Rapsody

Rapsody — alternative artist from US.

Rapsody, born Marlanna Evans, is a North Carolina rapper known for her candid lyrics and versatile sound drawing from soul, R&B, and hip-hop influences.…

Influence: 62.70% Fanbase: 44.73% Trending: 71.68% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 33.58% • Very Strong

As of 2025-09-08

859,933

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:51:33 UTC

Genres

alternativeescape roomhip-hop & raphip hophip-hop/rapunderground hip hopnorth carolina hip hopalternative hip hopcontemporary hip hopelectronictrap queen

Biography

Rapsody, born Marlanna Evans, is a North Carolina rapper known for her candid lyrics and versatile sound drawing from soul, R&B, and hip-hop influences. Inspired by artists like Luther Vandross and MC Lyte, she began her career in 2008 after signing with It's a Wonderful World Music Group, releasing mixtapes like Return of the B-Girl and Thank H.E.R. Now. In 2012, she dropped her debut album, The Idea of Beautiful, produced by the Soul Council, and later collaborated with Kendrick Lamar on "Complexion (A Zulu Love)." After signing with Roc Nation, Rapsody released her Grammy-nominated album, Laila's Wisdom, in 2017, featuring appearances from Lamar and Busta Rhymes.

Rapsody's career has been marked by a blend of raw honesty and musical versatility, showcasing her talent for storytelling and lyrical prowess. From her early influences to collaborations with industry heavyweights like Jay-Z and Kendrick Lamar, she has solidified her place as a respected figure in the hip-hop scene. With a discography that includes mixtapes, EPs, and acclaimed albums, Rapsody continues to push boundaries and inspire audiences with her thought-provoking music and powerful delivery.

Top Brand Affinities

Report Date: 2025-09-08

Rapsody performs best with fans in the 25-34 range, concentrated in UNITED STATES, SOUTH AFRICA, UNITED KINGDOM. Audience composition is heavily male (68%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 3,847 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Live Nation, Akai, Amazon Music, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Rapsody is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rapsody score 0.70% — Low bucket.

Brand: Live NationBrand: AkaiBrand: Amazon Music

Followers:859,933

Engagements:5,990

Rate:0.7%

Posts:720

Avg Likes:5,964

Avg Comments:150

Avg Views:4,216

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 859,933 · Engagements 5,990 · Rate 0.7% Posts 720 · Views 4,216 · Avg Likes 5,964 · Avg Comments 150 · Avg Views 4,216	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 34% 35-44: 14% 13-17: 3%	Largest: 25-34 (47%); next: 18-24 (34%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	UNITED STATES (53%) SOUTH AFRICA (8%) UNITED KINGDOM (5%) BRAZIL (4%) CANADA (4%)	Top regions: UNITED STATES (53%), SOUTH AFRICA (8%), UNITED KINGDOM (5%)
Platform Engagement	Instagram: 5,691 avg likes/post · Tiktok: 3,847 avg views/post · Youtube: 369 avg views/post	Best reach: Tiktok 3,847 avg views; best engagement: Instagram 5,691 avg likes

Top Brand Affinities

Live Nation

Score: 33.58

Akai

Score: 29.32

Amazon Music

Score: 15.19

WNBA

Score: 14.99

Pro Tools

Score: 14.09

Mixcloud

Score: 12.08

New Era

Score: 11.09

Ableton

Score: 10.35

Beats Electronics

Score: 9.76

Foot Locker

Score: 9.41

SoundCloud

Score: 9.18

Hennessy

Score: 8.68

Brand	Category	Score
Live Nation		33.58
Akai		29.32
Amazon Music		15.19
WNBA		14.99
Pro Tools		14.09
Mixcloud		12.08
New Era		11.09
Ableton		10.35
Beats Electronics		9.76
Foot Locker		9.41
SoundCloud		9.18
Hennessy		8.68
iHeartRadio Music Awards		8.33
Sneaker News		7.00
FOX		6.85
Steve Madden		6.81
ESPN		6.39
CNN		6.16
Macy's		6.03
Verizon		5.99
Sneakerhead		5.98
Pioneer		5.90
Kroger		5.81
Champion		5.70
FashionNova		5.66
Los Angeles Lakers		5.65
Spotify Music		5.61
Fenty beauty		5.13
MTV		5.10
Kodak		5.04
NFL		4.91
Kickstagram		4.88
NBA		4.55
NORDSTROM		4.47
Urban Outfitters		4.30
Coach		4.22
GAP		4.05
Nice Kicks		4.03
NBC		3.94
Stüssy		3.88
Carhartt		3.46
Gatorade		3.15
Marc Jacobs		3.11
Fila		3.00
Paramount Pictures		2.97
Nickelodeon		2.83
Coachella		2.78
Philips		2.76
ASOS		2.72
Warner Bros		2.65