Preston Pablo

Preston Pablo — pop artist from CA.

JUNO Award-winning Pop/R&B artist Preston Pablo has quickly risen to success, boasting 3.6 million monthly Spotify listeners and 172 million streams from his…

Influence: 50.76% Fanbase: 20.16% Trending: 66.07% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Scotiabank • 56.66% • Very Strong

As of 2025-09-08

537,698

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:02:17 UTC

Genres

poppopr&b, funk & soulr&b/soulcontemporary r&bhip-hop & rapsad rap

Biography

JUNO Award-winning Pop/R&B artist Preston Pablo has quickly risen to success, boasting 3.6 million monthly Spotify listeners and 172 million streams from his hit "Flowers Need Rain." Collaborations with renowned producers like Banx & Ranx and features on tracks with Karan Aujla have further solidified his place in the music industry. Preston's recent single, "One Last Song," continues to showcase his talent and introspective lyricism.

2024 saw Preston embarking on a U.S. tour with Jon Vinyl, expanding his fanbase and engaging with over 389K TikTok followers. Through collaborations with top producers and the release of poignant tracks like "One Last Song," Preston Pablo continues to evolve his musical style and connect with audiences on a deeper level.

Top Brand Affinities

Report Date: 2025-09-08

Preston Pablo commands interest from 18-24 & 25-34 audiences in CANADA, UNITED STATES, KENYA. With a heavily male (56%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (3,716 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Scotiabank, Warner Music, Live Nation points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Preston Pablo score 0.14% — Low bucket.

Brand: ScotiabankBrand: Warner MusicBrand: Live Nation

Followers:537,698

Engagements:775

Rate:0.1%

Posts:1,439

Avg Likes:722

Avg Comments:37

Avg Views:4,900

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 537,698 · Engagements 775 · Rate 0.1% Posts 1,439 · Views 4,900 · Avg Likes 722 · Avg Comments 37 · Avg Views 4,900	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 37% 35-44: 6% 13-17: 5%	Largest: 18-24 (49%); next: 25-34 (37%)
Gender Split	Female: 45% Male: 56% Non-binary/Other: 0%	Skews male (56%)
Top Countries	CANADA (24%) UNITED STATES (14%) KENYA (10%) INDIA (9%) SOUTH AFRICA (5%)	Top regions: CANADA (24%), UNITED STATES (14%), KENYA (10%)
Platform Engagement	Instagram: 389 avg likes/post · Tiktok: 3,716 avg views/post · Youtube: 1,184 avg views/post	Best reach: Tiktok 3,716 avg views; best engagement: Instagram 389 avg likes

Top Brand Affinities

Scotiabank

Score: 56.66

Warner Music

Score: 22.82

Live Nation

Score: 20.86

WNBA

Score: 15.29

iHeartRadio Music Awards

Score: 11.74

Akai

Score: 10.86

Champion

Score: 10.34

Amazon Music

Score: 9.38

Ableton

Score: 8.83

SoundCloud

Score: 8.63

Atmos

Score: 8.16

Pro Tools

Score: 7.39

Brand	Category	Score
Scotiabank		56.66
Warner Music		22.82
Live Nation		20.86
WNBA		15.29
iHeartRadio Music Awards		11.74
Akai		10.86
Champion		10.34
Amazon Music		9.38
Ableton		8.83
SoundCloud		8.63
Atmos		8.16
Pro Tools		7.39
Foot Locker		7.18
Pioneer		6.81
Beats Electronics		6.68
Tim Hortons		6.51
NHL		6.46
Spotify Music		6.32
Steve Madden		5.77
Lululemon Athletica		5.16
Budweiser		4.71
Fenty beauty		4.21
Iberostar Hotels & Resorts		3.77
Paramount Pictures		3.68
MTV		3.57
shein		3.56
American Eagle		3.54
Mortal Kombat		3.48
OLD NAVY		3.47
Carhartt		3.42
Jollibee		3.37
H&M		3.36
Urban Outfitters		3.16
Hennessy		3.14
NBC		3.10
Guess		3.06
Dr. Martens		2.99
SheInside		2.90
Kodak		2.77
Stüssy		2.70
Forever 21		2.63
A Game of Tones		2.61
Timberland		2.46
Chrysler		2.44
ASOS		2.41
Monster Beverage		2.41
Tomorrowland		2.32
Nickelodeon		2.21
New Balance		2.20
Supreme		2.12