Ray Wylie Hubbard
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
75,186
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 11:30:10 UTC
Genres
Biography
Ray Wylie Hubbard maintains consistent pull among 45-64 & 35-44 audiences across UNITED STATES, CANADA, UNITED KINGDOM. The audience leans heavily male (79%), so brand cues around style and status perform well. The clearest reach is on Youtube with 24,321 avg views per post; Youtube functions as the community touchpoint. Affinity with Miller Lite, Houston Livestock Show and Rodeo, Live Nation makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 75,186 · Engagements 614 · Rate 0.8% Posts 747 · Views 24,321 · Avg Likes 585 · Avg Comments 30 · Avg Views 24,321 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 41% 35-44: 25% 25-34: 23% 18-24: 10% |
Largest: 45-64 (41%); next: 35-44 (25%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (82%) CANADA (4%) UNITED KINGDOM (3%) AUSTRALIA (1%) NEW ZEALAND (1%) |
Top regions: UNITED STATES (82%), CANADA (4%), UNITED KINGDOM (3%) |
| Platform Engagement | Instagram: 147 avg likes/post · Youtube: 24,321 avg views/post | Best reach: Youtube 24,321 avg views; best engagement: Youtube 438 avg likes |
Top Brand Affinities
Miller Lite
Houston Livestock Show and Rodeo
Live Nation
Ampeg
Ariat
Amazon Music
Southwest Airlines
Coors
Tagaz
Margaritaville
Pro Tools
Dr Pepper
| Brand | Category | Score |
|---|---|---|
| Miller Lite | 28.80 | |
| Houston Livestock Show and Rodeo | 26.77 | |
| Live Nation | 26.44 | |
| Ampeg | 26.32 | |
| Ariat | 25.34 | |
| Amazon Music | 24.79 | |
| Southwest Airlines | 20.01 | |
| Coors | 18.52 | |
| Tagaz | 16.89 | |
| Margaritaville | 11.80 | |
| Pro Tools | 11.04 | |
| Dr Pepper | 10.65 | |
| Jim Beam | 10.46 | |
| Kroger | 10.26 | |
| Busch | 9.94 | |
| Paramount Pictures | 9.46 | |
| Stihl | 8.74 | |
| Bud Light | 8.67 | |
| Cadillac | 8.19 | |
| Bonneville | 7.67 | |
| Verizon | 7.15 | |
| Carhartt | 7.13 | |
| iHeartRadio Music Awards | 6.39 | |
| Pontiac | 6.37 | |
| Nixon | 6.32 | |
| Harley-Davidson | 6.24 | |
| Spotify Music | 6.19 | |
| Budweiser | 5.82 | |
| Jameson | 5.75 | |
| GMC | 5.72 | |
| The Home Depot | 5.47 | |
| Publix | 5.29 | |
| NBC | 5.16 | |
| Jack Daniels | 5.12 | |
| Pilsner Urquell | 4.94 | |
| Kickstarter | 4.87 | |
| Chick-fil-A | 4.67 | |
| Jeep | 4.26 | |
| Hurley | 4.14 | |
| Chevrolet | 3.87 | |
| FedEx | 3.75 | |
| Holden | 3.72 | |
| Walmart | 3.71 | |
| Emporium | 3.70 | |
| Gillette | 3.69 | |
| Heinz | 3.54 | |
| Ford | 3.40 | |
| Guinness | 3.22 | |
| Dodge | 3.18 | |
| NHL | 3.07 |
Official Profiles
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LoginArtist: Ray Wylie Hubbard
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 06:00 UTC | Ray Wylie Hubbard | The Showroom at the Golden Nugget | Las Vegas, United States | |
| 2025-12-08 06:00 UTC | Ray Wylie Hubbard | Golden Nugget Hotel & Casino | Las Vegas, United States |
