Preston Harris

Preston Harris

Country: US

Influence: 50.77% Fanbase: 11.25% Trending: 70.52% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-08

216

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-27 15:10:54 UTC

Genres

r&b, funk & soulr&b/soulcontemporary r&bsoul

Biography

Hailing from San Diego, California, Preston Harris is a soulful singer-songwriter renowned for fusing R&B, hip-hop, and modern soul into a deeply personal and timeless sound. His collaborations with acclaimed artists such as Kendrick Lamar, Hugel, Nicky Jam, Terrace Martin, and Hit-Boy have showcased his smooth vocals and sincere lyrics. Preston's music, whether exploring themes of love, memory, or self-reflection, resonates as an intimate and emotional dialogue that remains grounded in authentic experiences.

Preston Harris Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Preston Harris cuts through with 25-34 & 18-24 audiences and consistency across key English-speaking markets. A male-leaning (52%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 2,494 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with leading lifestyle names, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Preston Harris score 37.96%Very Strong bucket.
Followers:216
Engagements:82
Rate:38.0%
Posts:2
Views:2,494
Avg Likes:74
Avg Comments:7
Avg Views:2,494

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 216 · Engagements 82 · Rate 38.0%
Posts 2 · Views 2,494 · Avg Likes 74 · Avg Comments 7 · Avg Views 2,494
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 46%
18-24: 40%
35-44: 11%
13-17: 2%
Largest: 25-34 (46%); next: 18-24 (40%)
Gender Split Female: 48%
Male: 52%
Non-binary/Other: 0%
Skews male (52%)
Top Countries No country breakdown.
Platform Engagement Youtube: 2,494 avg views/post Best reach: Youtube 2,494 avg views; best engagement: Youtube 74 avg likes

Top Brand Affinities

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Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Preston Harris

Date Range: 2025-12-27 → 2025-12-27
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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