Randomer
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
42,578
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 19:51:21 UTC
Genres
Biography
Randomer is a clear fit for 25-34 & 18-24 audiences with strength across UNITED KINGDOM, GERMANY, UNITED STATES. The audience is heavily male (75%), so messaging can confidently lean into identity, fashion, and status. Instagram remains the best top-of-funnel driver (627 avg likes per post); Instagram builds the community layer. Affinity data highlights Allen & Heath, Mixcloud, Ableton, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 42,578 · Engagements 627 · Rate 1.5% Posts 155 · Views 0 · Avg Likes 627 · Avg Comments 29 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 55% 18-24: 22% 35-44: 19% 45-64: 3% |
Largest: 25-34 (55%); next: 18-24 (22%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
UNITED KINGDOM (17%) GERMANY (11%) UNITED STATES (10%) COLOMBIA (7%) FRANCE (7%) |
Top regions: UNITED KINGDOM (17%), GERMANY (11%), UNITED STATES (10%) |
| Platform Engagement | Instagram: 627 avg likes/post | best engagement: Instagram 627 avg likes |
Top Brand Affinities
Allen & Heath
Mixcloud
Ableton
MOOG
Pioneer
SoundCloud
Akai
Sennheiser
Trancefamily
Tomorrowland
Pro Tools
Acne Studios
| Brand | Category | Score |
|---|---|---|
| Allen & Heath | 164.32 | |
| Mixcloud | 96.35 | |
| Ableton | 70.41 | |
| MOOG | 68.40 | |
| Pioneer | 42.45 | |
| SoundCloud | 31.24 | |
| Akai | 23.70 | |
| Sennheiser | 19.39 | |
| Trancefamily | 14.91 | |
| Tomorrowland | 10.06 | |
| Pro Tools | 8.42 | |
| Acne Studios | 7.95 | |
| Atmos | 7.85 | |
| Garnier | 6.83 | |
| Tate Modern | 6.71 | |
| Stone Island | 6.22 | |
| Maison Margiela | 6.06 | |
| Jagermeister | 5.70 | |
| Beats Electronics | 5.67 | |
| Spotify Music | 4.98 | |
| Stüssy | 4.14 | |
| Dr. Martens | 3.56 | |
| Kodak | 3.07 | |
| Carhartt | 3.03 | |
| Coachella | 3.00 | |
| Matrix | 2.95 | |
| Tesco | 2.62 | |
| Showtime | 2.61 | |
| Monster Beverage | 2.59 | |
| Lollapalooza | 2.58 | |
| Guinness | 2.53 | |
| Warner Bros | 2.37 | |
| The North Face | 2.29 | |
| New Balance | 2.28 | |
| Red Bull | 2.24 | |
| ASOS | 2.16 | |
| Polaroid | 2.13 | |
| Heineken | 2.10 | |
| Budweiser | 1.90 | |
| Tinder | 1.84 | |
| Lacoste | 1.84 | |
| Aperol | 1.77 | |
| Fujifilm | 1.71 | |
| Airbnb | 1.67 | |
| ASICS | 1.66 | |
| Bershka | 1.65 | |
| Supreme | 1.61 | |
| Calvin Klein | 1.58 | |
| Lush | 1.42 | |
| Adobe | 1.40 |
Official Profiles
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LoginArtist: Randomer
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
