Raghav Chaitanya
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
802,990
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:30:40 UTC
Genres
Biography
Raghav Chaitanya is a clear fit for 18-24 & 25-34 audiences with strength across INDIA, MAURITIUS, SRI LANKA. The audience is heavily male (81%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (208,088 avg views per post); Instagram builds the community layer. Affinity data highlights musical.ly, Amazon Music, Mahindra, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 802,990 · Engagements 24,784 · Rate 3.1% Posts 249 · Views 210,470 · Avg Likes 24,486 · Avg Comments 427 · Avg Views 210,470 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 36% 13-17: 5% 35-44: 3% |
Largest: 18-24 (55%); next: 25-34 (36%) |
| Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
| Top Countries |
INDIA (79%) MAURITIUS (5%) SRI LANKA (5%) NEPAL (5%) BANGLADESH (5%) |
Top regions: INDIA (79%), MAURITIUS (5%), SRI LANKA (5%) |
| Platform Engagement | Instagram: 15,465 avg likes/post · Tiktok: 2,382 avg views/post · Youtube: 208,088 avg views/post | Best reach: Youtube 208,088 avg views; best engagement: Instagram 15,465 avg likes |
Top Brand Affinities
musical.ly
Amazon Music
Mahindra
Décathlon
Beats Electronics
Snapseed
Travelgram
MTV
NBC
Bajaj
A Game of Tones
National Geographic
| Brand | Category | Score |
|---|---|---|
| musical.ly | 8.56 | |
| Amazon Music | 7.69 | |
| Mahindra | 6.65 | |
| Décathlon | 5.64 | |
| Beats Electronics | 5.21 | |
| Snapseed | 5.00 | |
| Travelgram | 4.82 | |
| MTV | 4.58 | |
| NBC | 4.32 | |
| Bajaj | 4.28 | |
| A Game of Tones | 3.76 | |
| National Geographic | 3.51 | |
| ASUS | 3.51 | |
| Geocaching | 3.28 | |
| Bacardi | 3.16 | |
| Nikon | 2.71 | |
| Adobe | 2.69 | |
| Canon | 2.59 | |
| KTM | 2.48 | |
| Sony | 2.33 | |
| H&M | 2.32 | |
| Yamaha | 2.11 | |
| Levi's | 2.08 | |
| Spotify Music | 2.00 | |
| Zara | 1.80 | |
| Xiaomi | 1.74 | |
| Ray-Ban | 1.71 | |
| FashionNova | 1.58 | |
| Puma | 1.51 | |
| Pizza Lover | 1.47 | |
| HBO | 1.46 | |
| Netflix | 1.36 | |
| Vogue | 1.28 | |
| GoPro | 1.25 | |
| Gymshark | 1.24 | |
| SoundCloud | 1.21 | |
| Hyundai | 1.20 | |
| Marvel Entertainment | 1.07 | |
| FIFA | 1.04 | |
| Apple | 1.03 | |
| Harley-Davidson | 1.02 | |
| L'Oréal Paris | 0.98 | |
| SheInside | 0.96 | |
| Pepsi | 0.94 | |
| Samsung Group | 0.92 | |
| Lamborghini | 0.91 | |
| Red Bull | 0.88 | |
| Amazon | 0.88 | |
| Tommy Hilfiger | 0.87 | |
| Chevrolet | 0.85 |
Official Profiles
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LoginArtist: Raghav Chaitanya
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
