Poison

Poison — rock artist from US.

Poison, formed in 1984 by Bret Michaels, Bobby Dall, Rikki Rockett, and C.C. Deville, gained popularity for their pop-metal hits and flamboyant stage presence.…

Influence: 69.50% Fanbase: 61.77% Trending: 73.37% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 35.71% • Very Strong

As of 2025-09-26

766,050

Social Media Followers

As of 2025-09-26

00:00:00

Hours Airplay

2025-12-07 08:51:36 UTC

Genres

rockrockalbum rockhard rockmetalglam metalheavy metal

Biography

Poison, formed in 1984 by Bret Michaels, Bobby Dall, Rikki Rockett, and C.C. Deville, gained popularity for their pop-metal hits and flamboyant stage presence. The band's commercial peak came with the success of their albums "Open Up & Say...Ahhh!" in 1988 and "Flesh and Blood" in 1990. Internal conflicts led to lineup changes, including the departure and return of Deville, and the band's sound evolved over the years.

After a tumultuous period in the '90s, Poison regrouped and continued to tour and release music, capitalizing on frontman Bret Michaels' success in reality TV. The band's later releases, including "Hollyweird" in 2002 and "Poison'd!" in 2007, maintained their presence in the rock scene, supported by a loyal fan base.

Top Brand Affinities

Report Date: 2025-09-26

Poison builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED STATES, BRAZIL, CANADA. With a heavily male (63%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (14,196 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Live Nation, Ampeg, Scotiabank point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Poison score 0.73% — Low bucket.

Brand: Live NationBrand: AmpegBrand: Scotiabank

Followers:766,050

Engagements:5,605

Rate:0.7%

Posts:472

Avg Likes:5,575

Avg Comments:113

Avg Views:14,196

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 766,050 · Engagements 5,605 · Rate 0.7% Posts 472 · Views 14,196 · Avg Likes 5,575 · Avg Comments 113 · Avg Views 14,196	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 33% 18-24: 26% 35-44: 24% 45-64: 14%	Largest: 25-34 (33%); next: 18-24 (26%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	UNITED STATES (42%) BRAZIL (8%) CANADA (6%) MEXICO (4%) COLOMBIA (4%)	Top regions: UNITED STATES (42%), BRAZIL (8%), CANADA (6%)
Platform Engagement	Instagram: 5,252 avg likes/post · Youtube: 14,196 avg views/post	Best reach: Youtube 14,196 avg views; best engagement: Instagram 5,252 avg likes

Top Brand Affinities

Live Nation

Score: 35.71

Ampeg

Score: 26.34

Scotiabank

Score: 12.26

Sennheiser

Score: 9.70

Amazon Music

Score: 9.35

DeLorean Motor Company

Score: 8.36

Hot Topic

Score: 6.14

Jack Daniels

Score: 5.80

Tim Hortons

Score: 5.75

Movistar

Score: 5.05

MTV

Score: 5.02

Margaritaville

Score: 4.95

Brand	Category	Score
Live Nation		35.71
Ampeg		26.34
Scotiabank		12.26
Sennheiser		9.70
Amazon Music		9.35
DeLorean Motor Company		8.36
Hot Topic		6.14
Jack Daniels		5.80
Tim Hortons		5.75
Movistar		5.05
MTV		5.02
Margaritaville		4.95
Gillette		4.66
Tesla Motors		4.54
NBC		4.51
Harley-Davidson		4.44
Power Rangers		4.37
Verizon		4.36
Budweiser		4.35
Bud Light		4.22
Columbia Pictures		4.16
NHL		4.15
WWE		4.14
NFL		3.92
Coors		3.76
Monster Beverage		3.75
Busch		3.66
Lollapalooza		3.34
AMC		3.25
Spotify Music		3.24
Warner Bros		3.15
Walmart		2.91
Star Wars		2.83
Paramount Pictures		2.81
Chrysler		2.54
Nickelodeon		2.43
Tiffany		2.43
Pepsi		2.36
Hot Wheels		2.35
Jeep		2.35
Chevrolet		2.30
Dodge		2.28
Heineken		2.27
Universal		2.16
Snoopy And The Peanuts Gang		2.07
Dr. Martens		1.95
Nintendo		1.95
Showtime		1.87
Guinness		1.87
Transformers		1.86