Radio Company

Radio Company

Country: US

Influence: 50.98% Fanbase: 23.68% Trending: 64.64% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

FabFitFun • 16.26% • Very Strong

As of 2025-09-10

300,405

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:35:11 UTC

Genres

rockrock

Biography

Formed in 2018 in Austin, TX, Radio Company is a collaboration between Jensen Ackles and Steve Carlson. Their debut album, Vol. 1, recorded at Arlyn Studios, hit #1 on the Billboard Heatseekers chart. Standout track "All My Livin' Time" from Vol. 2 was featured on the CW series 'Walker', directed by Ackles. Their latest release, Keep On Ramblin', blends Americana and Country with a mix of instruments including lap & pedal steel guitars, fiddles & mandolins, and horns & harmonicas.

Radio Company Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Radio Company is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, RUSSIA, BRAZIL. The audience is heavily female (67%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (67,448 avg views per post); Instagram builds the community layer. Affinity data highlights FabFitFun, Hot Topic, AMC, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Radio Company score 4.16%Very Strong bucket.
Brand: FabFitFunBrand: Hot TopicBrand: AMC
Followers:300,405
Engagements:12,503
Rate:4.2%
Posts:177
Views:67,448
Avg Likes:12,432
Avg Comments:310
Avg Views:67,448

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 300,405 · Engagements 12,503 · Rate 4.2%
Posts 177 · Views 67,448 · Avg Likes 12,432 · Avg Comments 310 · Avg Views 67,448
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 46%
25-34: 33%
35-44: 11%
13-17: 6%
Largest: 18-24 (46%); next: 25-34 (33%)
Gender Split Female: 67%
Male: 33%
Non-binary/Other: 0%
Skews female (67%)
Top Countries UNITED STATES (39%)
RUSSIA (10%)
BRAZIL (10%)
UNITED KINGDOM (6%)
CANADA (4%)
Top regions: UNITED STATES (39%), RUSSIA (10%), BRAZIL (10%)
Platform Engagement Instagram: 10,850 avg likes/post · Youtube: 67,448 avg views/post Best reach: Youtube 67,448 avg views; best engagement: Instagram 10,850 avg likes

Top Brand Affinities

FabFitFun
Score: 16.26
Hot Topic
Score: 13.12
AMC
Score: 7.51
BBC
Score: 7.13
The Witcher
Score: 6.97
RedBubble
Score: 6.15
ULTA Beauty
Score: 5.89
Bath & Body Works
Score: 5.64
Columbia Pictures
Score: 4.61
ABC
Score: 3.79
Star Wars
Score: 3.69
HBO
Score: 3.68
Brand Category Score
FabFitFun 16.26
Hot Topic 13.12
AMC 7.51
BBC 7.13
The Witcher 6.97
RedBubble 6.15
ULTA Beauty 5.89
Bath & Body Works 5.64
Columbia Pictures 4.61
ABC 3.79
Star Wars 3.69
HBO 3.68
Dunkin' Donuts 3.67
Marvel Entertainment 3.56
Fallout 3.42
Showtime 3.26
Walmart 3.16
CBS 3.12
Target 3.09
CBS Television Studios 3.01
NHL 2.95
Prismacolor 2.92
Lush 2.91
PetSmart 2.83
Tarte Cosmetics 2.75
NBC 2.57
Urban Decay Cosmetics 2.56
Netflix 2.50
Sunnies Studios 2.41
Sephora 2.40
Universal 2.39
Polaroid 2.37
Nickelodeon 2.36
DC Entertainment 2.34
Busch 2.33
Chipotle Mexican Grill 2.30
Jack Daniels 2.26
Etsy 2.16
Pokemon Go 2.14
Paramount Pictures 2.14
Pixar 2.11
Walt Disney 2.10
Guinness 2.08
Marvel 2.06
WWE 2.04
Lego 1.99
Primark 1.95
Amazon 1.90
NYX Cosmetics 1.87
Starbucks 1.87

Official Profiles

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Artist: Radio Company

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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