RADWIMPS Brand Affinity ranks highest Paul Smith at 21.74% . Very Strong. Score DMDB 72.02% | Fanbase 75.01%

RADWIMPS — pop artist from JP.

Formed in 2001, Japanese rock band Radwimps gained popularity with the younger generation after their major label debut in 2005. With ten studio albums to…

RADWIMPS

Superstar

Country: JP | Artist ID: 11e81bbd-540e-8cbc-b264-a0369fe50396

Find Artist

Genres

popj-poprockrockj-rockvisual keisoundtrack, stage & screenanime

Influential: 72.02% Fanbase: 75.01% Trending: 70.53%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Paul Smith • 21.74% • Very Strong

As of 2025-09-09

5,020,415

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 72.02% | Fanbase 75.01% | Trending 70.53% | CAREER STAGE: SUPERSTAR

Biography

Formed in 2001, Japanese rock band Radwimps gained popularity with the younger generation after their major label debut in 2005. With ten studio albums to their name, the band is best known for creating music for acclaimed animated films such as "Your Name." (2016) and "Weathering with You" (2019), earning recognition at the Japanese Academy Awards for Best Original Score.

In November 2021, Radwimps released their latest album, "FOREVER DAZE," which was written and recorded during the pandemic. The band embarked on a nationwide Japanese tour to support the album, showcasing a diverse range of collaborators and experimental elements. Their international reach includes sold-out tours in North America, Europe, Asia, and Australia, with plans for a Latin America tour and another Asia tour in 2024.

Report Date: 2025-09-09

RADWIMPS speaks to 18-24 & 25-34 audiences with measurable traction in JAPAN, INDONESIA, PHILIPPINES. Composition is heavily male (59%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (52,400 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Paul Smith, Vivienne Westwood, Style Nanda, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist RADWIMPS score 0.34% — Low bucket.

Brand: Paul SmithBrand: Vivienne WestwoodBrand: Style Nanda

Followers:5,020,415

Engagements:17,234

Rate:0.3%

Posts:1,881

Avg Likes:17,035

Avg Comments:66

Avg Views:97,160

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,020,415 · Engagements 17,234 · Rate 0.3% Posts 1,881 · Views 97,160 · Avg Likes 17,035 · Avg Comments 66 · Avg Views 97,160	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 26% 13-17: 9% 35-44: 4%	Largest: 18-24 (60%); next: 25-34 (26%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	JAPAN (22%) INDONESIA (15%) PHILIPPINES (8%) THAILAND (7%) UNITED STATES (6%)	Top regions: JAPAN (22%), INDONESIA (15%), PHILIPPINES (8%)
Platform Engagement	Instagram: 12,515 avg likes/post · Tiktok: 52,400 avg views/post · Youtube: 44,760 avg views/post	Best reach: Tiktok 52,400 avg views; best engagement: Instagram 12,515 avg likes

Top Brand Affinities

Paul Smith

Score: 21.74

Vivienne Westwood

Score: 12.13

Style Nanda

Score: 10.36

Dr. Martens

Score: 8.67

Daniel Wellington

Score: 8.21

UNIQLO

Score: 7.52

Snoopy And The Peanuts Gang

Score: 7.14

Olympus

Score: 6.90

Lipton

Score: 6.56

Maison Margiela

Score: 5.97

Shake Shack

Score: 5.28

Gundam

Score: 5.24

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Paul Smith		21.74
Vivienne Westwood		12.13
Style Nanda		10.36
Dr. Martens		8.67
Daniel Wellington		8.21
UNIQLO		7.52
Snoopy And The Peanuts Gang		7.14
Olympus		6.90
Lipton		6.56
Maison Margiela		5.97
Shake Shack		5.28
Gundam		5.24
Summit Entertainment		4.66
Stüssy		4.31
The North Face		4.12
Lush		4.01
Panasonic		3.99
Reebok		3.01
Converse		2.93
New Balance		2.88
Yves Saint Laurent		2.80
Pokemon		2.78
IKEA		2.52
Christian Dior		2.46
Tiffany		2.43
Supreme		2.38
Walt Disney		2.35
Costco		2.20
Vans		2.20
Starbucks		2.18
GAP		2.13
ASICS		1.92
Fujifilm		1.86
GoPro		1.83
Polo Ralph Lauren		1.80
Chanel		1.68
Pixar		1.52
Hermès		1.51
Tarte Cosmetics		1.48
Nikon		1.43
MAC Cosmetics		1.40
Tiffany & Co		1.38
Sony		1.36
H&M		1.35
Apple		1.34
Nike		1.31
Pokemon Go		1.28
Suzuki		1.27
Burberry		1.20
Canon		1.18