R5 - Score DMDB 60.14% | Fanbase 51.12% | Trending 64.65%. 52% Brand Score for Dancing with the Stars

R5 — pop artist from US.

R5, a band with a global presence, has toured extensively across 5 continents, 31 countries, and played over 250 shows in under 3 years, drawing packed-house…

Influence: 60.14% Fanbase: 51.12% Trending: 64.65% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Dancing with the Stars • 52.24% • Very Strong

As of 2025-09-08

1,622,104

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:30:35 UTC

Genres

poppoppost-teen pop

Biography

R5, a band with a global presence, has toured extensively across 5 continents, 31 countries, and played over 250 shows in under 3 years, drawing packed-house crowds in Asia, Europe, South America, and North America. Their groove-heavy, guitar-driven sophomore album, Sometime Last Night, received critical acclaim worldwide and achieved impressive chart success, including top rankings in the U.S., Portugal, and Spain, as well as strong showings in Canada, Italy, Norway, and Australia. With over 110 million Spotify streams and 260 million views on VEVO, R5 boasts a social reach of over 26 million combined fans.

Their latest EP, New Addictions, signifies a new chapter for the L.A.-based band. With R5 taking on more writing and production responsibilities than ever before, the EP showcases the band's musical evolution and refined songwriting skills. Fueled by powerful grooves and catchy hooks, New Addictions reflects the band's dynamic energy and recent festival performances alongside artists like The Chainsmokers, Panic! At The Disco, Charlie Puth, and Weezer.

Top Brand Affinities

Report Date: 2025-09-08

R5 resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, BRAZIL, ARGENTINA. With a heavily female (75%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (97,401 avg views per post); Youtube is where fans co-sign. Affinity adjacency to Dancing with the Stars, Polyvore, Pic Collage makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist R5 score 0.37% — Low bucket.

Brand: Dancing with the StarsBrand: PolyvoreBrand: Pic Collage

Followers:1,622,104

Engagements:6,082

Rate:0.4%

Posts:2,050

Avg Likes:5,662

Avg Comments:430

Avg Views:97,401

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,622,104 · Engagements 6,082 · Rate 0.4% Posts 2,050 · Views 97,401 · Avg Likes 5,662 · Avg Comments 430 · Avg Views 97,401	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 67% 25-34: 15% 13-17: 13% 35-44: 3%	Largest: 18-24 (67%); next: 25-34 (15%)
Gender Split	Female: 75% Male: 25% Non-binary/Other: 0%	Skews female (75%)
Top Countries	UNITED STATES (23%) BRAZIL (12%) ARGENTINA (6%) MEXICO (5%) VENEZUELA (5%)	Top regions: UNITED STATES (23%), BRAZIL (12%), ARGENTINA (6%)
Platform Engagement	Instagram: 703 avg likes/post · Youtube: 97,401 avg views/post	Best reach: Youtube 97,401 avg views; best engagement: Youtube 4,959 avg likes

Top Brand Affinities

Dancing with the Stars

Score: 52.24

Polyvore

Score: 23.18

Pic Collage

Score: 13.90

MTV

Score: 3.18

Hollister Co

Score: 2.83

Nickelodeon

Score: 2.68

Coachella

Score: 2.61

Walmart

Score: 2.42

Walt Disney

Score: 2.29

Converse

Score: 2.26

Sprite

Score: 2.19

Pandora

Score: 1.85

Brand	Category	Score
Dancing with the Stars		52.24
Polyvore		23.18
Pic Collage		13.90
MTV		3.18
Hollister Co		2.83
Nickelodeon		2.68
Coachella		2.61
Walmart		2.42
Walt Disney		2.29
Converse		2.26
Sprite		2.19
Pandora		1.85
Pepsi		1.77
Forever 21		1.74
Universal		1.68
Starbucks		1.58
shein		1.19
The Olympic Games		1.18
WWE		1.17
Nutella		1.16
SheInside		1.13
Vans		1.10
Apple		1.10
DC Entertainment		1.06
McDonald's		1.03
Tiffany & Co		1.02
Polaroid		0.94
Netflix		0.94
Vogue		0.85
Coca-Cola		0.81
Beats Electronics		0.78
Marvel		0.71
Activision Blizzard		0.70
Google		0.69
Marvel Entertainment		0.61
MAC Cosmetics		0.60
Star Wars		0.58
PlayStation		0.54
Nike		0.53
Chanel		0.51
Zara		0.48
Spotify Music		0.48
Pokemon		0.42
Ford		0.41
Chevrolet		0.34
Amazon		0.34
Adidas		0.31
Samsung Group		0.31
BMW		0.26
Crocs		0.00