Pretenders

Pretenders

Superstar

Country: GB | Artist ID: 8e1f7baa-b8d4-11e8-8f1e-525400009efb

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Genres

popnew romanticnew wave poprockpermanent waverockpop rockroots rockart rocknew wavealbum rockheartland rocksoft rockclassic rockmellow goldalternative rockamericanlilithfolk & traditionalfolkfolk rock
Influential: 70.46% Fanbase: 56.11% Trending: 77.63%
As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 54.69% • Very Strong
As of 2025-09-09

303,343

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 70.46% | Fanbase 56.11% | Trending 77.63% | CAREER STAGE: SUPERSTAR

Biography

The Pretenders, a British-American rock band formed in 1978 by lead vocalist and songwriter Chrissie Hynde, released their latest studio album, 'Relentless'. The album features singles 'Let The Sun Come In', 'A Love', and 'I Think About You Daily'. Fans can stream and download the album now.
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Pretenders Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Pretenders commands interest from 45-64 & 25-34 audiences in UNITED STATES, BRAZIL, NIGERIA. With a heavily male (70%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (8,259 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Live Nation, Warner Music, Ampeg points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Pretenders score 0.84%Low bucket.
Brand: Live NationBrand: Warner MusicBrand: Ampeg
Followers:303,343
Engagements:2,554
Rate:0.8%
Posts:955
Views:14,371
Avg Likes:2,472
Avg Comments:67
Avg Views:14,371

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 303,343 · Engagements 2,554 · Rate 0.8%
Posts 955 · Views 14,371 · Avg Likes 2,472 · Avg Comments 67 · Avg Views 14,371
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 45-64: 29%
25-34: 27%
35-44: 27%
18-24: 14%
Largest: 45-64 (29%); next: 25-34 (27%)
Gender Split Female: 30%
Male: 70%
Non-binary/Other: 0%
Skews male (70%)
Top Countries UNITED STATES (32%)
BRAZIL (17%)
NIGERIA (6%)
UNITED KINGDOM (6%)
FRANCE (4%)
Top regions: UNITED STATES (32%), BRAZIL (17%), NIGERIA (6%)
Platform Engagement Instagram: 1,332 avg likes/post · Tiktok: 8,259 avg views/post · Youtube: 6,112 avg views/post Best reach: Tiktok 8,259 avg views; best engagement: Instagram 1,332 avg likes

Top Brand Affinities

Live Nation
Score: 54.69
Warner Music
Score: 27.19
Ampeg
Score: 23.10
MOOG
Score: 14.41
Amazon Music
Score: 13.41
MTV
Score: 10.47
Lollapalooza
Score: 8.87
iHeartRadio Music Awards
Score: 7.53
Vivienne Westwood
Score: 7.18
Atmos
Score: 7.17
Movistar
Score: 7.10
Tate Modern
Score: 6.89
Brand Category Score
Live Nation 54.69
Warner Music 27.19
Ampeg 23.10
MOOG 14.41
Amazon Music 13.41
MTV 10.47
Lollapalooza 8.87
iHeartRadio Music Awards 7.53
Vivienne Westwood 7.18
Atmos 7.17
Movistar 7.10
Tate Modern 6.89
Paramount Pictures 6.82
DeLorean Motor Company 6.57
Columbia Pictures 6.41
NBC 6.30
Spotify Music 5.61
Nixon 5.38
Margaritaville 5.18
BBC 4.91
Warner Bros 4.48
Pfizer 4.20
Verizon 4.14
CNN 4.06
Snoopy And The Peanuts Gang 3.88
Guinness 3.82
FedEx 3.74
Heinz 3.72
Budweiser 3.67
Coachella 3.67
Pixar 3.64
Cadillac 3.57
Coors 3.56
Comedy Central 3.37
Dr. Martens 3.36
Leica 3.02
Star Wars 2.83
Jack Daniels 2.76
Nickelodeon 2.75
NHL 2.70
Martini 2.69
NFL 2.61
Polaroid 2.60
Philips 2.60
AMC 2.49
The Olympic Games 2.41
Kodak 2.37
Matrix 2.31
Showtime 2.23
Citroen 2.13

Official Profiles

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Artist: Pretenders

Date Range: 2025-09-10 → 2025-09-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Pretenders today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-09-10)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-09-09)

Platform%
No data.

Artist Performace Report

Streams: 0 ? 0 (+0.00%)

Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
Total: 0
PlatformLatest
Popularity Change (%)
Platform2025-09-082025-09-09Change
Streaming Audience Growth
Platform2025-09-082025-09-09Change
Radio Airplay Change (min)
Song2025-09-082025-09-09Change
Streams & Royalties
Metric2025-09-082025-09-09Change
Streams00+0
Royalties$0.00$0.00+0.00

Artist Ranking, Popularity and Social Media Influence measured accurately with AI.