Quevedo Brand Affinity ranks highest Movistar at 10.04% . Very Strong. Score DMDB 69.28% | Fanbase 61.90%

Quevedo — hip-hop & rap artist from ES.

Spanish vocalist Quevedo gained prominence in the music industry with his strong delivery and deep-pitched voice. Born in Madrid and later moving between…

Quevedo

Superstar

Country: ES | Gender: male | Artist ID: 18575950-7fdd-4e14-a445-f64dbbdbcae3

Find Artist

Genres

hip-hop & raphip-hop/raprap canariocontemporary hip hophip hoplatinlatin

Influential: 69.28% Fanbase: 61.90% Trending: 72.97%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 10.04% • Very Strong

As of 2025-09-09

8,821,841

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.28% | Fanbase 61.90% | Trending 72.97% | CAREER STAGE: SUPERSTAR

Biography

Spanish vocalist Quevedo gained prominence in the music industry with his strong delivery and deep-pitched voice. Born in Madrid and later moving between Brazil and the Canary Islands, Quevedo transitioned from freestyle rap to a successful music career in 2020. His breakout hit "Cayó La Noche (Remix)" in 2022, featuring a collaboration with local talents, garnered significant attention and marked his rise to fame in the Spanish music scene.

Quevedo's success continued with chart-topping singles like "Punto G" and collaborations with artists such as Myke Towers. His debut album, "Donde Quiero Estar," released in 2023, reached number one in Spain and showcased his unique vocal style. Subsequent hits and collaborations led to the release of his second studio album, "Buenas Noches," in 2024, which also achieved chart-topping success in Spain and internationally.

Report Date: 2025-09-09

Quevedo keeps 18-24 & 25-34 audiences engaged throughout SPAIN, ARGENTINA, COLOMBIA. The composition is heavily male (77%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 3,835,288 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Movistar, LATAM, Suavecito supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Quevedo score 10.88% — Very Strong bucket.

Brand: MovistarBrand: LATAMBrand: Suavecito

Followers:8,821,841

Engagements:959,800

Rate:10.9%

Posts:137

Avg Likes:928,328

Avg Comments:6,282

Avg Views:7,085,288

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 8,821,841 · Engagements 959,800 · Rate 10.9% Posts 137 · Views 7,085,288 · Avg Likes 928,328 · Avg Comments 6,282 · Avg Views 7,085,288	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 23% 13-17: 9% 35-44: 5%	Largest: 18-24 (61%); next: 25-34 (23%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	SPAIN (35%) ARGENTINA (16%) COLOMBIA (8%) MEXICO (7%) VENEZUELA (6%)	Top regions: SPAIN (35%), ARGENTINA (16%), COLOMBIA (8%)
Platform Engagement	Instagram: 454,779 avg likes/post · Tiktok: 3,250,000 avg views/post · Youtube: 3,835,288 avg views/post	Best reach: Youtube 3,835,288 avg views; best engagement: Instagram 454,779 avg likes

Top Brand Affinities

Movistar

Score: 10.04

LATAM

Score: 8.04

Suavecito

Score: 7.40

La Roche-Posay

Score: 7.24

American Airlines

Score: 6.67

Champion

Score: 6.53

Pull&Bear

Score: 6.51

Barber Shop Connect

Score: 5.36

Bershka

Score: 4.93

Cafecito

Score: 4.86

Iberostar Hotels & Resorts

Score: 4.74

Coach

Score: 4.49

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Top Brand Affinities

Brand	Category	Score
Movistar		10.04
LATAM		8.04
Suavecito		7.40
La Roche-Posay		7.24
American Airlines		6.67
Champion		6.53
Pull&Bear		6.51
Barber Shop Connect		5.36
Bershka		4.93
Cafecito		4.86
Iberostar Hotels & Resorts		4.74
Coach		4.49
Lollapalooza		4.28
Stradivarius		3.21
VidaSana		3.12
Monster Beverage		3.05
Primark		2.98
Tomorrowland		2.94
Spotify Music		2.79
Red Bull		2.79
Urban Outfitters		2.72
FIFA		2.72
FashionNova		2.61
Victoria's Secret		2.43
Versace		2.26
GoPro		2.02
Dolce & Gabbana		2.01
Forever 21		1.96
Armani		1.86
Los Angeles Lakers		1.86
Peugeot		1.83
Supreme		1.79
Puma		1.73
Vans		1.71
Hollister Co		1.71
Tommy Hilfiger		1.70
shein		1.68
NBA		1.66
The North Face		1.63
Cadillac		1.61
SoundCloud		1.57
Beats Electronics		1.54
Adidas		1.53
Lamborghini		1.49
Bellagio		1.49
SheInside		1.45
UFC		1.44
Ray-Ban		1.41
L'Oréal Paris		1.39
Polaroid		1.38