Avg Comments:5
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 61,635 · Engagements 48 · Rate 0.1%
Posts 1,394 · Views 0 · Avg Likes 48 · Avg Comments 5 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 41%
18-24: 24%
35-44: 23%
45-64: 10%
Largest: 25-34 (41%); next: 18-24 (24%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries UNITED STATES (32%)
BRAZIL (7%)
UNITED KINGDOM (4%)
VENEZUELA (4%)
ITALY (4%)
Top regions: UNITED STATES (32%), BRAZIL (7%), UNITED KINGDOM (4%)
Platform Engagement Instagram: 48 avg likes/post best engagement: Instagram 48 avg likes

Top Brand Affinities

Mixcloud
Score: 17.13
Univision
Score: 16.15
Pioneer
Score: 15.64
Amazon Music
Score: 10.88
iHeartRadio Music Awards
Score: 9.36
Margaritaville
Score: 4.52
Movistar
Score: 4.24
Spotify Music
Score: 3.95
SoundCloud
Score: 3.66
Hennessy
Score: 3.62
MTV
Score: 3.55
NBC
Score: 3.55
Brand Category Score
Mixcloud 17.13
Univision 16.15
Pioneer 15.64
Amazon Music 10.88
iHeartRadio Music Awards 9.36
Margaritaville 4.52
Movistar 4.24
Spotify Music 3.95
SoundCloud 3.66
Hennessy 3.62
MTV 3.55
NBC 3.55
McLaren 3.15
NBA 3.11
Red Bull 3.03
WWE 3.02
Lamborghini 2.80
Paramount Pictures 2.71
Martini 2.64
Jack Daniels 2.62
Ferrari 2.56
Beats Electronics 2.56
Cadillac 2.53
Warner Bros 2.43
Maserati 2.35
Transformers 2.30
Bugatti 2.27
Cafecito 2.25
Guinness 2.24
Rolls-Royce 2.15
Pepsi 2.13
Tesla Motors 2.12
FashionNova 2.11
Renault 2.10
Los Angeles Lakers 2.09
Polo Ralph Lauren 1.96
Porsche 1.96
Land Rover 1.86
Versace 1.84
FIFA 1.83
Pandora 1.82
Lexus 1.81
Walmart 1.77
Fenty beauty 1.77
Dodge 1.66
Chevrolet 1.64
Sony 1.61
Mitsubishi Motors 1.55
Chrysler 1.50
Grand Theft Auto 1.49

Official Profiles

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Artist: Reel 2 Real

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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