Ray Bull
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,104,611
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2026-01-01 06:04:16 UTC
Genres
Biography
Ray Bull resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, AUSTRALIA. The demographic is female-leaning (54%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 17,700 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Jameson, Pacific Northwest Wonderland, Coors maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,104,611 · Engagements 4,476 · Rate 0.4% Posts 785 · Views 19,646 · Avg Likes 4,336 · Avg Comments 140 · Avg Views 19,646 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 35% 18-24: 31% 35-44: 17% 45-64: 14% |
Largest: 25-34 (35%); next: 18-24 (31%) |
| Gender Split |
Female: 54% Male: 46% Non-binary/Other: 0% |
Skews female (54%) |
| Top Countries |
UNITED STATES (49%) UNITED KINGDOM (7%) AUSTRALIA (5%) BRAZIL (4%) CANADA (4%) |
Top regions: UNITED STATES (49%), UNITED KINGDOM (7%), AUSTRALIA (5%) |
| Platform Engagement | Instagram: 3,124 avg likes/post · Tiktok: 17,700 avg views/post · Youtube: 1,946 avg views/post | Best reach: Tiktok 17,700 avg views; best engagement: Instagram 3,124 avg likes |
Top Brand Affinities
Jameson
Pacific Northwest Wonderland
Coors
Lollapalooza
Oculus
Kodak
Showtime
Airbnb
Columbia Pictures
Polaroid
Guinness
Paramount Pictures
| Brand | Category | Score |
|---|---|---|
| Jameson | 5.46 | |
| Pacific Northwest Wonderland | 4.99 | |
| Coors | 4.41 | |
| Lollapalooza | 4.39 | |
| Oculus | 4.26 | |
| Kodak | 3.48 | |
| Showtime | 3.39 | |
| Airbnb | 3.13 | |
| Columbia Pictures | 3.10 | |
| Polaroid | 3.07 | |
| Guinness | 3.03 | |
| Paramount Pictures | 3.03 | |
| Carhartt | 2.99 | |
| Nickelodeon | 2.83 | |
| Coachella | 2.73 | |
| Dr. Martens | 2.71 | |
| Emporium | 2.55 | |
| Fujifilm | 2.55 | |
| Sunnies Studios | 2.54 | |
| Budweiser | 2.51 | |
| HBO | 2.46 | |
| Tinder | 2.46 | |
| Star Wars | 2.35 | |
| Warner Bros | 2.27 | |
| Chipotle Mexican Grill | 2.24 | |
| Spotify Music | 2.23 | |
| Target | 2.21 | |
| A Game of Tones | 2.14 | |
| Geocaching | 2.13 | |
| AMC | 2.10 | |
| Lush | 2.04 | |
| Pantone Inc | 1.98 | |
| Pixar | 1.94 | |
| Jack Daniels | 1.86 | |
| Costco | 1.84 | |
| Chrysler | 1.82 | |
| Nintendo | 1.82 | |
| Vans | 1.77 | |
| Aperol | 1.77 | |
| Activision Blizzard | 1.75 | |
| The Olympic Games | 1.74 | |
| Universal | 1.73 | |
| Bellagio | 1.70 | |
| BBC | 1.70 | |
| Pokemon Go | 1.61 | |
| DC Entertainment | 1.59 | |
| Lego | 1.58 | |
| Cadillac | 1.58 | |
| NFL | 1.57 | |
| Walmart | 1.53 |
Official Profiles
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LoginArtist: Ray Bull
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















