Popof

Popof

Country: FR | Gender: male

Influence: 54.78% Fanbase: 37.09% Trending: 63.63% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 72.71% • Very Strong

As of 2025-09-08

131,832

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-10 15:02:44 UTC

Genres

electronicdanceminimal technotech housefrench tech housefrench technoelectronictechno

Biography

Parisian artist POPOF is a highly esteemed figure in the Techno and House music realm, known for his prolific remix work and collaborations with renowned artists like Depeche Mode, Chemical Brothers, and Moby. With a string of successful releases, he founded his label Form Music in 2009 and has been associated with prestigious labels such as Cocoon, Kaoz Theory, and Hot Creations. His work has garnered international acclaim and solidified his position as one of the top talents in the industry.

Popof Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Popof engages 25-34 & 18-24 audiences with repeatable results in ARGENTINA, MEXICO, FRANCE. The fan base skews heavily male (81%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (361 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Mixcloud, Pioneer, Ableton, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Popof score 1.03%Moderate bucket.
Brand: MixcloudBrand: PioneerBrand: Ableton
Followers:131,832
Engagements:1,359
Rate:1.0%
Posts:965
Views:361
Avg Likes:1,358
Avg Comments:151
Avg Views:361

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 131,832 · Engagements 1,359 · Rate 1.0%
Posts 965 · Views 361 · Avg Likes 1,358 · Avg Comments 151 · Avg Views 361
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 47%
18-24: 43%
35-44: 8%
45-64: 2%
Largest: 25-34 (47%); next: 18-24 (43%)
Gender Split Female: 19%
Male: 81%
Non-binary/Other: 0%
Skews male (81%)
Top Countries ARGENTINA (27%)
MEXICO (9%)
FRANCE (8%)
BRAZIL (7%)
SPAIN (6%)
Top regions: ARGENTINA (27%), MEXICO (9%), FRANCE (8%)
Platform Engagement Instagram: 1,356 avg likes/post · Youtube: 361 avg views/post Best reach: Youtube 361 avg views; best engagement: Instagram 1,356 avg likes

Top Brand Affinities

Mixcloud
Score: 72.71
Pioneer
Score: 61.22
Ableton
Score: 51.36
MOOG
Score: 46.80
Trancefamily
Score: 26.90
Akai
Score: 26.64
Sennheiser
Score: 20.69
Tomorrowland
Score: 16.73
SoundCloud
Score: 14.01
Amazon Music
Score: 11.37
Accor Hotels
Score: 9.40
Lollapalooza
Score: 7.40
Brand Category Score
Mixcloud 72.71
Pioneer 61.22
Ableton 51.36
MOOG 46.80
Trancefamily 26.90
Akai 26.64
Sennheiser 20.69
Tomorrowland 16.73
SoundCloud 14.01
Amazon Music 11.37
Accor Hotels 9.40
Lollapalooza 7.40
Absolut 6.72
Movistar 5.60
Beats Electronics 4.98
Campari 4.71
Spotify Music 3.80
Smirnoff 3.66
Heineken 3.65
Garnier 3.59
VidaSana 2.92
Red Bull 2.89
Matrix 2.75
Budweiser 2.65
Coachella 2.56
Cafecito 2.38
GoPro 2.13
Ray-Ban 2.02
musical.ly 1.89
Peugeot 1.88
Jack Daniels 1.83
Aperol 1.72
Warner Bros 1.67
Versace 1.61
Guess 1.59
Fiat 1.53
Vans 1.51
Coca-Cola 1.45
Polaroid 1.42
Yamaha 1.32
Adobe 1.28
UFC 1.24
Ferrari 1.24
Bellagio 1.19
Volkswagen 1.18
FIFA 1.16
Reebok 1.12
Adidas 1.12
Pixar 1.12
Levi's 1.12

Official Profiles

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Artist: Popof

Date Range: 2025-12-10 → 2025-12-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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