
Randy Houser
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
794,093
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Randy Houser has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, NIGERIA, CANADA. A male-leaning (55%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 29,100 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Ariat, Live Nation, Kenworth signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 794,093 · Engagements 4,012 · Rate 0.5% Posts 1,210 · Views 30,166 · Avg Likes 3,765 · Avg Comments 87 · Avg Views 30,166 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 39% 25-34: 32% 35-44: 15% 45-64: 9% |
Largest: 18-24 (39%); next: 25-34 (32%) |
Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
Top Countries |
UNITED STATES (72%) NIGERIA (11%) CANADA (7%) BRAZIL (4%) AUSTRALIA (2%) |
Top regions: UNITED STATES (72%), NIGERIA (11%), CANADA (7%) |
Platform Engagement | Instagram: 2,042 avg likes/post · Tiktok: 29,100 avg views/post · Youtube: 1,066 avg views/post | Best reach: Tiktok 29,100 avg views; best engagement: Instagram 2,042 avg likes |
Top Brand Affinities
Ariat
Live Nation
Kenworth
Amazon Music
RAM Trucks
Miller Lite
Houston Livestock Show and Rodeo
Crown Royal
Bud Light
Margaritaville
Barstool Sports
Stihl
Brand | Category | Score |
---|---|---|
Ariat | 30.80 | |
Live Nation | 30.26 | |
Kenworth | 29.87 | |
Amazon Music | 23.77 | |
RAM Trucks | 19.00 | |
Miller Lite | 17.02 | |
Houston Livestock Show and Rodeo | 15.00 | |
Crown Royal | 14.00 | |
Bud Light | 12.97 | |
Margaritaville | 12.25 | |
Barstool Sports | 10.70 | |
Stihl | 10.27 | |
Busch | 9.98 | |
Kmart | 9.75 | |
Qantas | 9.68 | |
Coors | 9.10 | |
Carhartt | 8.97 | |
FOX | 8.92 | |
Free People | 8.63 | |
Holden | 8.41 | |
Influenster | 8.26 | |
Younique | 8.03 | |
iHeartRadio Music Awards | 7.92 | |
NHL | 7.06 | |
Verizon | 6.83 | |
GMC | 6.41 | |
MamaBear | 6.30 | |
Chick-fil-A | 5.76 | |
The Home Depot | 5.53 | |
Budweiser | 5.43 | |
Publix | 5.39 | |
Kroger | 5.39 | |
Bentley | 5.03 | |
Jeep | 4.65 | |
Walmart | 4.64 | |
PetSmart | 4.50 | |
Gillette | 4.42 | |
Lululemon Athletica | 4.36 | |
NBC | 4.24 | |
Heinz | 4.21 | |
Monster Beverage | 4.17 | |
NFL | 4.16 | |
BarkBox | 4.13 | |
ESPN | 4.11 | |
Dodge | 4.04 | |
American Eagle | 3.99 | |
Taco Bell | 3.87 | |
FedEx | 3.85 | |
Dunkin' Donuts | 3.81 | |
Jack Daniels | 3.79 |
Official Profiles
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LoginArtist: Randy Houser
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Streaming Audience Growth
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Streams & Royalties
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Streams | 0 | 0 | +0 |
Royalties | $0.00 | $0.00 | +0.00 |