Potter Payper

Potter Payper — hip-hop & rap artist from GB.

"The Nightmare Before Christmas" is a dark fantasy musical film directed by Tim Burton. It follows the story of Jack Skellington, the Pumpkin King of Halloween…

Influence: 53.57% Fanbase: 34.27% Trending: 63.22% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Stone Island • 27.38% • Very Strong

As of 2025-09-09

1,038,979

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:04:21 UTC

Genres

hip-hop & raphip-hop/rapuk hip hopgrimeuk alternative hip hopcontemporary hip hophip hop

Biography

"The Nightmare Before Christmas" is a dark fantasy musical film directed by Tim Burton. It follows the story of Jack Skellington, the Pumpkin King of Halloween Town, who becomes bored with the same routine every year. After stumbling upon Christmas Town, Jack decides to take over the holiday but soon realizes he doesn't understand the true meaning of Christmas. The film's iconic music and lyrics were composed by Danny Elfman, blending elements of Halloween and Christmas to create a unique and memorable soundtrack. "The Nightmare Before Christmas" has become a cult classic, beloved for its imaginative storytelling and gothic aesthetic.

Tim Burton's "The Nightmare Before Christmas" is a visually stunning and whimsically eerie film that has garnered a dedicated fanbase since its release. With its imaginative characters and captivating story, the movie seamlessly weaves together elements of Halloween and Christmas to create a one-of-a-kind experience. Danny Elfman's music enhances the film's darkly enchanting atmosphere, making it a standout in the world of animated musicals. "The Nightmare Before Christmas" continues to enchant audiences of all ages, solidifying its place as a beloved holiday classic with a twist.

Top Brand Affinities

Report Date: 2025-09-09

Potter Payper speaks to 18-24 & 25-34 audiences with measurable traction in UNITED KINGDOM, UNITED STATES, SPAIN. Composition is heavily male (85%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (236,624 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Stone Island, ITV, Vauxhall, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Potter Payper score 4.05% — Very Strong bucket.

Brand: Stone IslandBrand: ITVBrand: Vauxhall

Followers:1,038,979

Engagements:42,041

Rate:4.0%

Posts:89

Avg Likes:40,969

Avg Comments:583

Avg Views:315,874

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,038,979 · Engagements 42,041 · Rate 4.0% Posts 89 · Views 315,874 · Avg Likes 40,969 · Avg Comments 583 · Avg Views 315,874	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 38% 35-44: 8% 13-17: 6%	Largest: 18-24 (46%); next: 25-34 (38%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED KINGDOM (73%) UNITED STATES (6%) SPAIN (3%) CANADA (2%) SOUTH AFRICA (2%)	Top regions: UNITED KINGDOM (73%), UNITED STATES (6%), SPAIN (3%)
Platform Engagement	Instagram: 30,296 avg likes/post · Tiktok: 79,250 avg views/post · Youtube: 236,624 avg views/post	Best reach: Youtube 236,624 avg views; best engagement: Instagram 30,296 avg likes

Top Brand Affinities

Stone Island

Score: 27.38

ITV

Score: 24.11

Vauxhall

Score: 22.95

Sky Sports

Score: 17.31

Selfridges

Score: 16.54

Mixcloud

Score: 15.52

True Religion

Score: 15.30

Palm Angels

Score: 14.56

Bellator MMA

Score: 12.41

New Era

Score: 11.66

Wingstop

Score: 11.45

Ellesse

Score: 10.78

Brand	Category	Score
Stone Island		27.38
ITV		24.11
Vauxhall		22.95
Sky Sports		17.31
Selfridges		16.54
Mixcloud		15.52
True Religion		15.30
Palm Angels		14.56
Bellator MMA		12.41
New Era		11.66
Wingstop		11.45
Ellesse		10.78
Foot Locker		10.70
Amazon Music		10.50
Sainsbury's		9.72
Sneaker News		9.69
Emporio Armani		9.41
Dsquared		8.85
Grey Goose		8.74
River Island		8.50
Moncler		7.74
MISSGUIDED		7.46
Champion		7.23
Atmos		6.93
Vivienne Westwood		6.91
Hugo Boss		6.91
SoundCloud		6.73
Pioneer		6.60
Tesco		6.00
Harrods		5.84
Armani		5.42
Polo Ralph Lauren		5.27
Beats Electronics		5.05
BALMAIN		4.89
boohoo		4.78
Rolex		4.73
Alexander McQueen		4.64
The North Face		4.48
BBC		4.47
UFC		4.46
Topshop		4.27
Hublot		4.26
Kickstagram		4.24
Christian Louboutin		4.16
Versace		4.07
Cadbury		3.94
Moschino		3.88
Rolls-Royce		3.79
Hennessy		3.68
TOM FORD		3.57